Using Viral Video to Boost Sales

When it comes to explaining what your company does, video often speaks louder than words. YouTube demos featuring seemingly mundane products such as blenders and mattresses have attracted hundreds of thousands of viewers online. And getting noticed doesn’t require slick production from a professional studio. Even a company on a shoestring budget, using just a basic camera and simple editing software, can produce an entertaining demo that reaches thousands of prospective customers.

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