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! ! 28th February 2005 11:26 AM

Latest Search Engine Usage Stats Released!
 
Will this Change your Optimization Priorities?




http://biz.yahoo.com/prnews/050228/sfm063_1.html
HTML Code:

<pre>  Table 1: Top 3 Search Engines Ranked by Percent of Searchers Who Also Used
Another Top 3 Search Engine, January 2005, U.S., Home & Work
    ___________________________________________________________________________________________________________________________
                                        Unique Searchers
                                                Who Also  Percent of Users
                                            Used Another    Who Also Used
                          Total Unique      Top 3 Search    Another Top 3
    Search Engine    Searchers* (000)      Engine (000)    Search Engine
_________________________________________________________________________
    Google Search              70,998            41,267              58%
    _________________________________________________________________________
    Yahoo! Search              46,774            33,099              71%
    _________________________________________________________________________
    MSN Search                40,250            28,021              70%
    _________________________________________________________________________




 Table 2: Overlap of Searchers at Top 3 Search Engines, January 2005, U.S.,
Home & Work
    _________________________________________________________________________
    Search Overlap      Google Search    Yahoo! Search        MSN Search
    _________________________________________________________________________
    Google, Yahoo! Only            26%              39%              N/A
    _________________________________________________________________________
    Google, MSN Only              19%              N/A              33%
    _________________________________________________________________________
    Yahoo!, MSN Only              N/A              11%              13%
    _________________________________________________________________________
    Google, Yahoo!, MSN            14%              21%              24%
    _________________________________________________________________________
    Percent of Users Who Used
      Another Top 3 Search Engine  58%              71%              70%
    _________________________________________________________________________

    Source:  Nielsen//NetRatings MegaView Search, February 2005






_______________________________________________________-

 Table 3: Top Search Engines by Search Share, January 2005, U.S., Home &
Work
    _________________________________________________________________________
    Search Engine          Searches* (000)        Share of Total Searches
    _________________________________________________________________________
    Google Search                1,923,153                            47%
    _________________________________________________________________________
    Yahoo! Search                  868,174                            21%
    _________________________________________________________________________
    MSN Search                      523,188                            13%
    _________________________________________________________________________
    Total                        4,085,880                            --
    _________________________________________________________________________











.
</pre>


David Wallace 28th February 2005 04:08 PM

No. Why should it?


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