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Old 14th December 2012, 03:28 AM   #28

Join Date: Dec 2012
Posts: 1
Default Solution for less Cost per click

Due to the structure of your websites or webpages,there may be some keywords that are not relevant or may be your adwords campaign is not relevant for your landing page.
As low CTR turns into less click by users on your advert hence Google found you irrelevant and penalise you.Google do not like what you are promoting and have increased your bid. So be alert while choosing your keyword.

This can help you to get a good overview regarding the mechanism of CPC. All the best

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