Small Business Ideas Forum

Small Business Ideas Forum (http://www.smallbusinessbrief.com/forum/index.php)
-   Social Media (http://www.smallbusinessbrief.com/forum/forumdisplay.php?f=87)
-   -   Measuring Social Media ROI (http://www.smallbusinessbrief.com/forum/showthread.php?t=81119)

blazerod 20th June 2018 09:36 AM

Measuring Social Media ROI
 
How do you measure ROI in Social Media?

Annabelle1 23rd June 2018 10:29 AM

First, You need to "Define Your Social Media Goals"
Your goals should be quantifiable and linked to a specific campaign.

These are the samples you can track/measure in your specific campaign
Email list sign-ups
Contact form inquiries
Trials
Purchases
Downloads of a whitepaper or ebook

Second, You need to "Track & Measure Your Goals"
The easiest way to track your social media goals is by using Google Analytics.

Lastly, You need to "Track Your Social Media Expenses"

jeffscott 4th July 2018 03:04 AM

In addition most of the social media sites now have their own insights or analytics on measuring the engagements and performance of your profile or post.


All times are GMT -5. The time now is 02:21 AM.

Powered by vBulletin® Version 3.7.3
Copyright ©2000 - 2020, Jelsoft Enterprises Ltd.
Copyright 2004 - 2018 - Privacy