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Old 31st May 2012, 04:52 AM   #1
jackmartin
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Exclamation How To Find Customers For Your New Business

Like the famous quotations goes, “there are no free lunches”, there are also no “free customers”. A lot of investment and expenditure takes place by companies in order to attract customers for their business and help gain popularity. The customers are a crux of a business and without them; there is no profit or success. Hence it is essential to get and keep as many customers as you can.
  1. The best policy to get customers, is marketing, marketing and more marketing.This is the driving force, which brings the customer forward, and eventually makes him the consumer.
  2. One of the biggest mistakes that marketers end up making is the delivery of their advertising to the wrong target market. The target market is that segment of the market which you want to generate the most sales from, and make your final customer.
  3. One of the best ways to get through to your target market is by identifying other local businesses that serve the same target market.This will give you an edge over your competitors by tapping in the market before they can and getting a customer base that already exists
  4. Networking is very important in today’s world especially because so much depends on word of mouth as well as positive or negative marketing, which can swipe you off of your customers.So in order for you to increase your customer base, you can make an alliance with the host- businesses who have the same target market as yours and work together with them.
  5. It’s quite likely that with following the above strategies there will be a customer turnover, but the real test is to send the customer back satisfied.
  6. Another part of service is the after sales service, which is a major part of customer satisfaction.A great way for providing great after sales service is to Add Live Chat to Website.
An amalgamation of all the above can create an amazing customer turn over and get the customer following roaring to the ceiling. These strategies are the basic and most fundamental ones, which make all the difference between a profiting business and one that starts with a boost and falls apart in no time. Hence it is best to use the above ways together, from finding the specific target market, formulating a focused marketing plan, effectively delivering it, doing elaborate networking and finally delivering the service with high quality.

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Old 4th June 2012, 02:45 AM   #2
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Default

Thanks for the great tips Jack! They are basic and we all should remember them but as it usually happens we forget when starting our marketing. "No free customers" it's really true! There are a lot of choices of services and products for people and even your personality counts sometimes when they make their decision.

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Old 18th June 2012, 12:50 PM   #3
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Default a few ideas....

Get a smart marketing cookie to work for you, if your budget allows.

Can they work on percentage, should you not be able to afford?

-or-

Take a course if you still cannot hire someone

....you weren't born a marketer.




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Old 25th June 2012, 07:32 AM   #4
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The harder you work the luckier you get!


Great post Jack!

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Old 18th September 2012, 04:26 PM   #5
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yeah that's a great post, very helpful to me. That's one of the hardest things for my business right now is just getting the word out and to the right people. Will try to target my market a bit more though, thanks for the tips

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Old 24th September 2012, 10:02 PM   #6
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IT is hard to find customer, but let the customer to find you. If you have your product which satisfine the customer so they will find you. It is the way to find customer!

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Old 30th September 2012, 05:43 PM   #7
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Quote:
Originally Posted by jackmartin View Post
Like the famous quotations goes, “there are no free lunches”, there are also no “free customers”. A lot of investment and expenditure takes place by companies in order to attract customers for their business and help gain popularity. The customers are a crux of a business and without them; there is no profit or success. Hence it is essential to get and keep as many customers as you can.
  1. The best policy to get customers, is marketing, marketing and more marketing.This is the driving force, which brings the customer forward, and eventually makes him the consumer.
  2. One of the biggest mistakes that marketers end up making is the delivery of their advertising to the wrong target market. The target market is that segment of the market which you want to generate the most sales from, and make your final customer.
  3. One of the best ways to get through to your target market is by identifying other local businesses that serve the same target market.This will give you an edge over your competitors by tapping in the market before they can and getting a customer base that already exists
  4. Networking is very important in today’s world especially because so much depends on word of mouth as well as positive or negative marketing, which can swipe you off of your customers.So in order for you to increase your customer base, you can make an alliance with the host- businesses who have the same target market as yours and work together with them.
  5. It’s quite likely that with following the above strategies there will be a customer turnover, but the real test is to send the customer back satisfied.
  6. Another part of service is the after sales service, which is a major part of customer satisfaction.A great way for providing great after sales service is to Add Live Chat to Website.
An amalgamation of all the above can create an amazing customer turn over and get the customer following roaring to the ceiling. These strategies are the basic and most fundamental ones, which make all the difference between a profiting business and one that starts with a boost and falls apart in no time. Hence it is best to use the above ways together, from finding the specific target market, formulating a focused marketing plan, effectively delivering it, doing elaborate networking and finally delivering the service with high quality.
Some will even take out the phone book and cold call potential customer to see if they are in need of your services. There are different ways, you just need to contact them to get the ball rolling.

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Old 1st October 2012, 04:55 AM   #8
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If you provide better facility then one good customers tell 11 customers so, it means gives all kinds of benefits.

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Old 2nd April 2013, 06:20 PM   #9
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If you have done your share of marketing and advertising, how long would it take before your customers start coming in?

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Old 3rd April 2013, 01:37 AM   #10
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Networking is at its height in today's social media sites. Witness the popularity of FaceBook and Twitter. Their humongous subscriber base is a big opportunity for marketers to convert some of them into a buying populace.

This is called Social Media Marketing.

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