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Old 9th July 2016, 01:47 AM   #11
geekhibrid
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PPC means "Pay Per Click" and the number one advantage is that you can reach an audience very quickly.

The other advantage of PPC is "Search PPC." You can pretty rank very high on certain keyword phrases just by using Pay Per Click. Of course, you will need to perform thorough research in order for you to find those inexpensive keywords to promote on when using PPC.

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Old 13th July 2016, 03:03 PM   #12
NoteBuyer
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PPC is a great tool for testing and targeting. You can try out keywords you think will work to get customers to you site. With analytics tracking you can see what keywords turn into sales/opt-ins or whatever you need.

Take that information and build out pages on your website that target the specific keyword that converted to start generating organic leads.

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