Competitor Blocking tool ó competitors can be deterred from maliciously clicking on paid results as advertisers can enter a competitorís IP address to automatically prevent paid listings from being displayed to that specific IP address.
according to searchenginelowdown
this is one tactic Blowsearch will use cut down on Fraudelant Clicks - when it launches it's new PPC in a few days
However, even if the IP address is
tracked and disabled based on the info used when an add was placed
they could STILL get others to do it (click) for them - or - do it someplace else...
But it is a start and a possible step in the right direction!