Looking at the site from a visitor's perspective, I did not see anything that would entice me to buy your products. Each of the products have identical descriptions (only the name of the product has been changed), so the pages look like templates and give the impression of a "cheap" product. Visiting your "about us" page did not boost my confidence either, since there was little to no information about the company. One of my first concerns when ordering a product online is what happens if the product is bad and must be returned. I did not see a clear return policy or product guarantee.
So IMO, if I'm not bowled over by the product descriptions, your company page tells me nothing about you, I have to sign up for a free account to sample a video, there is no guarantee if I just order one, I'm leaving the site and looking somewhere else.
Since you can buy quality training videos all day long on the internet, I think you will need to work on making your products stand out as unique. Also, more information needs to be added to make a customer feel comfortable about dealing with your company... that it is reputable and stands behind its products.
Best of luck with your venture!