Our franchise owners pick up a lot of new customers from truck parking initiatives. It's one of the easiest, cheapest and most effective ways they get their name out there and build up their brand recognition. Every DoodyCalls truck is fully wrapped with branded material which helps.. but a simple message without too much flair might just do the trick, too.
How it works is simple: the franchisee parks his or her branded DoodyCalls truck (which is extraordinarily eye-catching) in highly-visible, heavily commuter-traveled locations during the morning and/or evening rush. The franchise owner selects 3 to 4 places and rotates every 3 to 4 days.
Rinse, wash, repeat!