Originally Posted by pattersonsteve3
I am confused about link building , still link building beneficial for keywords ranking specially social bookmarking, directory submission older way of making links.
Directory submission is an older technique, but still many are using to add a instant value and directories with PR 4+ gives you better results.
Social bookmarking is mainly used for traffic not for backlinks. Most of the backlinks generated from SB is no-follow.
Still the backlinks are used to increase the keyword rankings but not only that they are tons of on-site optimization things hidden inside.