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Old 9th May 2011, 12:05 PM   #9
Tri-Win
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Join Date: Apr 2011
Location: Dallas TX
Posts: 46
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I know direct mail is being used more and more for multi-channel marketing. It can be used to drive people to web sites using Purls QR codes or just a gool old fashioned url depending on a target audience.

I think the postcard idea that danielkanuck suggested is a good idea since postcards are cheaper to mail. I would bet, although im not sure, you could find a paper that is heavy like card stock but with a sticker front. That way you could mail the postcard and the recipients could peel off the contact information.

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