Originally Posted by Cindy16
First things first, create a fanbase.. You cannot do so much if you don't have people in your database (Fanpage or G+ page) who will receive or read you statuses. Then create a content plan that will serve as your guide as to what are you going to post or not and what time... Do Pinterest marketing if you are selling something and do G+ and Facebook too.
I hope that helps.
Great advice -- though Pinterest has definitely gotten popular enough that it's possible to actually build your audience ON Pinterest.
Pinning, re-pinning, liking, and commenting on the right content is totally a good way to get yourself some fans and followers...but you can't just DO those things. You have to do them WELL.
It's easy to talk about best practices -- so many "helpful" blog posts that I read are just choc-full of them -- but what's important to remember is that those best practices really don't work unless you've got interesting content.
So if you want to build your audience on Pinterest, you totally can. And you can do it in a pretty cost-effective way. But unless you've got something about the content you're producing and curating (and curation is a HUGEly important part of content marketing) that sets you apart from others -- or at least contributes to the ongoing conversation in a meaningful way -- you might not see yourself gaining the kind of traction you expect.
The best way to go about something like this from the ground up is to develop your voice, and your strategy. Whom are you going to target? Why? With what kind of content and with what ends?
Follow a plan, and have it written down so you can tweak, add to, and adjust it as necessary.
Hope this helps!