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Old 18th July 2008, 03:36 PM   #2
torka
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Join Date: Mar 2006
Location: Triangle area, NC, USA, North America, Earth (usually)
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Excellent points. Businesses need to make sure their marketing message and branding are consistent across all channels, including the web. This is a competitive world, and you can't afford to have one channel letting the rest down -- especially when that channel is the web. People will check out your website, and it needs to be up to snuff.

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