I think you guys are on the right track. As an Internet marketing agency,
we track the trends of social media website
very carefully and we
take the time to analyze the trends and lead to warning signs of a social
media platform losing its popularity. As a general rule, social media trends
should always be increasing in popularity, once their popularity reaches the
peak of the bell curve and starts to even out this should be seen as a
red
flag.
Take a look at these trend graphs:
MYSPACE
FACEBOOK
Facebook is currently at nearly the same place Myspace was at in 2007.
Their popularity has reached its peak and Facebook users are going to
start migrating to the next media platform because it's natural for people
to get bored and move on to something more interesting.
TWITTER
As you can see, Twitter is still on the rise. So we'd place our bet on a lot of
people migrating to Twitter. We noticed the younger generation started
making the move towards Twitter as soon as a lot of older adults started
getting on Facebook (typical rebellion).
PINTEREST
Pinterest is stealing some of the mojo from Google+ as well. People
generally only like to focus on a few things at once so the combination
of Twitter and Pinterest attracting the social media market right now is
a good indicator of why G+ is waiting its turn.
GOOGLE+
You can interpret this graph in a variety of different ways. The first thing
you might assume is that Google Plus has already crashed and burned,
Google is notorious for releasing beta projects and dropping them if they're
not successful. The second way you can interpret this graph is that Google
is making power plays in other areas first. Like here:
ANDROID
And here:
GOOGLE CHROME
The
important thing to notice here is the similarity between the
popularity spike you see with Google Chrome and the same spike you see
in the Google+ graph. When Google releases products in markets where
users resist change there is always an initial popularity spike (simply
because it's Google and people are interested) followed by a steady
increase in the popularity of the product. G+ right now is at the same place
where Facebook was at towards the end of 2007 and Myspace was at in
the middle of 2005, the initial growth phase. As soon as more people
start jumping ship to Google+ you'll see the exact same rapid increase in
popularity that you can see in the Facebook and Myspace graphs. But for now
it's obviously Twitter and Pinterest. Google+ is just waiting it's turn.