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Old 1st September 2011, 11:42 AM   #31

Join Date: Sep 2011
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While social media is a great tool for: Networking, and Creating Brand Exposure, followers do not always convert into customers.

Most people are often bombarded with invitations, tweets and information and sometimes accept a request just for the fun of it.

The key to differentiating yourself is personalized notes, and like Mike suggest getting a target audience. By offering free advice and personalized techniques on how they can improve their business they are more likely to build a "relationship" with you and buy from you.

So start using the IM features in Twitter and send out personal notes.


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Old 12th December 2012, 02:31 AM   #32
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Always keep your viewers updated. Be regular on social media. Keep updating you content and post links on your and your friends' profile.

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Old 26th February 2013, 03:00 AM   #33
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Default 25 Ways to Get More Social Media Followers

1. Enable Social Sharing

Add buttons to your blog and even other website pages that allow visitors to share your content on social sites like Twitter, Facebook, and LinkedIn. Some services like Tweetmeme allow you to add RT @YOURUSERNAME to the end of each tweet shared from your site, so that would help you get more followers.

2. Share Quality Content

If you have high-quality and interesting content on your social media profiles, you’re more likely to get more followers than if you were tweeting purely self-promotional updates.

3. Get Employees to Follow

Tell your employees to follow/like/subscribe to your social media profiles. People are more likely to follow pages that already have some sort of following, so your employees will help build your initial numbers.

4. Invite Partners, Vendors, Clients, and Customers

Send a friendly and personalized email to anyone you have a business relationship with, including partners, vendors, clients, and customers, letting them know about your social media profiles.

5. Email Signature

Add links to your company’s social media profiles in your company email signature. Create a signature template that includes these links and encourage your coworkers to use this signature as well.

6. Blog Comment Signature

When you make a comment on a blog post, link to your most active social media profile (usually Twitter or Facebook) in a signature-like style.

7. Include Links on Offers and Assets

Link to your social media profiles on your whitepaper cover page, webinar thank you page, one-page guide footer, etc.

8. CTAs on Thank You Pages

After a new lead fills out a form on your site, it’s a good idea to include links or calls-to-action on the subsequent thank you page encouraging these leads to follow you in social media. If they were interested enough to give you their email address, they’ll likely be interested in following!

9. CTAs on Thank You Emails

Just like you’d add calls-to-action to your thank you pages, add them to your thank you emails. Again, new leads are more likely to at least check out your social media profiles.

10. Cross Promote

Add your Twitter link to your Facebook page, and occasionally tweet about your Facebook page. Don’t stop with Twitter and Facebook; you could also cross-promote on LinkedIn, Flickr, YouTube, etc.

11. Contact or About Us Pages

Including links to your social media profiles on your contact us or about us page will reinforce the idea that your customers and/or prospects can reach out to you in social media just like they could via email or phone. Social media is more visible, so their friends may see their comments to you.

12. Business Cards

Include links to your most active social media profiles on each of your employees’ business cards below their contact information.

13. Newsletters & Lead Nurturing

Include links to your social media profiles in the footer of any company email you send out, including newsletters or lead nurturing emails.

14. Direct Mail Assets

Still using direct mail as part of your marketing strategy? If you can’t let go, include links to your social media profiles on any direct mail pieces you send, including catalogs, coupons, or any other direct mail asset.

15. Facebook: Like Box on Website

Install a Facebook Like Box (formerly known as Facebook Fan Box) on your website. Your blog page, homepage, and other high-trafficked page sidebars are good places to install a Like Box.

16. Facebook: Hide Content From Non-Likers

Create a default tab on your Facebook business page that contains content hidden from anyone who has not yet liked your page. Once someone likes your page, they can see the offer/content you had hidden. This is a great incentive for someone to like your page.

17. Facebook: Suggest to Friends

Encourage your employees to use the Suggest to Friends feature to share your Facebook business page with any of their friends who would be interested in reading your updates.

18. Facebook: Invite Friends Tab

Add an “invite friends” tab and periodically encourage your fans to head over to invite their friends who might be interested in reading your updates.

19. Twitter: Twitter Directories

Add your company’s Twitter profile to Twitter directories under categories that are relevant to your company. This will make it easier for prospects to find you based on their interests. WeFollow, Twellow, and Listorious are just a few of the Twitter directories available.

20. Twitter: Add a Twitter Badge or Module

Promote your Twitter profile on your website by finding a Twitter badge that fits your site’s design, or add an official Twitter widget to your site. Your blog page, homepage, and other high-trafficked page sidebars are good places to install a Twitter widget.

21. Twitter: Talk to People Who Mention You

Track your brand in social media using HubSpot's social media monitoring tool or Google Alerts so that you get notifications whenever someone mentions your brand. When they do, follow them and/or reply to their tweet.

22. LinkedIn: Add Links on LinkedIn Profile

Add a link to your most active social media profile in your links. You can optimize these links by clicking “Other” and write “Follow (Company Name) on Twitter” when adding your link to Twitter, for example.

23. LinkedIn: Add links to LinkedIn Business Page

Add links to your most active social media profiles on your LinkedIn business page. You can add these links in the about section.

24. LinkedIn: LinkedIn Answers Signature

When you make a comment on LinkedIn Answers, link to your most active social media profile (usually Twitter or Facebook) in a signature-like style or as one of the web resources.

25. YouTube: Embed Your Videos

If you have any videos that you’d like to share on your website, add them to your YouTube profile and then embed those YouTube videos on your site. That way people can discover your YouTube page, and you have potential to benefit from YouTube’s viral nature.

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Old 4th February 2014, 03:49 AM   #34

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Default Shiva kumar

Having updated content and relevant posts on social networks you can increase your followers.

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Old 5th February 2014, 09:49 AM   #35
Carrie Minton

Join Date: Dec 2013
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I also would like to know how to gain more customers using social media. Hope to get more info from you! I know that social media marketing is so important to be ignored. That is why I am also interested to learn more strategies from you!

Kangaroo SEO
Give your website a jump!
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Old 17th February 2014, 12:59 AM   #36
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Give something to people that they find beneficial. Like freebies, 1 month free subscription of your service, free eBook and the like. This is costly but this will be a good start to attract customers.

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Old 17th February 2014, 01:47 AM   #37

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Putting up interesting posts or updates really helps in turning around a few heads.

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Old 17th February 2014, 07:38 AM   #38

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It depends on your own social profile, if your profile is with good content and you posted always a interesting articles and blogs, then its always help you in getting a good follower on your profile.

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Old 29th October 2014, 02:18 AM   #39
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Everyone is going on about 'content' and while that is absolutely true, you also need to engage.

What I mean by this is if your are on Twitter or Google +, check out profiles of other companies/individuals that are related to your niche.

Where appropriate, Like, retweet, and Google + there posts and content. Leave comments and get in on the action by engaging with what they do.

You will find after a while you will get the same back and your following will slowly build. Your profile and presence will be seen more people and potential new customers will be part of that.

If you are actively involved with the online social community that exists around your product/service niche, you will find that they will eventually start engaging with you.

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Old 3rd August 2015, 09:31 PM   #40

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Try to Make a Facebook fan page about your website.

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