I just started a new local non-profit and am interested in any advice or feedback you have for me. So, as I said, I'm new to owning my own business - but I do know that I need to get my brand / business out there, and market myself.
I've read plenty of ways to market, including this pretty in-depth guide that kinda walks you through the various marketing mediums. . . . https://simpletexting.com/small-busi...rketing-guide/
. . . but I am still at a loss!
I only have about $5k to spend each quarter, so I can't do 1/2 of these things. I know a little about SEO. . . so I can probably do enough to make sure I'm showing up in the results pages. . . . but if no one knows what we do, or who we are. . . . that doesn't matter.
So, I'm thinking about Adwords and possibly display ads - seem to be best bang for your buck. Or, I wonder if doing billboards would be something I should look into? Do people even click or notice ads on Google Search Pages anymore?? Or what about Facebook?
Thanks so much, any suggestions or help is greatly appreciated!