From the category archives:

Medical & Services

What is Emotional Intelligence Training in the Healthcare Industry?

Working in the healthcare industry is no easy job. The emotional toll of a high-stress environment can be incredibly taxing.  Maintaining your professionalism at work, as well as in handling the heights of emotions and distress of patients and their families, can take a toll on even the most experienced healthcare professional. So what is […]

Harried Healthcare: How to Find Relief with Medical Loans

You’ve seen the statistics. Over 40% of Americans can’t financially absorb a $400 emergency. That includes medical emergencies. That number is likely to be larger with small business owners, who don’t have employer-provided health insurance. Our healthcare costs have skyrocketed over the last few decades and it’s commonplace to go bankrupt over medical bills.  You […]

Medical Marketing 101: 5 Strategies to Get More Medical Leads for Your Practice

Are you a medical professional struggling to generate more leads? If so, you’re not alone. 61% of businesses (including medical practices) site lead generation as their biggest marketing challenge. The days of placing an ad in the local phone book are over. For your practice to thrive, online medical lead generation is a must. In […]

Opening Your Own Detox Clinic: The Main Types of Detox Clinics and Most Common Addictions

Did you know that 23.5 million people in the United States suffer from some kind of alcohol or illicit drug addiction? Many of these addicted persons want to find a way to quit, but they don’t know how. Are you interested in starting a health care business that truly helps vulnerable people? You may want […]

Quality Care: How to Run a Nursing Home Successfully

In the United States, there are about 15,600 nursing homes. Do you own one of these nursing homes? Maybe you’re considering opening or operating one of these facilities. Like any business, operating a nursing home comes with its own challenges. It doesn’t matter if you’re an experienced or novice administrator, you must learn all you can about […]

5 Easy Assisted Living Marketing Strategies That Actually Work

Are you in the assisted living business? If so, you already understand that it’s an industry filled with plenty of challenges. Among these is learning to effectively market your assisted living facility. As with any other industry, assisted living marketing isn’t easy. And yet it’s not impossible. All you need are a few helpful tips […]

Saving Lives and Logging Hours: Are You Required to Provide Training for CPR at the Office

This year alone, about 10,000 Americans will go into cardiac arrest while at work. Performing CPR right after a person’s heart stops can triple their odds of surviving the event. However, over half of U.S. workers are unable to receive CPR training from their employer.   Are you wondering whether you need to train your employees to […]

Growing Your Community: Marketing Tips for Your Assisted Living Facility

Appealing to older people is difficult since most of your marketing needs to be in-person. And in-person marketing is expensive. So what can you do to make sure your advertising money is being well spent both on and offline? You need to be strategic and spend your money with a plan. Don’t know how to […]

Word of Mouth in 2019: A Guide to Medical Marketing and Media to Get New Patients, Tomorrow

Medical marketing and media are complete mysteries for medical professionals. Doctors can understand the complex nature of the human body, but when it comes to marketing, forget it. Medical marketing is the main component to creating a practice where referrals and repeat patients aren’t your sole source of revenue. Would you like to learn some […]

The Reality of Managing an Assisted Living Home

It turns out that there are millions of seniors who are suffering from depression at any given time, which can be helped or caused by their living situation. When you’re running an assisted living home, the reality is that you could be making life better or worse for the seniors at your facility. When you listen […]