Welcome to the Small Business Ideas Forum! We are a community of over 100,000 small business folks with over 163,000 posts for you to browse. We pride ourselves on being the friendliest forum you will find and we'd love to have you as a member of our community. Please take a moment and register for a free account. If you need any help, please contact Chris Logan.

Small Business Ideas Forum

Small Business Ideas Forum

A friendly place to share small business ideas and knowledge, ask questions, find help and encourage others that are involved in the small business industry. Topics include small business marketing, generating revenue and small business computing.

Go Back   Small Business Ideas Forum > Small Business Marketing - Online > Search Engine Optimization
Register Search Today's Posts Mark Forums Read

Reply
 
Thread Tools
Old 18th February 2018, 02:01 PM   #1
ridinghood
Member
 
ridinghood's Avatar
 

Join Date: Feb 2018
Location: Toronto
Posts: 7
Lightbulb What are your most actionable seo tips/ideas?

Hey guys , I'm a software/web developer and I look for new marketing ideas all the time. I find that:

1. People keep good ideas secret
2. "Gurus" write long articles on obvious things
3. It's VERY difficult to find good tips - they are scattered and buried

So what are your top 3 ideas? Here are 3 from me:

1. Use a "star ratings" plugin on your blog posts that displays the stars on google searches

2. Create a small "scholarship" (could include your products/gift cards etc.) and post it to social media, reach out to bloggers AND educational institutions to link for their students

3. Find competitors' keywords with the biggest ad spends using tools like Spyfu, SERanking etc. and run a few ads with the same one to see if it's worth it to invest in an SEO campaign for them

I'm posting tips like these daily at: https://getmarketingideas.com

I'm looking for great tips/ideas that aren't just "fluff". . comments and feedback are welcome! And I will post the good ones on the site!


Last edited by ridinghood; 18th February 2018 at 06:42 PM. Reason: title spelling error / tone
ridinghood is offline   Reply With Quote
Register or log in to remove this ad.
Old 19th February 2018, 10:25 AM   #2
Logan
Administrator
 

Join Date: Jun 2004
Location: Colorado
Posts: 8,048
Default

Hello and welcome to the forum! Thank you for sharing and jumping in with us. One thing we try to do here is help you figure it out, kind of like teaching someone to fish versus feeding them fish. I look forward to having you around.

Have you ever read the book "Free: The Future of a Radical Price" by Chris Anderson at https://www.amazon.com/Free-Future-R.../dp/1401322905

That's a top notch book in line with your project that is sure to get your gears spinning with new marketing ideas. Let me know what you think. Welcome aboard

__________________
Search Engine Guide - Small Business Guide to Search Marketing
Small Business Brief - Small Business Ideas Forum, Articles & News
Logan is offline   Reply With Quote
Old 19th February 2018, 10:29 AM   #3
ridinghood
Member
 
ridinghood's Avatar
 

Join Date: Feb 2018
Location: Toronto
Posts: 7
Default

Thanks Logan! I think that's a great strategy. And I've never read that book I'll check it out

I started this site out of my own frustration:
- often I'd come across an idea and forget it
- sometimes I just need some quick inspiration to get out of my box
- and finding specific advice I don't have to think too much about (with all the other fires of daily business) is tough to find

Very cool community!

ridinghood is offline   Reply With Quote
Old 19th February 2018, 10:34 AM   #4
Logan
Administrator
 

Join Date: Jun 2004
Location: Colorado
Posts: 8,048
Default

Cheers! Thanks, I'm with you and readily admit our own forum needs to have some of the gems sussed out.

Here is a good overview I did awhile ago on how to find the best threads on this forum

http://smallbusinessbrief.com/forum/...ead.php?t=7382

Follow the tips in that post for finding previous threads here that have been popular and have a lot of activity. That should give you a few more ideas also.

If interested, I'd be happy to publish articles for you to smallbusinessbrief.com and/or searchengineguide.com as a guest blogger. No catches, you help us and we'll help you too.

__________________
Search Engine Guide - Small Business Guide to Search Marketing
Small Business Brief - Small Business Ideas Forum, Articles & News
Logan is offline   Reply With Quote
Old 19th February 2018, 01:04 PM   #5
ridinghood
Member
 
ridinghood's Avatar
 

Join Date: Feb 2018
Location: Toronto
Posts: 7
Default

That's great, I'll have a look at that overview!

Okay sure I can do that, once I get the time to write a good summary post with a bunch of tips I'll send you a message. Will also check out the other sites like searchengineguide.com Thanks Logan

ridinghood is offline   Reply With Quote
Old 19th February 2018, 01:35 PM   #6
Logan
Administrator
 

Join Date: Jun 2004
Location: Colorado
Posts: 8,048
Default

Good to hear! I'll be around. Just send a message through this contact form and it will make it to my email.

__________________
Search Engine Guide - Small Business Guide to Search Marketing
Small Business Brief - Small Business Ideas Forum, Articles & News
Logan is offline   Reply With Quote
Old 19th February 2018, 02:11 PM   #7
ridinghood
Member
 
ridinghood's Avatar
 

Join Date: Feb 2018
Location: Toronto
Posts: 7
Lightbulb 32 more ideas! Come on girls/guys I know you have secret tips!!

Here are 32 more! The links go to the site (just goes into a bit more detail about the idea/tip) if you're interested. Not all of them directly relate to SEO but indirectly they are.

I can only come up with so many but please share your own!

1. Create a useful infographic that people want to share

2. Shortcut SEO by getting your product on a top ranked list

3. Use Google sitelinks in your Adwords campaigns for more ad space

4. Choose a niche market and be the best at serving it

5. Create a meetup to build your own community with network marketing

6. Clearly identify your unique selling propositions and describe them in one short sentence each

7. Increase Your SEO Ranking Using Compiled Content Pillars And Topic Clusters

8. Improve your Google reviews with a remarketing code

9. Give your product away for free to bloggers and influencers in exchange for a testimonial

10. Create an affiliate marketing program to drive referral sales

11. Add a careers page to your website to make your company look more trustworthy

12. Create podcasts that provide education or entertainment for your customers

13. Post to social media during high-engagement times of day and week

14. Write a high-quality blog post and offer it to another blog as an exclusive guest post

15. Use a tool to monitor your website's SEO rankings automatically

16. Create a controversial piece of content and fire it at an influencer with an opposing view

17. Split (A/B) test the important parts of your customer interactions

18. Trade notes with other business owners in your field or a similar one

19. Be honest with prospects and customers to build trust

20. Write a blog post that's useful or don't write one at all

21. Make a list of 10 places your target customers spend their time

22. Create buyer personas to guide decisions about serving your target markets

23. Reverse-engineer your sales funnel by learning from competitors

24. Add elements of social proof to critical parts of your sales process

25. Create micro-commitments potential customers can take before a purchase

26. List your business on several directories to improve web presence and SEO

27. Create scarcity with a promotion that limits time and/or quantity

28. Reach out to relevant podcasts in your niche and request and interview

29. Advertise with publishers and search engines that are much cheaper than Google

30. Turn your blog posts into images and share them on social image sites

31. Organize your existing blog posts into a longer hub and spoke article

32. Use a keyword research tool to find the best terms to rank for


Last edited by ridinghood; 19th February 2018 at 03:14 PM. Reason: typo
ridinghood is offline   Reply With Quote
Old 20th February 2018, 11:23 AM   #8
Logan
Administrator
 

Join Date: Jun 2004
Location: Colorado
Posts: 8,048
Default

I thought this was basic but worthwhile.

Five Ways to Refresh Your Website Without a Blog

I think considering your audience is important. For example creating a section of tips for those who use Wordpress (~30% of websites). Or based on popular ecommerce platforms. niche. niche. niche.

__________________
Search Engine Guide - Small Business Guide to Search Marketing
Small Business Brief - Small Business Ideas Forum, Articles & News
Logan is offline   Reply With Quote
Old 27th February 2018, 09:16 PM   #9
jeffscott
VIP Contributor
 
jeffscott's Avatar
 

Join Date: Oct 2014
Location: Philippines
Posts: 843
Default

We can be creative while optimizing the site pages via understanding the actions and behaviors from the target audience.

__________________
12BET Live Casino Games
jeffscott is offline   Reply With Quote
Old 28th February 2018, 08:14 AM   #10
Logan
Administrator
 

Join Date: Jun 2004
Location: Colorado
Posts: 8,048
Default

True, writing up hypothetical scenarios that bring a person to a website, along with a character for each audience you have, can be helpful. Then hand that scenario to someone else and have them walk through your website and provide feedback (in writing) to you about their experiences. What did they expect? was it easy to find what they were looking for? did they have any problems ordering? what could you do to make it easier?

For example. An ecommerce store selling office supplies. A secretary needs to order just pencils because their other inventory is high, but quickly running out of pencils. Let someone else play your pretend audience and give you feedback.

__________________
Search Engine Guide - Small Business Guide to Search Marketing
Small Business Brief - Small Business Ideas Forum, Articles & News
Logan is offline   Reply With Quote
Reply   

Bookmarks


Similar Threads
Thread Thread Starter Forum Replies Last Post
Local SEO Ė What Your Small Business Is Doing Wrong AngelBiz Search Engine Optimization 2 21st July 2017 04:32 AM
The Evils of SEO Copywriting copywriter Copywriting 13 14th January 2017 01:09 PM
The Geek-Free SEO Guide (Videos) - 9 Most Important Factors SoftDev Search Engine Optimization 0 21st December 2015 05:05 AM
Common SEO Mistakes ecapsnet Search Engine Optimization 24 22nd January 2015 01:31 AM
5 Key SEO Findings - New Benchmark Study acwebguru Search Engine Optimization 23 21st October 2013 07:53 AM



Thread Tools

Get Updates
RSS Feeds:
RSS Feed for Search Engine Optimization RSS for this Category Only: Search Engine Optimization

RSS Feed for Small Business Ideas Forum RSS for Entire Forum
Forum Rules


Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Forum Jump


Small Business Ideas Forum


 
At Your Business - Small Business Directory
Free Business Forms - Prewritten Documents
 
Search Engine Guide
Small business guide to search marketing

 
Small Business Brief
Fetching the Best Small Business Info


Free Links - Free Advertising
Free Guide - Online Directory



Advertise your business here
Contact us for more details!


Semantic Juice
Register now to access free Quick SEO service!


Rocket Lawyer
Sign up for free 7 day trial. Boost your biz!


Buy UPC Codes
Get your products listed online!




All times are GMT -5. The time now is 06:54 AM.


Powered by vBulletin® Version 3.7.3
Copyright ©2000 - 2018, Jelsoft Enterprises Ltd.
Copyright 2004 - 2018 - Privacy