Welcome to the Small Business Ideas Forum! We are a community of over 100,000 small business folks with over 163,000 posts for you to browse. We pride ourselves on being the friendliest forum you will find and we'd love to have you as a member of our community. Please take a moment and register for a free account. If you need any help, please contact Chris Logan.

Small Business Ideas Forum

Small Business Ideas Forum

A friendly place to share small business ideas and knowledge, ask questions, find help and encourage others that are involved in the small business industry. Topics include small business marketing, generating revenue and small business computing.

Go Back   Small Business Ideas Forum > Small Business Marketing - Offline > Direct Mail
Register Search Today's Posts Mark Forums Read

Reply
 
Thread Tools
Old 10th August 2010, 02:38 PM   #1
oneplace
Member
 
oneplace's Avatar
 

Join Date: Jan 2010
Location: Shakopee, MN
Posts: 6
Default Tactics For Local Franchise Marketing

I'm just wondering if there are any preferred direct marketing tactics for local franchises? What works and what doesn't? Should we use a mix of online and offline methods?

oneplace is offline   Reply With Quote
Register or log in to remove this ad.
Old 11th August 2010, 11:17 AM   #2
JohnFenton
Member
 

Join Date: Mar 2010
Posts: 24
Default

What is the Franchise selling?

It really depends on what type of business it is.

Without specifics... best I can do is somewhat of a generic answer.

Since your in the Direct Mail forum... I'll say this. For most direct mail campaigns I want to see a good website with either proper SEO or PPC advertising to back it up.

Direct mail can be effective for many types of businesses, but it works best when it's properly backed up by a good website that can be easily found. (that used to be yellow pages, but times have changed.)

JohnFenton is offline   Reply With Quote
Old 11th August 2010, 06:41 PM   #3
AngelBiz
VIP Contributor
 

Join Date: May 2010
Location: Detroit, MI
Posts: 1,370
Default

I have written several articles on my blog on marketing including what works and what doesn't. You might want to check it out at - http://www.angelbusinessadvisors.com...ory/marketing/

AngelBiz is offline   Reply With Quote
Old 26th August 2010, 05:49 AM   #4
howtofranchiseg
Member
 

Join Date: Aug 2010
Posts: 31
Default

I think you should use both, Online and offline marketing techniques to promote your franchise business. You can do local listings in search engines to start marketing your franchise business.

howtofranchiseg is offline   Reply With Quote
Old 2nd September 2010, 02:58 PM   #5
davidbkeegan
Senior Member
 

Join Date: Jul 2010
Posts: 105
Default

It really depends on what you're selling. I don't believe you always need a website, but if you have heavy competition, it helps.

davidbkeegan is offline   Reply With Quote
Old 3rd September 2010, 01:06 AM   #6
hdm
VIP Contributor
 
hdm's Avatar
 

Join Date: Feb 2010
Location: London
Posts: 1,118
Default

Direct mail is a good form of marketing to entice more people to visit your website.

__________________
Holborn Direct Mail - For all your Direct Mail Needs
hdm is offline   Reply With Quote
Reply   

Bookmarks


Similar Threads
Thread Thread Starter Forum Replies Last Post
marketing plan reduced to seven sentences SoKyBiz General Small Business Issues 7 22nd March 2016 03:02 AM
8 Methods -To Dominate&Conquer Viral Marketing Jaime M. Viral Marketing 13 12th December 2013 12:25 PM
Local Marketing Success Story- Interview With Jan-Pro Franchise Director localconnex Local Marketing 2 21st June 2011 02:13 AM
Why Marketing Tactics Can Harm Your Business Small Business Brief Small Business Brief Archives 0 11th May 2010 05:40 AM
Guerrilla Marketing Online – Effective, Low Cost, High Impact Tactics tazsolmarketing Search Engine Optimization 0 8th December 2009 03:25 AM



Thread Tools

Get Updates
RSS Feeds:
RSS Feed for Direct Mail RSS for this Category Only: Direct Mail

RSS Feed for Small Business Ideas Forum RSS for Entire Forum
Forum Rules


Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Forum Jump


Small Business Ideas Forum


 
At Your Business - Small Business Directory
Free Business Forms - Prewritten Documents
 
Search Engine Guide
Small business guide to search marketing

 
Small Business Brief
Fetching the Best Small Business Info


Free Links - Free Advertising
Free Guide - Online Directory



Advertise your business here
Contact us for more details!


Semantic Juice
Register now to access free Quick SEO service!


Rocket Lawyer
Sign up for free 7 day trial. Boost your biz!


Buy UPC Codes
Get your products listed online!




All times are GMT -5. The time now is 12:05 PM.


Powered by vBulletin® Version 3.7.3
Copyright ©2000 - 2020, Jelsoft Enterprises Ltd.
Copyright 2004 - 2018 - Privacy