Like millions of other people, I'm a huge NFL football fan (go Giants), and the one thing I've learned over the years is that on any given Sunday, the worst team in the league can beat the best team in the league. It happens all the time. Why? Because in sports, just like in business, there's a very thin line between success and failure - winning and losing.
And the team that executes their game plan the best and makes the fewest mistakes will invariably win the game. That's not a theory, statistics bear that out. In sports, mistakes are the wild card - the great equalizer. You can have the greatest team and game plan in the world, but if you make mistakes and don't execute your game plan, it will be all for naught. You will lose. Mistakes prevent you from performing up to your potential and winning the game.
The same logic applies to business as well...Continue reading 10 Surefire Marketing Tips That Will Increase Your Website Conversions