From the category archives:

Marketing

How to Create an Event on Facebook to Promote Your Business

Did you know that Facebook now has over 2.41 billion monthly active users? If you are a business owner of any kind, and you do not use Facebook, you are missing out on some serious benefits. One thing that Facebook is exceptionally good for is promoting events, however, you need to know how to create […]

Great Website Ideas And Tricks To Improve Your Customer Retention

Have things started to plateau a little with your website? Are you struggling to find great ideas online? What you should be doing is asking yourself what works for you when you are surfing the web. You should be looking at which website ideas work on you, and then figuring ways you may implement the […]

What are the Average Marketing Costs for a Small Business?

Small businesses are the foundation of any market; they’re what people depend on to find the best kinds of businesses available. Small businesses are made up of people who dared to dream that they could make a difference in the world. They’re filled with people who believe they have what it takes to succeed. Yet, […]

How to Make Your Website Searchable and Rank Higher on Google

If you think your job is done once you get your website online, you’re wrong. The only thing you did is waste both time and money if you don’t have a plan to get visitors to your website. That’s where SEO comes into play. SEO is the process of proving to Google that your website […]

Do-It-Yourself SEO: Top Tips to Remember

93% of all online experiences start with a search engine. This means that, as a small business, you need to work to target where your potential customers are, which is online and searching for businesses just like yours. However, this isn’t as easy as publishing a few blogs and posting on social media. SEO, or […]

Marketing Meets Storytelling: What Is a Brand Story?

Have you ever heard the story of a certain business and been so blown away by it that you wanted to support them just to be involved in a piece of that story? Have you ever said to a friend, “You won’t believe how amazing this company is”? Or have you ever told the story […]

5 Brilliant Local Marketing Ideas for Your Small Business

According to a recent marketing report, 72% of consumers who did local searches for a business ended up visiting a store within 5 miles. This means your business has to be on all physical and digital maps to get noticed. If you’re an established business looking to expand its customer base, local marketing can help you reach new […]

5 Excellent Content Marketing Examples for Ecommerce Sites

Think e-commerce and content marketing don’t go hand in hand? Think again. Content marketing is a hot inbound strategy that generates leads without selling. It’s informative, entertaining, and most of all – a reflection of your brand that doesn’t ask for anything. To make content marketing work for your business, though, you need to offer […]

8 Need to Know Google Adwords Tips That’ll Boost Your Digital Success

Is it time to start driving new leads to your website? PPC marketing is one of the best places to start if you’re looking for results. If you want to get started with paid ads, there’s no better place to start with than Google. Adwords receives 78% of all the paid ad revenue on the […]

Keeping Up With Your Content: The Top Content Marketing Tips for 2019

Did you know that more than half of all web traffic is driven by organic search? This means that if a user finds your site, it’s probably because they entered a search query that led them there.  But how do you get your website to turn up on search engines? The key is to fill […]