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Small Business Ideas Forum

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Search: Posts Made By: ExecutiveJ
Forum: Print Advertising 6th August 2012, 04:36 PM
Replies: 25
Views: 12,576
Posted By ExecutiveJ
This is true. I would learn the software if you...

This is true. I would learn the software if you find yourself needing to create A LOT of proofs, but if you only need to do it once in awhile then outsourcing isn't a bad idea. As stated before, it's...
Forum: Print Advertising 27th July 2012, 06:12 PM
Replies: 8
Views: 6,537
Posted By ExecutiveJ
These are all great questions and you can tell a...

These are all great questions and you can tell a lot about the person based on the quality of answers they give. Just be careful as many people display others' work and hide that fact.

Price...
Forum: Print Advertising 16th July 2012, 04:29 PM
Replies: 26
Views: 19,772
Posted By ExecutiveJ
Second the metallic gold idea instead of yellow....

Second the metallic gold idea instead of yellow. There's nothing wrong with putting a little bit of flash on your card as long as you don't overdo it. I think the gold would be a nice touch and...
Forum: Print Advertising 16th July 2012, 04:27 PM
Replies: 25
Views: 12,576
Posted By ExecutiveJ
Yeah they really aren't. Creating proofs isn't...

Yeah they really aren't. Creating proofs isn't the hardest thing in the world, but it's also not the easiest. And actually printing the brochures themselves takes professional work in order to...
Forum: Print Advertising 16th July 2012, 04:25 PM
Replies: 90
Views: 59,908
Posted By ExecutiveJ
Very true, the best way to enhance an advertising...

Very true, the best way to enhance an advertising campaign is to create a good blend of online and offline marketing strategies.
Forum: Copywriting 14th July 2012, 03:22 PM
Replies: 28
Views: 13,142
Posted By ExecutiveJ
Yeah, as far as I'm concerned a rewrite is a...

Yeah, as far as I'm concerned a rewrite is a regurgitation of your own work and not of someone else's. If you don't have a back link to someone else's work with your own anchor text, that is just...
Forum: Print Advertising 14th July 2012, 03:18 PM
Replies: 1
Views: 2,534
Posted By ExecutiveJ
I believe there is a magazine simply called CFO....

I believe there is a magazine simply called CFO. If you are looking for a way to advertise, there are a few venues that you could use as well as obvious publications that everyone in business reads....
Forum: Print Advertising 14th July 2012, 03:14 PM
Replies: 90
Views: 59,908
Posted By ExecutiveJ
The beauty behind print advertising is that it...

The beauty behind print advertising is that it offers a tangible form of advertisement. As great as the Internet is, there is still a need for physical items in the business world. By custom printing...
Forum: Copywriting 12th July 2012, 10:39 PM
Replies: 14
Views: 7,023
Posted By ExecutiveJ
Good copywriting is an art all in itself, but...

Good copywriting is an art all in itself, but here are a few tips that can get you started:


Ask your reader a question
Make your writing conversational
Write in a language that your reader...
Forum: Copywriting 12th July 2012, 10:33 PM
Replies: 28
Views: 13,142
Posted By ExecutiveJ
In my experience, article re-writing involves...

In my experience, article re-writing involves taking an article you've written and spinning it so that it can be submitted to multiple outlets. Starting out with original content is key, but the...
Forum: Copywriting 12th July 2012, 10:30 PM
Replies: 11
Views: 5,185
Posted By ExecutiveJ
Keep sentences short Split long sentences in...

Keep sentences short
Split long sentences in two as long as they remain complete
Use positive language
Break up your page with headers and bullets to help readers skim
Leave out unnecessary...
Forum: Print Advertising 6th June 2012, 03:46 PM
Replies: 90
Views: 59,908
Posted By ExecutiveJ
I have to agree with this statement! Although...

I have to agree with this statement! Although businesses should devote resources to social media marketing and SEO tactics to attract customers, they should not forget that print...
Forum: Print Advertising 4th May 2012, 10:40 PM
Replies: 26
Views: 19,772
Posted By ExecutiveJ
I completely agree with the new logo being much...

I completely agree with the new logo being much better. I especially agree with the need to change the email address. if you check with your domain hosting plan you can almost always add an email...
Forum: Print Advertising 4th May 2012, 10:32 PM
Replies: 25
Views: 12,576
Posted By ExecutiveJ
I would have to agree whole heartedly. Gimp does...

I would have to agree whole heartedly. Gimp does not have the versatility and effects that Photoshop has, but it is free and a darn good program.

Compatible with Windows, Mac, and Linux,...
Forum: Local Marketing 3rd May 2012, 10:13 PM
Replies: 28
Views: 13,864
Posted By ExecutiveJ
in my opinion, going door to door is quite the...

in my opinion, going door to door is quite the dying breed of advertisement. If you are talking about actually knocking on the door and trying to sell something, I think most people are much to busy...
Forum: Print Advertising 3rd May 2012, 10:06 PM
Replies: 90
Views: 59,908
Posted By ExecutiveJ
I think print is still very much alive, it just...

I think print is still very much alive, it just has to stand out in order to compete with the oftentimes more convenient online advertising market.

The idea behind print advertising is to make it...
Forum: Print Advertising 3rd May 2012, 06:05 AM
Replies: 12
Views: 7,666
Posted By ExecutiveJ
I really like the advice. With such an emphasis...

I really like the advice. With such an emphasis on Internet advertising, many people forget the power that print advertising still has. When done properly, this type of advertisement can reach...
Forum: Print Advertising 3rd May 2012, 05:51 AM
Replies: 25
Views: 12,576
Posted By ExecutiveJ
I like the point that trial versions of Photoshop...

I like the point that trial versions of Photoshop or cheap Wal-Mart variations will get the job done, but it all really comes down to the expected quality. Not to say that your graphic will not be...
Forum: Pay Per Click Advertising 30th April 2012, 10:52 PM
Replies: 16
Views: 6,470
Posted By ExecutiveJ
Google AdSense is a great way to generate some...

Google AdSense is a great way to generate some 'passive' income, but it really does not mess around. There are a million stories about people who don't get approved and/or get banned and have no idea...
Forum: Print Advertising 30th April 2012, 10:41 PM
Replies: 28
Views: 55,675
Posted By ExecutiveJ
Using door hangers can be a good way to advertise...

Using door hangers can be a good way to advertise with creative print, but as mentioned above there are a few problems that one right run into.

Distribution is a huge problem as you have to pay...
Forum: Copywriting 30th April 2012, 06:37 PM
Replies: 8
Views: 4,976
Posted By ExecutiveJ
Image Sites Under CC License

Great topic and question. So many people copy images from other blogs and photographers and have no idea that pictures are copyrighted as soon as they are taken. This usually doesn't matter as many...
Forum: Print Advertising 30th April 2012, 06:21 PM
Replies: 51
Views: 36,126
Posted By ExecutiveJ
All great tips on information to include....

All great tips on information to include. Business cards are incredibly effective if designed properly, so I've decided to include some tips that I've found useful.


Designing your card begins...
Showing results 1 to 22 of 22

 
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