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Small Business Ideas Forum

Small Business Ideas Forum

A friendly place to share small business ideas and knowledge, ask questions, find help and encourage others that are involved in the small business industry. Topics include small business marketing, generating revenue and small business computing.

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Search: Posts Made By: Candice Robins
Forum: Search Engine Optimization 13th September 2011, 11:39 AM
Replies: 17
Views: 4,306
Posted By Candice Robins
Definitely still duplicate content. I'm sure...

Definitely still duplicate content. I'm sure Google would have no problem with you posting the first few sentences and then placing a "read more" link though.
Forum: Search Engine Optimization 13th September 2011, 10:33 AM
Replies: 15
Views: 3,494
Posted By Candice Robins
Are zen cart templates your primary product? If...

Are zen cart templates your primary product? If not, Google is likely weighting the efforts of your competitors for whom zen cart templates are a primary product. Are the templates themselves visible...
Forum: Search Engine Optimization 1st September 2011, 06:52 PM
Replies: 9
Views: 4,209
Posted By Candice Robins
If you want to know all of them, SEMRush is...

If you want to know all of them, SEMRush is great, but expensive. Using analytics and viewing keywords driving traffic is maybe better though, because who cares if you rank for a keyword that's not...
Forum: Pay Per Click Advertising 1st September 2011, 06:49 PM
Replies: 21
Views: 6,382
Posted By Candice Robins
It's good for branding, and it's also good if...

It's good for branding, and it's also good if your organic results are low. Finally, it's good because it's one more opportunity for the user to click on you - remember the first position gets 40% of...
Forum: General Small Business Issues 29th August 2011, 05:40 PM
Replies: 13
Views: 6,221
Posted By Candice Robins
Mobile apps can be extremely helpful, especially...

Mobile apps can be extremely helpful, especially if I count the "mail" app on my iPhone. Evernote and Dropbox are great, but don't forget about the many credit card processing apps that let you take...
Forum: Small Business Finance 29th August 2011, 05:29 PM
Replies: 12
Views: 5,434
Posted By Candice Robins
"You make profit by earning more," Great point!...

"You make profit by earning more," Great point! I'd also point out this is a great time to apply the 80/20 principle (generally 80% of results come from 20% of your total effort.) Take some time to...
Forum: What Type of Business Should I Start? 23rd August 2011, 05:54 PM
Replies: 3
Views: 1,888
Posted By Candice Robins
A good business idea solves a problem for a group...

A good business idea solves a problem for a group of people. Find a problem that's both frustrating to you and solveable, then ask yourself if it is likely to be frustrating for other people and if...
Forum: Ecommerce 23rd August 2011, 05:49 PM
Replies: 11
Views: 5,521
Posted By Candice Robins
I'm not convinced these sites are here to stay,...

I'm not convinced these sites are here to stay, at least not in the spotlight. If you look at a lot of the reviews from businesses that use them, they're not finding that daily deals lead to repeat...
Forum: Search Engine Optimization 23rd August 2011, 10:26 AM
Replies: 3
Views: 2,152
Posted By Candice Robins
The NOODP and NOYDIR meta tags inform the Yahoo...

The NOODP and NOYDIR meta tags inform the Yahoo and DMOZ Directories about handling your site’s data usage. These prevent search engines from displaying your meta description and page title in...
Forum: Search Engine Optimization 16th August 2011, 02:21 PM
Replies: 23
Views: 8,591
Posted By Candice Robins
Local business tactics are definitely...

Local business tactics are definitely underutilized. I just read about some findings that suggest using Picasa to host your website's image and then geotagging them helps SEO, at least for nearby...
Forum: Search Engine Optimization 16th August 2011, 02:17 PM
Replies: 3
Views: 1,327
Posted By Candice Robins
Google has programs to help it understand context...

Google has programs to help it understand context - though it's not clear how effective these programs are. Where an S or punctuation matters, it gets treated differently. Also Google has databases...
Forum: Website Development 5th August 2011, 05:06 PM
Replies: 5
Views: 5,109
Posted By Candice Robins
Google Analytics

Google Analytics allows you to view traffic based on referrers. It also provides referrer segmentation and allows you to view browser and location-based traffic. This free service also offers various...
Forum: Local Marketing 5th August 2011, 05:05 PM
Replies: 10
Views: 5,036
Posted By Candice Robins
Business Pages

Business pages are continually being added to various social networks to promote corporate participation. Foursquare's recent addition allows businesses to gain followers and reach prospects....
Forum: Small Business Trends Forum 29th July 2011, 11:45 AM
Replies: 8
Views: 7,467
Posted By Candice Robins
Keywords

Analyzing search requests to determine targeted keywords is essential to ground any SEO strategy. Tools such as Google AdWords and the Keyword Tool can assist keyword research. Keyword strategies...
Forum: What Type of Business Should I Start? 29th July 2011, 11:44 AM
Replies: 8
Views: 5,726
Posted By Candice Robins
Franchise

Investing in a franchise is a good compromise for people interested in small businesses but lack the resources or incentive for entrepreneurialism. It decreases the risk of failure for the initial...
Forum: Social Media 19th July 2011, 05:28 PM
Replies: 56
Views: 35,285
Posted By Candice Robins
Social media is a successful internet marketing...

Social media is a successful internet marketing tactic for many companies in increasing brand awareness and loyalty. However, it is not always appropriate for every industry or business. Therefore, I...
Forum: Search Engine Optimization 19th July 2011, 05:28 PM
Replies: 13
Views: 3,056
Posted By Candice Robins
It isn't difficult to own Google ranking for a...

It isn't difficult to own Google ranking for a particular niche, especially if it's a rare search phrase or term. Therefore, I would suggest you take a step back and reevaluate your keyword strategy....
Forum: Pay Per Click Advertising 18th July 2011, 10:44 AM
Replies: 20
Views: 7,315
Posted By Candice Robins
The Google AdWords tool is definitely one of the...

The Google AdWords tool is definitely one of the best free tools for performing keyword research. While Google regulates the amount of information they release, it is a reliable source for accurate...
Forum: Pay Per Click Advertising 13th July 2011, 10:25 AM
Replies: 15
Views: 5,137
Posted By Candice Robins
One of the most important considerations when...

One of the most important considerations when creating PPC ads is keyword-dense copy strategies. To ensure that your ads receive targeted views and leads, clear copy and targeted keywords must ground...
Forum: Pay Per Click Advertising 12th July 2011, 09:22 AM
Replies: 15
Views: 5,137
Posted By Candice Robins
To ensure effective PPC ads, it is important that...

To ensure effective PPC ads, it is important that the ad copy catch the interest of consumers browsing online. Online attention span is even shorter than traditional advertising attention. Therefore,...
Forum: Pay Per Click Advertising 12th July 2011, 09:21 AM
Replies: 56
Views: 44,874
Posted By Candice Robins
SEO v. PPC

Both SEO and PPC are equally important online marketing strategies with different objectives. Successful PPC techniques achieve immediate and direct traffic while SEO involves greater strategy in...
Forum: Search Engine Optimization 23rd June 2011, 05:36 PM
Replies: 11
Views: 2,695
Posted By Candice Robins
The answer to your question depends on what...

The answer to your question depends on what you're talking about exactly - if it's PPC advertising, you should take a long-tail strategy. Try to capture as many of the long, cheap kws as you can, and...
Forum: Search Engine Optimization 23rd June 2011, 05:33 PM
Replies: 28
Views: 4,009
Posted By Candice Robins
A good rule of thumb is not to exceed 2-4% KW...

A good rule of thumb is not to exceed 2-4% KW density. The other commenters also give good advice - to write for humans and not for search engines. Writing naturally about your product will lead you...
Forum: Search Engine Optimization 14th June 2011, 05:47 PM
Replies: 16
Views: 3,296
Posted By Candice Robins
I'm a little unclear - how exactly does this give...

I'm a little unclear - how exactly does this give spectators a "look under the hood" of how Google works? It seems that the only information revealed is that google does not manually engineer serps,...
Forum: Search Engine Optimization 14th June 2011, 05:43 PM
Replies: 8
Views: 2,676
Posted By Candice Robins
Thanks for the feedback designsmith. I think that...

Thanks for the feedback designsmith. I think that what you describe is in line what what Google describes as the new changes that were implemented with the panda update. They want to raise attention...
Showing results 1 to 25 of 65

 
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