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Old 20th September 2016, 10:10 AM   #1
Sunali Rajput
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Post What Is The Role Of RankBrain?

Hi Guys,

I am unable to understand What is the role of RankBrain in Google Search? anyone can suggest me.

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Old 20th September 2016, 11:49 AM   #2
torka
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You may find this article helpful:
http://searchengineland.com/faq-all-...gorithm-234440

Quote:
Google uses a machine-learning artificial intelligence system called “RankBrain” to help sort through its search results. Wondering how that works and fits in with Google’s overall ranking system? Here’s what we know about RankBrain.
In a nutshell, RankBrain is one of the 100s of signals that Google uses in evaluating web pages. It's widely accepted that RankBrain is the third most important of these signals (behind "links" and "content"). RankBrain supposedly uses machine learning in various ways to help Google interpret the queries that searchers enter, and relate those queries to pages that might be highly relevant to the query even though they may not contain the exact search phrase.

In other words, it's another step toward Google being able to return search results based on what the searcher means without depending so much on the exact words they use to express their meaning -- and to find pages that match the searcher intent without depending so much on the pages containing precise keyword phrases.

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Old 14th October 2016, 02:43 AM   #3
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In simple terms RankBrain is one of the basis of Google to understands people's query and also the content that will be delivered on the users.

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