Small Business Brief

Social Media

7 Key Tips for Running a Successful Social Media Marketing Campaign

The global social media analytics market was valued at $9.26 billion in 2022 and will be $41.38 billion by 2029, at a CAGR of 23.8% in […]

The Complete Guide to Building Social Media Campaigns for Businesses

Social media has been critical to the marketing strategies of many companies today. You no longer have to pay tons of money to make your […]

How to Write Instagram Captions That Will Boost Engagement

What makes you want to stop and read a caption’s post? How did it stir your curiosity and interest? Coming up with an engaging caption […]

3 Tips on Improving Instagram Content Plans for Small Businesses

Content is everywhere in the social media world, and there are several reasons to make it a large part of your marketing with Instagram strategy. […]

How to Improve Instagram Marketing Strategies: What You Need to Know

Did you know that Instagram now has over 2 billion monthly users? There’s no getting around the fact that Instagram is a wonderful opportunity to […]

A Quick Guide to Successful Law Firm Marketing

People like to make lawyer jokes and talk about how terrible the legal system is. Yet, when they find themselves in legal trouble, a lawyer […]

How To Create an Instagram Ad for Your Business

Posting content on your business’ social media platform may be quite frustrating, especially if no one reacts to it. It may sometimes feel like you’re […]

10 Tips on Boosting Instagram Marketing for Your Business

Over 4.66 billion people around the globe use the internet. Meanwhile, half the world uses social media, too. With a strong social media marketing strategy, […]

6 Common TikTok Marketing Errors and How to Avoid Them

TikTok is an excellent marketing tool that requires a very different strategy from all other social media. The recipe for success with TikTok views requires […]

Do’s and Don’ts of Facebook Marketing: 4 Top Tips

Today, Facebook has 2.74 billion active users per month. This makes Facebook the world’s third most visited website. Whether you’re a major corporation or a […]

Boost Your Brand and Grow Your Business: How to Build an Effective Facebook Ad Strategy

In 2019, Facebook advertisements increased by 4.9%. Digital marketers are embracing Facebook to get more visibility. If you’re starting with Facebook, ads can be a […]

Your Guide to Recovering From a Social Media Crisis

There’s little doubt about how important social media marketing is to businesses. If you provide a service or a product, you need to advertise online. […]

Instagram Ads vs Facebook Ads: Which Social Media Platform Is Better for Your Business?

If you’re a small-to-medium business with a somewhat limited advertising budget, you may be wondering where to spend it — Instagram ads vs. Facebook ads? […]

7 Steps on How to Find Instagram Influencers That Are Right for Your Brand

Influencer marketing has become a cornerstone strategy for many brands. And Instagram is the platform where influencers thrive. With carefully curated feeds, engaging stories, and smart use of […]

Putting Your Best Foot Forward: How to Set up Your First LinkedIn Profile

Are you great at selling your company but horrible at selling yourself? Can you talk about your company’s products and services for 10 minutes straight […]

How to Drive Social Media Traffic to Your Business Website

It’s no secret that social media marketing doesn’t directly affect SEO. That said, you shouldn’t ignore it either. Social media accounts are a crucial part […]

7 Effective Social Media Management Tips You Need to Know

Are you looking for ways to boost your social media presence? If so, you’ve come to the right place for answers. It’s no secret that […]

4 Common Social Media Mishaps That Every Business Makes

In 2018, Snapchat lost $800 million of value over a single social media ad. The ad asked users if they would rather slap Rihanna or […]

4 Tips on Using Social Media for Small Businesses

When it comes to your small business have you started using social media? If not, then you need to start by making social media accounts […]

Small Business Marketing: 5 Reasons to Use Social Media

Trying to decide whether it’s time for you to try social media? Wondering if you should use social media marketing for business? If you own […]

How to Create an Event on Facebook to Promote Your Business

Did you know that Facebook now has over 2.41 billion monthly active users? If you are a business owner of any kind, and you do […]

Be the Talk of the Twitterverse: 5 Great Ways to Improve Your Social Media Marketing Strategy

You’re already on Facebook anyway. Why not make money from it? Especially if you’re a small business owner, your social media presence can make all […]

Social Media Management Tips: 10 of the Best Tools for 2019

More than three-fourths of small businesses in the U.S. currently rely on social media to help them drive sales. It’s not enough just to use […]