Small Business Brief


5 Brilliant Tips on How to Recruit The Best Job Candidates

10,000 baby boomers reach retirement age every day.

As a business owner, this means replacing those retired employees.

Running a successful small business comes down to having great employees. Your employees are the core of your business and you are entrusting most of the day to day operations of the business to them.

Making sure you recruit and retain top talent is essential to the success of your business.

Keep reading for 5 brilliants tips on how to recruit the best job candidates for your business.

It’s Not Just How to Recruit, It’s When to Recruit

Successful recruiters know that if you start looking for qualified candidates when the job posting goes up, you are already behind the competition.

It’s best practice to have a qualified pool of candidates in mind before you have an immediate opening.

You can develop relationships with potential recruits long before posting an open position. You should also read more about recruiting.

It all comes down to networking.

Keep reading for 5 tips to develop your candidate pool to recruit the best candidates.

1. Develop the Best Possible Job Posting

When you have a position that needs filled you will save yourself time and money if you put in work on the front end to develop an excellent job posting.

The job posting is often the first notice of the position that candidates will have and what they see will help them determine whether the position is right for them.

On the flip side, developing a clear and informative job description will help eliminate candidates that do not meet the needs of the position.

Hold meetings with others in the same or similar positions and the hiring manager to ascertain the key responsibilities of the position and the merits of the ideal candidate.

2. Use Your Current Employees

Your current employees have a trusted network of friends and former colleagues that are likely to be a good fit at your company.

Inform your current employees that you are receptive to employee referrals and you will have a pool of candidate suggestions in no time.

3. Use Your Website

Businesses have a powerful tool for recruiting future employees via their website.

Your website should have a section listing open positions and a system to allow recruits to apply.

To take this even further, use this section of your website to sell your company to prospective employees. Add content about the mission, values, and perks of working for your company.

4. Use the Internet

There are a multitude of job posting sites that are easy to use to market your business to potential recruits.

Post job openings on these sites as well as professional association sites and be sure to highlight the benefits of working for your company in the posting.

5. Stay In Touch

Once you have established a pool of potential recruits, you want to stay in touch with them and keep them interested in your company and any future openings you may have.

You can do this by signing them up for an email newsletter or producing periodic content sent just to future employees. 

Get Started Today

Now that you know how to recruit the best candidates, you should get started developing a pool of potential employees today. 

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