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-   -   # Of Years Domain Registered For Important? (http://www.smallbusinessbrief.com/forum/showthread.php?t=14593)

Amir W. 13th October 2007 11:40 PM

# Of Years Domain Registered For Important?
 
I've heard this in the past - not sure if it's a myth or true -

Is it true that the number of years a domain is registered for is a factor in search engine ranking?

mktgbiz 14th October 2007 06:38 AM

The number of years a web site has been in existence, I feel is very, very important. And I seem to remember reading somewhere that the Search Engines place importance on that. It does make good common sense that a sight that has been around for a longer period of time, should at least stand a solid chance of ranking higher than a youger one with the same content.

As far as renewing a domain name? I'm not sure if renewing it for a longer period of time is vital or not. It would seem to make sense, even though I only renew mine for 2 years at a time.

Hope that helps..........

solid28 14th October 2007 09:02 AM

The age of a domain is important. How important? I don't know. But the seo experts say it is.


The simple answer, think of a business. If it's been in business for 20 years, you probably trust it more.


Here's another simple reason for placing importance on domain age, that is specific to SEO/ranking in search engines.

There are a number of people who will buy a domain, and then immediately begin to employ overly aggressive SEO techniques (blackhat SEO). They do their best to manipulate search engine results with any number of techniques.

Search google for blackhat seo if you wanna know more.

So to combat those slash and burn style websites polluting the search engines, the domain age is taken into account. I guess the thinking is, the older the domain, the less likely they will suddenly employ short term gain aggresive seo tactics.

But what if you knew about the whole domain age thing, and decided to buy a whole bunch of domains, with the intention of slashing and burning them down the line...well that gets more complicated...but then you have incoming link age...etc......

PressureProsInc 14th October 2007 06:40 PM

solid, I think he means on the other end.. ie. how many years ahead of time he pays for domain registration. I would say it may appear important but then again it is so simple to manipulate and Google is usually a bit tougher than that to crack. My SEO told me to register my domain for five years just in case.

solid28 17th October 2007 07:21 AM

Ohhh, got ya.

sirronstuff 18th October 2007 09:57 PM

I tend to agree that it probably doesn't bear much weight right now, but it's not really worth taking a chance if it does. Registering the domain a few years out doens't cost much.

I can tell you I have competitors ahead of me in google that do not have domains registered more than a year in advance right now.

When I used this tool, it also said it was important, so I did it.

sirronstuff 18th October 2007 09:59 PM

I tend to agree that it probably doesn't bear much weight right now, but it's not really worth taking a chance if it does. Registering the domain a few years out doens't cost much.

I can tell you I have competitors ahead of me in google that do not have domains registered more than a year in advance right now.

When I used this site called websitegrader.com, it also said it was important, so I did it.

James Schramko 28th October 2007 01:37 AM

If you were a spammer you would only bother with a throw away one year domain.

Two years or more is a better bet for trust.

lk_tee 30th October 2007 01:19 AM

I would think the other way round. If your website is meant to sell an eBook or digital info which has a 'shelf-life', I don't think it's practical to pay for the domain names few years ahead. After all, when your promotion or offer is over, you are not going to promote the same site anymore, or maybe you might just want to close that website.

It is also good practice if you are not sure your target market is profitable. By registering a domain for one year to test out the market first, if it is a profitable market to work on, you can then renew few years ahead. But don't do this when you are starting on the new niche market. By doing so, you are minimizing your start up cost.

Just my 2 cents.

Cheers,
Yukitee

PressureProsInc 30th October 2007 09:43 AM

Yukitee,

I am not saying that I am convinced this (long length registration) is critical but I am going to take the high road of caution and spend the extra $25. Minimizing startup cost should also minimize risk and take into account ROI. Spending $25 on the possibility that it is important to ranking is a good bet, imo.


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