Thanks for sharing useful tips
Originally Posted by Felix Trogare
Thanks so much for your tips. I am trying to reduce my cost per click in a special campaign in AdWords; may you give some special tips?
Thanks for your help!
New York University
To reduce CPC you have to improve the number of clicks.
1. Concentrate on the keywords where you are getting more number of clicks and conversions for less Cost.
2. Try to reduce minimum bid for the keywords by optimizing your ads.
3. Improve relevancy between keywords, ads and landing page urls.
4. Decrease the bid on less performing keywords which doesn't have conversions and clicks.
I hope this information will help you.....