Welcome to the Small Business Ideas Forum! We are a community of over 100,000 small business folks with over 163,000 posts for you to browse. We pride ourselves on being the friendliest forum you will find and we'd love to have you as a member of our community. Please take a moment and register for a free account. If you need any help, please contact Chris Logan.

Small Business Ideas Forum

Small Business Ideas Forum

A friendly place to share small business ideas and knowledge, ask questions, find help and encourage others that are involved in the small business industry. Topics include small business marketing, generating revenue and small business computing.

Go Back   Small Business Ideas Forum > Small Business Marketing - Online > Social Media
Register Search Today's Posts Mark Forums Read

Thread Tools
Old 23rd July 2012, 05:43 PM   #1
ChristineG's Avatar

Join Date: Jan 2009
Location: NJ
Posts: 162
Send a message via Skype™ to ChristineG

Default Why Business Owners Need To Pay Attention To Pinterest

Hi everyone, I thought I would share here my thoughts on Pinterest and why I think many business owners could benefit from it. Hope you find it helpful!

What is Pinterest? Itís a virtual pinboard and a social photo sharing website that allows users to create and manage theme-based image collections. Itís also hands down the hottest new social network out there.

Unlike other flash-in-the-pan social networks, Pinterest is definitely worth paying attention toĖand not just by visually-oriented business owners like retailers, but B2B and B2C businesses as well.

Before you groan that itís just another way to waste time on the web, there are a few things you need to know about how this tool can work some incredible marketing magic for YOUR business in 3 main areas: branding, traffic and conversion.

If youíre stumped about how to begin benefiting, here are some ideas for you:

1) Use it to showcase visual elements from your business: info product graphics, striking images from your best blog posts, infographics related to your industry and testimonials.

2) Use it to give people a peek behind the scenes of your business: perhaps photos of yourself with clients, snapshots from live events, your workspace or team members.

3) Use it to grab traffic: include your business name in your username, add your URL to your profile, fill out the About section thoroughly, connect your account to Facebook and Twitter and link business-related visuals to your site or a landing page, particular blog posts or product pages. Also, donít forget to include your business name or URL in your pin and/or board descriptions.

Just as with other social networks, build goodwill and engagement by commenting on, liking and re-pinnining othersí content and encouraging others to follow and connect with you on Pinterest.

Your to-do? If you are not on Pinterest already, youíll need to go to
Pinterest.com and request an invite. Once youíre there, create your profile and begin strategically creating boards using the tips Iíve just shared. Then, use the feature that allows you to follow your Facebook and Twitter friends automatically and begin having fun!


Claim Your FREE Audio CD Now!
The Top 10 Secrets to More Clients, Credibility and Cash Flow Online
ChristineG is offline   Reply With Quote
Register or log in to remove this ad.
Old 24th July 2012, 09:45 AM   #2
ReganP's Avatar

Join Date: Apr 2012
Location: Miami
Posts: 30

Great post Christine! We started using Pinterest a few months ago and it was slow going at first but we are starting to see a lot more engagement from our followers as well as a lot more followers.

One tip I've picked up is to pin images from other websites, don't just repin other people's pins. Most pins are repins, so if you can pin a lot of new images, you're more likely to get repins and followers.

Regan P
Personalized USB Drives
ReganP is offline   Reply With Quote
Old 25th July 2012, 04:03 AM   #3

Join Date: Jul 2012
Posts: 22

I hear what you are saying, but it is like every other week a new social media site or service, and it is super time consuming to post and keep up with all of these activity.

CrossCountry2 is offline   Reply With Quote
Old 1st August 2012, 07:26 PM   #4
VIP Contributor

Join Date: Apr 2012
Location: California
Posts: 371

Pinterest is a website which is latest among Facebook and Twitter so people like to grab information from here.

IzzoNet eCommerce Website
donovanjames786 is offline   Reply With Quote
Old 6th August 2012, 03:51 PM   #5

Join Date: Jul 2012
Location: Brooklyn, NY
Posts: 10


Pinterest is a great site for online retail businesses that can showcase their products. A company like ToyShelf.com can make boards based on themes like educational board games to colorful building blocks. It's great for small businesses to increase their brand identity online as well as get potential (and already established customers) interested in new products. Visual marketing is great for any type of business!

Last edited by marketinger; 6th August 2012 at 03:53 PM.
marketinger is offline   Reply With Quote
Old 6th August 2012, 10:48 PM   #6

Join Date: Aug 2012
Location: Fort Worth, TX
Posts: 20


Very True, Christine!
We have an online furniture business and need to start using Pinterest more. My wife uses it personally all the time and is always showing me some neat decorating idea or recipe.

rreger is offline   Reply With Quote


Similar Threads
Thread Thread Starter Forum Replies Last Post
How Can Small Business Owners Deal With Negative Publicity On Social Media? AngelBiz Social Media 7 17th October 2012 05:49 AM
How Does Your Personality Stack Up To Other Business Owners? Dissertation Help! J.R. Reviews 0 17th July 2012 05:40 PM
Help setting up an LLC for the first time wahooka General Small Business Issues 6 12th October 2011 08:41 AM
newbie needs help: sole proprietership vs partnership shellies General Small Business Issues 5 12th January 2010 05:03 AM

Thread Tools

Get Updates
RSS Feeds:
RSS Feed for Social Media RSS for this Category Only: Social Media

RSS Feed for Small Business Ideas Forum RSS for Entire Forum
Forum Rules

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Forum Jump

Small Business Ideas Forum

At Your Business - Small Business Directory
Free Business Forms - Prewritten Documents
Search Engine Guide
Small business guide to search marketing

Small Business Brief
Fetching the Best Small Business Info

Used Values - Free Links
Blue Book

All times are GMT -5. The time now is 08:34 AM.

Powered by vBulletin® Version 3.7.3
Copyright ©2000 - 2020, Jelsoft Enterprises Ltd.
Copyright 2004 - 2018 - Privacy