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-   -   Need Help. There Is No Sales After PPC (http://www.smallbusinessbrief.com/forum/showthread.php?t=18439)

luckmania 22nd March 2008 02:16 PM

Need Help. There Is No Sales After PPC
 
I use YSM for send visitor into my site. But there is no sales until now. What's wrong?

rakwholesale 22nd March 2008 08:02 PM

Could be a number of different things
 
How you target your ads, the keywords you use, the landing pages, site usability/navigation etc.

did you try different ad strategies/landing pages etc.

Have you had sales/conversions from other traffic sources?

How many visitors has YSM sent to your site? What do your traffic reports tell you about these visitors?

Logan 23rd March 2008 07:52 PM

All good point by rakwholesale, for a very broad question.

Additionally I would go through every competitor listed on the same page as you and compare their offer versus yours.

My approach at this point would be to discontinue the ysm campaign, start an adwords campaign with very focussed and limited # of keywords. I would make sure that the distribution settings were only to the United States (or a more specific geographic area) along with only to Google search (no partner networks or contextual ads). Once that was in place, I would use Google Analytics' site overlay function to review what people are clicking on once they do reach the site.

SeattleCPA 25th March 2008 02:01 PM

A very general tip.... I would recommend caution about using the content network on AdWords. I have had extremely poor results with that Adwords option...

Note: The content network are those sites that have signed up for Google's AdSense feature which means that your Adwords ads appear on these other sites. As I've before in posts, I have sometimes bought hundreds and hundreds of content network clicks and sold not a single item.

PressureProsInc 25th March 2008 03:50 PM

What are you selling and where is your site? Your signature has two affiliate links?

Zafar Ahmed 11th April 2008 06:49 AM

Did you do a proper keyword research before going for YSM?

Remember, YSM is not same as Adwords.

ideas2earn 17th April 2008 10:41 PM

Are you making sales through offline marketing , or no sales at all? Is there a clear call to action on your site? Is your pricing appropriate or are there much cheaper options available elsewhere? Are you offering anything "unique" that is not being offered by others?

Can I suggest you read the ebook on this site ?http://www.searchengineguide.com/ebooks/freeebook.html

johnnylew 19th April 2008 11:29 AM

use more targeted keywords
 
Too general keywords will cost you money and receive lower sales.

Rufflez 20th April 2008 10:24 AM

Perhaps the amount of exposure from the website isnt enough. For me, i tried PPC and it didn't work well. My sells didnt increase. So i tried to have ads on SEVERAL sites at once(cheaping of course) i had ads on 5 different websites and it costed the same as the one ad on one website and my sells got better.

HL08 20th April 2008 07:16 PM

Try marketing the product using some free methods to test if you're going to make sales on it before you invest in ppc on it. Also, while your marketing via free methods, watch the ads of other people marketing the same product and see if in a few weeks they drop off. If they do, the product is probably not going to covert well. If the ads stay up, look at their ad, modify it only slightly, and use it.

Some free marketing methods that you can use are usfreeads, forum signatures, and article writing.


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