The Dark Side Of Blogging: When Free Gets Ugly

by News Hound  Permalink

in Small Business Money

It’s heartbreaking to build up a big readership and then discover they won’t convert to customers … I saw more than one “A-List” blogger struggling with that last year, and it wasn’t pretty. Things got pretty nasty when they started selling things. Since all they did was free – for years – free was all their audience wanted.

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