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Old 14th August 2006, 10:18 PM   #1
Linda
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Default Create A Marketing Edge With Positioning

More on your marketing...

"The more you can make the people feel privileged to be on your list the better. You can give your list exclusive deals, free offers, deep discounts, holiday specials, even the chance to sign-up for a paid subscription service where they get the meanest down and dirty underground secrets of fishing success where the fish don't stand a chance in Neptune."

Catch it @ http://www.smallbusinessbrief.com/ar...ng/006005.html

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Old 14th August 2006, 10:43 PM   #2
mktgbiz
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Even though the author uses a list of anglers "as an example" it was kinda weird to me, because I have an ezine that now has a list of almost 1000 subscribers that deals with fishing and sponsorship.

And yes, I do give "subscribers only" deals.

Great article - Thanks Linda!

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Old 21st August 2006, 11:18 PM   #3
hotwebideas
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If you guys can elaborate, that would be great. My site has 8,000 subscribers now, but I am now telling people almost 10,000 . I need some viral marketing there. How can I make them feel special? Hmmm. I have to read your article to find out.

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Old 22nd August 2006, 10:12 AM   #4
mktgbiz
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Soooooooooo you have 8,000 and you're telling them almost 10,000 ???

Why don't you tell them you have 8,000? Tell them you have 10,000 when you have 10,000.

I have almost 1000 (as a matter of fact as of this post it's 999).

Sorry.....the whole telling a little white lie thing bothers me. Isn't life easier if you just tell it the way it is?

Ok Scott.......let's get off the soap box.
******************************************

The question was how can you make them feel special?

Give them interviews and information they can't get anyhwere else on the web. Works for me!!

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