thejenn
1st May 2007, 04:48 PM
Authored by: Jennifer Laycock
Full Text: http://www.searchengineguide.com/laycock/009931.html
A Snippet:
When it comes to viral marketing and social media, there's often talk of a group of people known as "key influencers." These are the people that serve as a sort of ambassador to the people online when it comes to marketing campaigns. What's often overlooked though, is an understanding of the sub-groups of people within the overall key influencer category.
Full Text: http://www.searchengineguide.com/laycock/009931.html
A Snippet:
When it comes to viral marketing and social media, there's often talk of a group of people known as "key influencers." These are the people that serve as a sort of ambassador to the people online when it comes to marketing campaigns. What's often overlooked though, is an understanding of the sub-groups of people within the overall key influencer category.