Using an Autoresponder E-course successfully?

[jmjj215]

A friend of mine mentioned that he just started offering a 10-day email course that will help sell his product (hopefully). I'm wondering if I might find it beneficial to do the same thing. I understand how autoresponders work - technically. But I'm wondering if there are any forum members that have used/are using an email course right now - and to what degree of success? Any tips on starting out with one?

[4ndr3w]

I've not used one myself, but I saw a very good example of how to use one effectively. It's for an on-line drop-ship supplier catalog. Apparently, the fellow who runs the company leads several user forums on eBay, and is the only service of its kind endorsed by them.

I signed up for it, and I gotta tell you, I was almost sold on the idea. I still may be. It was just that effective, and that well-written and executed. I think it's still there at mydssd.com.

Also, About.com uses them extensively, but I think they are poorly executed because they are LOADED with advertising that doesn't strike me as particularly well targetted.

Tell me what you think!

[jmjj215]

I couldn't find an email course on the site...lots of other interesting stuff though. Do you have a direct link?

Also, has anyone else run into an excellent email course? I'd love to see a quality one in action.

[4ndr3w]

I can't find it, either. Must not be doing it anymore.

Anyhow, he was essentially splitting his free e-book into five "chapters" and e-mailing a new chapter automatically once a week for five weeks or so. It was very effective in capturing and maintaining mind share. It was useful, free information, and it made me want to buy. And I believe I am a tough nut to crack.

I bet you could do something very similar with your budgeting rules very easily, and at least as effectively.

[jmjj215]

I've written a lot already, so most of the work is already done. I'm thinking of doing a 10-week course and covering budgeting - but being a bit more broad than just the four rules. Now, if I just had more time...

[ziggywop]

This friend of yours sounds like he knows what he is doing!