yes I am trying to be unique in the atmosphere.
cute employee is part of it. don't take me wrong though. I am not tying to hire slutty looking bar type girls. I just want to hire more than average attractive female who looks very sweet to everyone.
I heard more than 100 times that my place looks cool.
some people told me it has 60's modern theme ( don't even know what that is since I was born in 80s)
it's definitely far away from typical ice cream parlor.
I also play cool music (louge bar type music)
so interior + employee + music is the key I believe (having good yogurt is just the average)
Remember, P.F Chang is no better than average chinese restaurant. (as far as food taste)
No guy would take a girl out to 'chinese restaurant' for a special date.
If her bf took her to pf chang, she would say 'oh he took me to pf chang' instead of saying 'he took me to chinese restaurant'
people will go to this place and pay extra $$ not because of better food but because of better employees, interiors and image.
Originally Posted by David Morson
Always remember that you must have something unique which none of your competitors may be able to have in order to survive in such a fierce competition and to get succeeded.