How To Get Free Publicity For Your Small Business

[David Jackson]

Believe it or not, you can get free publicity for your small business. How? Simply pick up the telephone, and call your local media (newspapers, radio, tv), and tell them all about your small business. If they think your business sounds interesting and newsworthy, they'll come out and interview you, and just like that...voila, free publicity!

You may not be aware of it, but countless numbers of small businesses are taking advantage of free publicity every single day. They've discovered...Continue reading How to Get Free Publicity For Your Small Business.

David Jackson

[kevin44]

sounds interesting

[David Jackson]

Originally Posted by kevin44

sounds interesting

Did you read the article?

David Jackson

[AngelBiz]

David

Interesting article. Getting free publicity is so "easy" and yet not too many business owners know about it or take advantage of it. Marketing is misunderstood by many small business owners. They think of it as spending money on advertising with newspaper, radio, etc.

I mentioned that good marketing doesn't cost anything in this blog post I wrote a while ago - http://www.angelbusinessadvisors.com...siness-owners/ It also talks about some other misconceptions on marketing held by small business owners.

[cirklagirl]

I read your article, David. Good stuff.

I love this. More people should go back to the basics and do some one on one PR. I love that you mention persistence too. Any good marketing needs to not just be done once, but continuously. They say it takes seven times of someone seeing something before they really see it. Not surprising!

[David Jackson]

Originally Posted by cirklagirl

I read your article, David. Good stuff.

I love this. More people should go back to the basics and do some one on one PR. I love that you mention persistence too. Any good marketing needs to not just be done once, but continuously. They say it takes seven times of someone seeing something before they really see it. Not surprising!

Thank you, cirklagirl. I appreciate you taking the time to read my article. And you're absolute right. On average, consumers have to see an advertising message a minimum of seven times, before they act on it.

David Jackson

[nevster]

Nice article David. It is true how many small businesses don't think out of the box like you have recommended.

Thanks for the info.

[David Jackson]

Originally Posted by nevster

Nice article David. It is true how many small businesses don't think out of the box like you have recommended.

Thanks for the info.

Thank you for taking the time to read it.

David Jackson

[cynthialeas]

Originally Posted by David Jackson

Believe it or not, you can get free publicity for your small business. How? Simply pick up the telephone, and call your local media (newspapers, radio, tv), and tell them all about your small business. If they think your business sounds interesting and newsworthy, they'll come out and interview you, and just like that...voila, free publicity!

If you do this majority of the media number you called will either hang the phone or simply won't be interested. I think visiting them personally is a much better alternative than calling them.

[David Jackson]

Originally Posted by cynthialeas

If you do this majority of the media number you called will either hang the phone or simply won't be interested. I think visiting them personally is a much better alternative than calling them.

Your local media receives the majority of its tips and leads via the telephone. They are not going to hang up on a potential subscriber, viewer, or listener. It ain't gonna happen. Unless, of course, you're rude or obnoxious to the reporter. Otherwise, if you call, they will listen to what you have to say!

David Jackson