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Archives Category: Ecommerce

Using Ads Metrics To Boost Your Site's Ratings
by Sam Miller - The idea of using ads metrics to boost your site's ratings is nothing new, as this is the very reason that ads metrics were designed and put into use.

Profiting from RSS
by Gabriel Clyde - RSS opens a new gateway to ever-flooding effective business strategies, never existed before, and creates a new dimension in the way you reach out to the public.

Giving Something Back: Online Charity For Your E-Biz
by Chris Malta and Rob Cowie - Ecommerce and charity don't often cross paths; but when they do, they form a powerful connection.

A Beginner's Guide To the Online Shopping Cart
by Lena Crossan - Want to launch a successful ecommerce business? Having an easy-to-use, reliable shopping cart is a necessity. But what many first-time business owners don't understand is that a shopping cart is only one part of the process. In order to upload a working site that makes money, you'll need a shopping cart and much more! Don't panic. I'll gladly take you through what's required to create a basic ecommerce site.

How to Get Rid of Your Visitors
by Terri Seymour - To keep your visitors coming back, the main goals of your website are for visitor participation and benefits. Provide an interesting, beneficial and useful website and they will come back.

Contact Information And Your Online Business
by George Meszaros - One of the biggest turnoffs is a website without contact information.

Why Simple Landing Pages Work
by Bruce Alan - Are you just getting started in Internet Marketing and you want to sell something? Not having your own product, you decide to try affiliate marketing (selling someone else’s product). OK, great…but how do you do it?

Should You Add A Forum To Your Website? The Pros And Cons Explained
by Will Kalif - Have you been considering adding a forum to your website? There are some distinct advantages and some real disadvantages. Here is an overview of some of the pros and cons of having a forum associated with your site.

The Four Keys to Doing Business Online
by Bill Ringle - Articles and reports have saturated our collective consciousness with how the Internet is revolutionizing business, I'm told by participants at our "How to Grow Your Business Using the Internet" seminars. But perhaps what you've read up to this point has been lacking in specific details that would allow you to gauge the depth of your company's website for creating the best conditions for doing business. You're not alone.

Can Website Statistics Really Improve Site Usability?
by Enrique Padilla - Site usability. It sounds a complex term that is thrown around by high-paid web design experts – but the reality of it is quite simple: Is the user of a website able to do or find what they set out to accomplish on your website?

Where to Find Stock Photos for Web Design
by Sharon Housley - Professional photographs in a website give the website a professional look. Many webmasters do not realize that photographs are copy written and in many cases illegal to use a photograph or image that you find on the web without properly licensing it.

Selling On The Internet
by Sharmaine Cullen - Contrary to what most Internet ‘gurus' will tell you, being successful as an internet marketer isn't as easy as putting up a website and waiting for people to flock to it. Just like in a ‘bricks and mortar' business, what product you offer and how you present it will determine your level of success.

How to Get Your Website Visitors to Willing Supply You with Plenty of Fresh Content
by Alice Seba & Mila Sidman - If you are like most people, you probably have more commitments than time. You make cuts to help compensate, typically setting aside the more time consuming tasks like writing fresh content for your business. Some people find it easier to hire a writer than try to schedule time to write but what if we told you, you could also get content for free?

Website Statistics for Site Analysis
by Christine Anderssen - A couple of years ago it was very fashionable to have a 'Hit Counter' on your website. It supposedly showed the whole world how many 'hits' you've received to date. As with all trendy fashions, the Hit Counter as we knew it has seen its day. Today you run the risk of being labelled a newbie, or a hobby website owner if you have a hit counter on your website.

Expired Domain Opportunities
by Kevin Sinclair - What if you could recover existing web traffic that is currently being overlooked and basically being flushed down the drain?

4 Strategies To Help You To Make Money From Your Website
by Trey Pennewell - What has worked in the past for successful webmasters is still working today, and will likely continue to work into the foreseeable future. There are 4 primary areas that a webmaster must focus on to be successful. These four areas are important regardless of the type of website you run or the product or service that you sell.

What's Your Website's Hook?
by Dale King - If your website doesn't have a hook, you're losing business - more importantly, you're losing valuable repeat business; because an effective hook will not only reel visitors in the first time around - it will also cause them to return to your website over and over and over again.

Web Hosting Types ? Choose the One that is Right for Your Website
by Harold Leahmon - In this article we help you choose the right type of hosting the first time around.

Basic Fraud Prevention for Internet Merchants
by Russell M. Gottlich - This article talks about a very important issue for Internet merchants . . . preventing online fraud.

Want to sell more online? Give less choice!
by Peter Koning - Websites that give so much information and choice to the visitor are actually under-performing compared to sites that guide the visitors along a path towards a specific goal, such as signing up for a free report, coupon, or to place an order.

How To Choose A Shopping Cart Vendor For Your E-Commerce Site
by Richard Radcliffe - One of the major reasons for the surge in online purchasing has been the convenience and security of the shopping cart feature on e-commerce sites.

What To Do When Your Content Site Isn’t Making Any Money
by Kelly McCausey - The content website is a favored business model for many of us. Where there is fresh content there is money to be made in one form or another. At least that’s what we’ve been told right?

Part Three: How to Prove Exceptional Customer Service from Your Web Site Business
by Kim Krause Berg - If you want to prove you are customer service oriented, there are many ways to do it without losing control of your website property. Online, despite the joys of wrestling with Amazon, most prospective customers want to be able to process your offers without pain. The following are some ideas and suggestions you might apply to your own business and web site requirements.

6 Ways To Get Banned By Google
by Dale King - According to research compiled by search engine optimization expert Mike Banks Valentine, Google drives 74% of traffic to most websites - talk about domination.

Part Two: How Certain Information Improves Credibility and Retains Web Site Visitors' Interest (So They Won't Click-Off)
by Kim Krause Berg - Here is part two of the Ecommerce Usability Series - I think building web sites and dating are similar to one another. Both require skills and research. You want to present your best side. A stupid pickup line will not work for the untrusting and experienced person you run into at the bar, dance floor, salad section of the food store, or the homepage of your website. You can try, of course. However, barstool and web page abandonment may hurt until you learn the art of persuasion (and flirting.)

Top Ten Wholesale Drop Shipping Tips For Your Success
by Kevin Nobleman - For those who aren’t familiar, dropshipping is a business term used for a situation where a seller sets a retail price for an item, collects the payment, sends the wholesale cost to a dropshipper and the item ships directly from their warehouse.

Conducting Business through B2B E-marketplaces
by Nowshade Kabir - Businesses, which are still sitting on sidelines and not doing business on the Internet, should think seriously about their position! If you are one of them, chances are there, that you have to pay dearly for your indecision as you might lose significant market share to your more proactive competitors in a very short period of time.

What To Ask For At Your Web Hosting Service
by Ricardo D Argence - Web hosting is the backbone of your online business and it is one of the most crucial services that ensures your online presence.

Spy on the Competition
by Sharon Housley - The old adage, "keep your friends close, and your enemies closer", is applicable not only to personal relationships but business relationships as well. While I'm not suggesting that you befriend your competitors, it is important that you are cognizant of your competitors' business ventures and methods.

How to Increase Web Traffic
by Michael Fleischner - To succeed on the Internet, you must learn how to increase web traffic. Without getting targeted visitors to your website, you don't stand a chance of selling your products or services to any large degree.

Why pay for advertising that does not yield sales?
by Sharon Housley - Before you part with your cold hard cash, consider various ways to increase and maximize your conversions. The term conversion simply represents the number of website visitors that take the action that the web publisher desires.

Improving Conversion Rates
by David Smith - You have optimised your website and attracted a large number of inbound links by one means or another. Now you are getting hundreds of visitors a day, unfortunately very few are staying to browse your site and even fewer are purchasing your products or enquiring after the services you offer.

Improved RSS Feeds
by Sharon Housley - RSS feeds are a great communication medium, and when properly managed, web feeds can bring in significant Internet traffic.

Alexa Traffic Rank: What It Is And Why You Should Care (Or Not)
by Peter Elmer - As a new webmaster, you must understand a few very important points about Alexa’s service. This article will explain what the data collected by Alexa mean and then describe why you should care or not.

Make Your eCommerce Site Failure-Proof
by Nowshade Kabir - Building an eCommerce business is not an easy job! The chances of making mistakes in selecting the right solution for your specific business are quite high as there are way too many options around.

Traffic Using Expiring Domains
by Ainuddin Mohamad - Thousands of domain names expire everyday and can be used by others. If you want more traffic or want to resell the domains for profit, these expired ones can be a valuable resource.

Benefits Of Interactive Engagement On An Internet Business
by Obinna Heche - One of the most important factors in an Internet business and one that is getting a lot of emphasis and a lot of help is the idea that customers want to be engaged.

What Happens When You Visit an Internet Website?
by Ron King - Whenever you type an address into your web browser, or click on a link in a web page, you are making a request for a certain document.

Your Signature File -- Give it some Love
by Nicole Dean - Do you put any thought into your sig lines? I hope you are putting as much thought into your sig lines as you would a paid advertisement. Your signature file has the potential to work for you, if you let it.

Every Website Needs a Usability Analysis
by J. Davis - Having a usability analysis can provide an eye-opening look into how website visitors see your website and can gives you an exact game plan on what needs to be changed in order of importance.

Everything You Need to Know About Linking
by Sharon Housley - With the growth of the web and increased competition, search engines are weighing link relevance, and link authority as part of their ranking algorithm.

Automate Your Business
by Kelle Arvay - How can you make sure your customers get the E-goods quickly and yet cut down the time you feel you need to monitor your computer for new sales coming in? The answer is automating the way you sell your E-goods

Quick Guide To Accepting Payments Online
by Douglas Titchmarsh - There are many ways of accepting payments online, some are easier, some more expensive, and some which offer ways to take online payments, and pay affiliates without tracking them yourself.

All About The DNS Domain Name System
by Edwardo Mascasas - We all know that in the world of domain names today, the presence of the DNS domain name system is very much significant.

eCommerce for Import Export Companies
by Nowshade Kabir - According to a recent study conducted by Forrester Research, retail sales are expected to rise 20 percent to US$ 211.4 billion – a two fold increase from only three years ago. Whether you are in exporting or importing business it does not make any difference, by using eCommerce and adding some of the basic eBusiness functions to your website you can also profit from this trend.

What Is A Traffic Exchange?
by Stephanie Davies - A traffic exchange is, simply put, an exchange of traffic. The basic idea is to view other member's websites or ads, and in exchange, different members will view yours.

How to Run a Contest on Your Website
by Erum Zehra - A contest is a great way to attract traffic to your website. However, handling contests manually can become very difficult if you receive a huge number of entries.

The Birth of Internet Access
by Joseph Muhvic - Isn't it interesting how we always seem to take for granted some of the most significant technological breakthroughs that have helped propel our society into the 21st century? Internet access is one such technology that has changed the way we work, live, and play.

Taking Orders Online - Are You Portraying the Right Image?
by L A Parmley - If you want people to order online, make sure you have an easy, secure online ordering system in place.

Building eCommerce Website
by Nowshade Kabir - The approach you should take to build your eCommerce site should be same like when you start a new business, launch a new product or start a new marketing campaign.

Seven Things to Avoid When Looking For Link Partners
by ezimedia - Designing a Reciprocal Link Campaign can be a tricky endeavor. As a webmaster, you must choose your linking partners wisely. Generally, a good rule of thumb is to ask yourself one question: "Will this be a valuable resource to my readers?" If you view it as a legitimate, valuable website, chances are Google will too.

Web Site Theme- Is Your Sites Theme Search Engine Friendly?
by Dawn Rowlett - Your websites theme is very important to its success. When your site is indexed by search engines, they actually review your sites theme as well as other content. The theme must be carefully planned. Here are some tips for developing a proper web site theme that will make search engines happy as well.

6 Quick Tips for a Successful Online Fair
by Anita DeFrank & Kara Kelso - Online parties and fairs can be profitable for everyone involved, but not if they aren't done right.

PayPal - A Safe, Secure Option for Small and Medium Businessmen
by dave - Growth in net penetration had let to phenomenal growth in on-line trade and if experts are to be believed, the trade which has already doubled in past three years, is set to grow at least 7 times in next 5 years or so. To match this growth, there is growing requirement of merchant accounts, credit card processors and payment gateways.

How "Your Ad Here" Can Hurt Your Site
by Trisha Dunaway - You too want to sell the extra space on your website to make some extra money. This is great, but the big mistake is filling up your ad space with "Your Ad Here" buttons and banners. This can actually hurt your web site's advertising sales. Why?

Analyzing Website Traffic
by Charles Preston - Analyzing your web traffic statistics can be an invaluable tool for a number of different reasons. But before you can make full use of this tool, you need to understand how to interpret the data.

Getting Your Domain Name
by Ainuddin Mohamad - Since thousands of domain names are registered everyday it is a really very difficult to get a domain name of single phrase in English language and other major languages. Given below are some tips to guide you to decide a domain name of single phrase.

Understanding the Terms
by Mark Nenadic - Due to the articulate nature of the Internet, the language associated with ecommerce website design continues to grow at a fast pace. Many visitors whether they possess Internet savvy or not, may find themselves confused the first time they talk to a professional web design company or ecommerce web designer. The following are terms, acronyms and Internet slang that are used in relation to ecommerce website design.

How To Make Just $200 Per Week Online
byWillie Crawford - The whole key to online success is finding a pressing problem and filling it. People go online seeking solutions to painful, nagging problems, and if you offer those solutions, they will gladly pay you for your assistance.

Improving Conversion Rates
by David Smith - Now you are getting hundreds of visitors a day to your website. Unfortunately very few are staying to browse your site and even fewer are purchasing your products or enquiring after the services you offer.

An Auto Response System - Handling Names, Newsletters, and Information
by Aaron Turpen - There are two ways of dealing with information, commonly asked questions, and other repetitive communications via email. They both can be called an "Auto Response System" even though they aren't both automatic.

Why is Optimizing Your Site For Speed is Important? Tips on How to do so!
Anthony Jewell - If there is one thing we have all suffered through is waiting for a site to download online.

What You Must Know About A Drop Shipping Directory And It's Company...
by Brad Beiermann - There are a handful key parameters you should take into account when considering a drop ship directory:

5 Ways To Promote Your Business Online
by Mark J Flavin - It is important to promote your business online, and to get your name out there so people will come to your site and buy. Here are some ways you can do it

10 Things You Should Be Monitoring On Your Website
by amabaie - Webmasters also have things they should be monitoring on their websites. Most of these can be classified as traffic related or server performance related. Here is my top ten list.

5 Winning Ways For Your E-Business To Convert Phone Inquiries
by Jason Schwartz - Let's get right to the point. If you don't have your telephone number displayed clearly on your website, then you are losing sales and leads. It's that simple.

How to Change Web Hosts
by Brian Shoemaker - Here are some steps to take when changing web hosts.

Make Money Online - Latest Scam Disclosed
by www.httparticles.com - This is part one of the article series and is about scammers that affect people who make money online by selling digital products, like e-books, software, etc. and have a refund policy, because we have a rather long way until the end and, if you are selling physical product or you money online through affiliate programs that don't involve a refund policy it's probably just a waste of time.

Make Money Online - Defend Against The Latest Scam
by www.httparticles.com - This is the second part of "Make Money Online - The Latest Scam Disclosed". Now I will give you some solutions you can choose from.

Is Your Domain Name On Someone's Wanted List?
by Edwin John - A domain name can make or break an online venture. A domain name is a company's identity online. It is your brand, your personality, your trademark. So, choosing the right domain isn't easy.

Is Your Website Breaking The Law
by Zane Clements - its a fact, from October 2004 your web site could be breaking the law if you dont meet the accessible guidelines laid out by W3C. The design and build of an accessible website relies not just on awareness and designing with accessibility in mind, but also careful planning, testing and evaluation.

Internet Fraud
by Scott Burke - Taking transactions over the Internet can be profitable but it can also bankrupt a small business. Accepting online transactions means accepting additional responsibilities as a merchant. These responsibilities include knowing and understanding your risk exposure and your liabilities.

Top Five Tools To Take Your Business To The Web
by Kelly McCausey - Can you imagine building a house with a plain old hammer and nails in this day and age of high power tools? That is what life is like when you try to build an internet business with an outdated computer and dial up.

Sell More by Testing your Web Headlines and Home Page
by Judy Cullins - At what point do you change your Web site when not making enough sales. As your ad copy is weak, those weak sales numbers will continue. My Web master says "It depends on how much traffic youre getting. If you are getting a lot of traffic but no sales, you should change it a lot sooner."

The Ultimate Web Traffic Myth
by Chris Taylor - Have you noticed the many internet marketing books using the word “secret” in their title, headline or copy? Why do they do this?

Build Your Online Business With Product Reviews
by Wendy Wood - While each customer is unique in how they make the final decision about who to buy from, adding 3rd party product review links to your site can give you the competitive edge in an overcrowded marketplace.

Has Your Site Been Left in the Dust?
Todd Levi - It’s important to keep your site fresh. What have you done for it lately? Design, fashions, search engines and almost every element of the internet changes (along with everything in this world). The same-ol-same-ol just doesn’t cut it in this world.

From the Web 2.0 Trenches: How to Build Real Businesses
by Michael McDerment - There is a lot of buzz and discussion about Web 2.0: what it is and what it means. The debate over its importance and/or relevance has been fuelled by thought leaders such as Tim O’Reilly and Nicholas Carr, but what appears to be getting lost is how viable businesses can be built, and how entrepreneurs can succeed in this changing landscape.

Guide to Instant Product Creation
by Ed Zivkovic - One day, not too long ago, most Internet Marketing forums had threads talking about creating eBooks for the purpose of Viral Marketing and the large sums of money that could be made by marketing eBooks. Since then, the evolution of the eBook has come a long way to include software applications which are really just compiled HTML with some kind of JavaScript.

The Worst Web Site Design Advice I've Ever Seen
by Dennis Gaskill - Reading a recent article on the things you shouldn't do as you build web sites, the author stated, "Don't link 'out' unless you *want* your visitors to leave!" That might apply if you're building a one-trick pony, that is, a mini web site only designed to sell one product. For everyone else, this is among the worst web site design advice I've ever seen. How do I fault thee? Let me count the ways.

How To Protect Yourself From Being Taken When Purchasing A Website
by Stephen P. Somers - The web is filled with individuals bent on sucking your pocket book dry. Their only motivation is the thrill they get from preying on unsuspecting "ROOKIES" individuals not attune to the ways of the web.

Log Analysis - a Tribute To Success
Aaron Turpen - A completed website that is listed in search engines, hosted on a reliable server, and ready for action is a great thing. It holds nothing but promise and potential for greatness. A new site owner will look at the site with pride. Eventually, however, that pride turns to worry. Why? Because questions start to arise.

Using Your e-Products To Create Joint Ventures
by Anthony Jewell - If you are into online business then you must know about e-products. If not let me explain very quickly what they are. E-products are products that you create yourself that come from your mind through information or experiences you have gained.

Introduction To Ecommerce
by David Risley - Many people new to websites and/or ecommerce are confused at the in and outs of ecommerce. Even many people who are fairly adept at scripting can set up a store using some popular package such as OSCommerce and then are left stumped by the idea of making it work with a payment gateway to actually collect money and put it into their account.

Web Statistics for Dummies (part 1: Sales)
by Shawn Campbell - Do you understand the numbers that your web site generates? Do you know how many sales your site actually generates? Do you know how you can apply that knowledge to your business and cause it to grow?

Important! How Site Speed Can affect Your Sales!
by Anthony Jewell - Site speed is a very important topic and should not be overlooked when having your website designed or re-designed.

What Is A Traffic Exchange?
by Stephanie Davies - If you have surfed the internet for very long, you have probably ran into what is referred to as a "traffic exchange". These programs can be designed in many ways, with many different functions. In this article we are going to cover what they are, where to find them, and how to use them to actually receive quality traffic as opposed to just plain "hits".

Increase Online Traffic - What NOT To Do
by Anita DeFrank - Since everyone is so obsessed with ways to increase our website traffic (and of course we should be) people often are quick to jump at anything that might help. We are always talking about ways to increase search engine traffic. But, what about what we shouldn't do? The following I'll share a few tricks that you shouldn't be doing.

Web Audio: Powerful Weapon, Use with Caution
Have you noticed lately how many entrepreneurs are using audio clips on their websites to accentuate their message? It can be a low-cost way to spice up your existing content.

The Power Of Web Forms
by Halstatt Pires - Web forms allow site owners to gather information about their site visitors. Web forms can be as simple as an email newsletter subscription box, or as complex as an advanced ecommerce checkout page. Here are some tips on making the most of your web forms

Little Known Ways To Make More Money With EBooks
There are a myriad of free information products on the internet today, and actually looking to make some more money out of the act of 'giving' them away can be a constant source of much frustration. Here is a list of some 15 points that should remove some of these frustrations and actually start to make a deal more money for the site owners.

Tale of the Broken Light Fixture: A Target Audience Analogy
by Scottie Claiborne - Low sales, low newsletter subscriptions, few leads, very little interaction. It's almost as if your site doesn't exist. However looking at the webstats, you see that users are finding your site and even hanging around a little while, but they don't engage or interact. Most likely, you have a usability issue.

Are Free Webhosting Accounts Really Free? - 5 Critical Things to Consider Before Choosing a Free Web
by Michael Turner - Many free web hosting accounts are free to use, however they will cost you a lot of money, time, and customers as well if you have a site that is meant for business purposes and is more than the simplest site imaginable. Consider the following items as to why free web hosting might cost you more than you had bargained for when you signed up.

Ecommerce, Ecommerce Hosting Considerations
by Eric Lester - Website hosting can be a complex undertaking. Determining how much space you need, how much transfer, finding a reliable host, and getting everything online is no simple task. Add ecommerce to the mix and things become even more complex. This article will deal with some of those additional complications to finding a host for an online store.

Average Cost for Ecommerce
by Mike Banks Valentine - There really is not an *average* cost for ecommerce because there are far too many factors to consider in establishing a secure and effective shopping environment and securing ordering information.

How To Write Your First Ebook
by Bryan Quinn - Writing your first ebook may seem like a daunting task. But like many projects, it won't seem so bad when it's broken down into manageable chunks. Not all projects are successful, so don't be too disappointed if your first ebook isn't a best seller. Whatever the outcome of your first ebook, you can at least say 'You did it'.

Is Drop Shipping a Fact or a Myth?
by Evelyn Lim - There are quite a lot of reasons why information about drop shipping haven’t fully invaded the internet marketing scene. The few sites that promise to teach you about this novel concept are usually full of it. These sites are merely capitalizing on the growing curiosity about the subject, and just want make a quick buck at your expense. But don’t let this discourage you.

"About Us" Pages in Small Business Websites
by Mario Sanchez - Your "About Us" page must not only introduce your company to your potential customers, but must do so in a way that it explains, beyond a shadow of a doubt, why they should trust you and your company.

How to Price Your eBook
by Michael Rasmussen - You've written and compiled an ebook. Now you have to decide how much to charge for it. Finding the right price is essential to the success of your product.

When Is The Right Time To Start A Discussion Forum?
by Andres Munoz - So much is said about online forums and all the traffic it can bring. However, not all sites are suitable for online forums and furthermore the success of an online forum depends on several key factors.

How To Save A Small eCommerce Business From Being Killed By The Mega Retailers
By Brad Beiermann Ph.D. - By avoiding the commodity big brand names, you can be in a position to do as many product press releases as you want. This will allow you to get more focused buyers to your site and can result in more sales.

Digital Resell Rights Are Meant for Lazy People?
by John Teh - In simple English, resell rights mean the right given to you, to remarket the same product you purchased and keep 100% of the profit, after your purchase of a particular digital product, provided that the digital product is not modified in anyway.

Personalize Your Customer Service with Streaming Media
By Ronni Rhodes - If you're a small business owner, providing quality customer service presents you with opportunities to truly personalize your web business and to capture some of those shoppers who have been less than satisfied by some of your large competitors. One of the ways to accomplish this is to make your customer service function highly visible and readily available to your visitors.

My First Year In Cyber Space
by Michael Southon - My first year as a Cyberpreneur was a steep learning-curve. I was an academic before starting an online business, so I had a lot to learn. But even if you were in offline-business before going online, you may still have to learn some new skills -online business is a whole new ball-game. Here are some of the things I learnt in my first year in Cyber Space.

Is it Easy to Buy from You?
by Leva Duell - If it's not easy for prospects to buy, they won't. Use this checklist to find obstacles in your Web site that cost sales.

You Need More Links: Here's How to Get Them
by Jim Daniels - Getting other sites to link to your site is difficult and time-consuming, right? Well, the truth is, it does not have to be difficult if you know a few tricks of the trade.

What Big Online Retailers Don't Want You to Know
by Derek Vaughan - Are you operating a small or medium-sized online retail store? Have your ecommerce efforts been thwarted by a big online retailer? If so, take heart! Things aren't as bad as they might seem. In fact, instead of being intimidated by the big online retailers – you should welcome the opportunity to compete with them! Here are some things that they won't tell you that could give you a real advantage when trying to gain more ecommerce customers at their expense.

Top Seven Reasons to Network Online With Reciprocal Links
by Judy Cullins - Business owners like yourself are always looking for easy, fun, and interactive ways to attract new clients and customers. You may already network at groups, but consider an even easier way Online.

Metrics Matter
by Philippa Gamse - If you don’t know what’s happening with your Website visitors, where they go, what they’re looking for, what they respond to, and what turns them off about your site, you can’t possibly make the most of your online potential. Your Web traffic reports offer unprecedented opportunities to analyze these relationships on a one-to-one basis.

What is a Blog? In Plain English Please.
by Vickie J. Scanlon - If you are fairly new to the Internet, you have probably heard the word “Blog” flying around. But what is a blog? How does it work? And how can I use it on my website? These are all goodquestions, which I hope to answer for you.

Your Affiliate Web Site Is Built – Now What?
by Vickie J. Scanlon - When I first got my web site built, I thought I finally had a presence on-line. Wrong! I soon found out that I needed someone to host my site, and I needed a domain name. This, I found, was my moment of utter confusion. And my first thought was – “What have I gotten myself into!?” I realized I needed the following questions answered before I could even begin my on-line journey. What do I need in a web host, what is a web host, what is a domain name and – you mean, I have to pay for a domain name as well?

Getting Higher Conversions From Your Order Forms
By Karon Thackston- It’s happening! Your home page copy is exceptional… your visitors are responding by going deeper and deeper into your site. Droves of these visitors are making their way to your order form every day. But then… they dump out of your shopping cart leaving you high and dry. What happened?


















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