I personally use this method to promote my business, and I can assure you, it does indeed work.
20% of my overall traffic comes from posting on forums - nothing to sneeze at.
More importantly, a high percentage of those forum visitors are converted into buyers.
The key of course is to consistently post good, quality information, so that forum members will want to click on your sig.
Another key is to use effective copywriting skills when writing your sig.
For example, since most people are inherently selfish, you need to tell them "what's in it for them" if they click on your sig.
Last edited by Dale King; 20th December 2006 at 09:12 AM.