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Old 19th April 2011, 10:41 AM   #1
David Jackson
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Exclamation Marketing: The Truth About Value

In a previous post, I mentioned how I like to observe people when I'm out and about. I get ideas for many of my articles by simply observing people.

Anyway, I was at the supermarket recently, making my way toward the frozen food section. I was going to buy a few boxes of SeaPak Butterfly Shrimp. If you're a seafood lover like I am and haven't tried SeaPak Butterfly Shrimp, I highly recommend them. They are absolutely delicious!

But I digress. When I arrived at the seafood section, there was a very attractive, tall, thin middle-aged, gray-haired lady already ahead of me. She reminded me of...Continue reading Marketing: The Truth About Value.

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Last edited by David Jackson; 19th April 2011 at 10:48 AM.
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Old 19th April 2011, 06:57 PM   #2
lordspace
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Interesting article.
... maybe the benefits should have been made clearer why these shrimps cost more than the regular ones.

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Old 20th April 2011, 02:25 PM   #3
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Interesting article.
... maybe the benefits should have been made clearer why these shrimps cost more than the regular ones.
You're missing the entire point of my article. It's not about benefits or shrimp. It's the fact we all have our own sense of what's valuable and what isn't...regardless of price.

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Old 23rd April 2011, 01:54 PM   #4
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The perception can be manipulated.That's my point.
Some people absorb info in a different way:
Visual, Auditory and Kinesthetic so if it is communicated the *wrong* way the value may not be fully understood.

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Old 23rd April 2011, 04:00 PM   #5
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The perception can be manipulated.That's my point.
Some people absorb info in a different way.
Actually, each one of us as individuals processes information in our own unique way. That's hardly a revelation.

David Jackson

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