Customer Reviews Can Sell Your Products

June 22, 2015

No matter how small the store, real product reviews are valuable user content that can help convert more visitors into buyers. They can help instill trust in the business and generate more loyal customers. Click here to read the full article…

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How a Part-Time Blogger Earns $4k a Month

June 22, 2015

Even though I think blogging is a particularly tough side hustle to earn money with, lots of people keep proving me wrong. The latest in that line is Brock McGoff, who runs TheModestMan.com in his spare time, a style blog “for short(er) men.” Click here to read the full article…

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How to Launch Your Product Using Facebook

June 22, 2015

Facebook can be a great place to get the word out about your new product or service. And affiliates can help you make it look like everyone is talking about your product. To do your launch right on Facebook and help your affiliates sell, keep the key points in this article in mind. Click here to read the full article…

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10 Behaviors of Phenomenally Likable People

June 22, 2015

Since we’re all more likely to do business and build professional and personal relationships with people we like, we’re naturally drawn to people who are polite, modest, agreeable, kind. In short, people who are genuinely likable. Click here to read the full article…

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6 Powerful Productivity Tools That Can Supercharge Every Solopreneur’s Workflow

June 19, 2015

The benefits of cloud-based productivity apps for solopreneurs include low barrier-to-entry costs and subscription-based models rather than big upfront capital expenditures, they’re scalable to grow as your business does and they’ll actually help you with increasing your productivity. Click here to read the full article…

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7 Ways to Improve Ecommerce Site Navigation

June 19, 2015

Even relatively small differences in global navigation — i.e., the navigation that appears on most every page of a site — may significantly impact users and their ability to find products. To improve ecommerce navigation, consider these seven suggestions. Click here to read the full article…

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4 Summertime Email-marketing Tactics, to Spur Sales

June 18, 2015

For many ecommerce businesses, summer can be a challenging time for sales. Consumers are preoccupied with vacation plans and traveling, which can decrease online purchasing. In this post, I’ll explore four email-marketing tactics in the summer months to help spur sales. Click here to read the full article…

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Don’t Let Adversity Keep You Down. Here’s What Every ‘Comeback Kid’ Knows

June 18, 2015

If you’re facing a setback, or working on picking your way up off the ground, here’s how you can kick some villain butt and make the most of adversity — even using it to further your success. Click here to read the full article…

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Operating on a Shoestring? 20 Inexpensive Ways to Market Your Business

June 18, 2015

The prospect of marketing your business can be overwhelming, especially when you are a small business with an even smaller budget. The good news is that marketing doesn’t have to cost thousands or even hundreds of dollars. Click here to read the full article…

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This Mom Turned Yard Sale Scraps into a Multimillion Dollar Business

June 17, 2015

Six years ago, Susan Petersen was a stay-at-home mom who was having trouble finding comfortable shoes for her newborn son. Now, she runs a multimillion-dollar company that solves that very problem for other moms around the world. Click here to read the full article…

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The Ultimate Guide to Mobile Monetization

June 17, 2015

With mobile now accounting for nearly 30% of total traffic (and growing), this group is potentially leaving quite a bit of money on the table each month by failing to properly service their mobile traffic.

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Why You Should Discriminate Amongst Customers, and Be Proud of It

June 17, 2015

When it comes to your customers, you should absolutely, positively, frequently discriminate. Although we all want to feel that every customer is equal and loved, the fact is that all customers are not equal or loved. Click here to read the full article…

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10 Easier-Than-You-Think Ways to Jump on the Cloud

June 16, 2015

10 things you can do – starting today – to jump on the cloud or increase your use of cloud applications. Choose a few of these tactical steps and you can save time, operate your business more efficiently, and often reduce costs. Click here to read the full article…

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9 Landing Page Goofs that Make You Lose Business

June 16, 2015

What can you do to create a smooth journey for your web visitors? How can you get them to subscribe to your email list or click that “buy” button? Let’s look at the most common roadblocks that send web visitors stumbling around, so you can avoid these mistakes on your landing pages.

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Where to Sell Your Products Online

June 16, 2015

I have added a permanent page to my blog for your reference. It is called 50 Online Marketplaces where you can sell your products online, and, as the title says, it includes links to 50 online selling sites. Click here to read the full article…

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The Sevens Scars of an Entrepreneur

June 16, 2015

The people who are crazy enough to start businesses rationally expect to take some hits along the way. But they’re often not prepared for the toughest hits–those that involve personal and moral issues. Don’t be one of them. Click here to read the full article…

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Short Term Thinking Can Harm Your Business

June 10, 2010

The problem with project thinking is it leads you into the trap of continually needing new customers to have a healthy business. It can also mean that you get swamped with work for a time and then nothing, so you need to attract more customers. Sure there will be times when customers just want you do a one off project. However if you change the way you think about your services and how you offer them you could be surprised at the additional solutions you can actually offer your customers.

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How to Make a Great How-To Video

June 3, 2010

If a picture speaks a thousand words, then a video certainly adds a good few more on top of that. One area in which video is invaluable is the “how-to” instructional that takes a diagram, recipe, or list of steps and brings the topic to life. Whether you’re a small business owner and want to demo a product, an artisan wanting to show off your skills, or even a consumer with a passion for sharing knowledge, before you pick up the camcorder, have a read of our top tips.

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Merchants Push Sales Through Social Media

June 3, 2010

After learning how to market themselves through tweets and status updates, some small companies are taking the next step: selling directly to consumers via social-networking sites. Merchants on Facebook and MySpace are adding e-commerce stores to their fan pages, hoping users will scan lists of for-sale items and services—such as floral bouquets, hand-crafted jewelry and spa treatments—and click a button to add them to online shopping carts.

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Small Business Owners Lending Money to Employees – Good Business Sense?

June 3, 2010

There’s no firm statistics on how many small-business owners lend money to staff. But those who frequently engage in the practice say it makes good business sense. One reason, they say, is that it can help prevent a slowdown in productivity because workers who are stressed out about money may have difficulty focusing on their jobs. Another rationale for helping employees overcome financial hardships is that it can boost loyalty, morale and unity within a work force.

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