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Small Business Brief
Weekly Newsletter - Date
Hi All!
Here is this week's edition of our newsletter.
Keep in mind that what you are currently looking at is a template. Although it has the current news up until today's date, my actual opening remarks for this week are only available in the newsletter once it is delivered.
Just let me know if you have questions or comments.
See you next week!
Linda Riley
Editor - Small Business Brief
linda @ smallbusinessbrief.com
Be sure and drop by our Small Business Ideas Forum. It's a friendly community where we share knowledge, find help and encourage one another.
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Recent Conversations In Our Small Business Ideas Forum |
The Illogical Use Of AdSense
"If you had a brick and mortar business, would you put your competitors ads in your store window? Of course you wouldn't. That wouldn't make any sense, would it? Well, by having AdSense on your website, you're essentially doing the same thing. That doesn't make any sense either. Not to mention the fact that there are some people who won't even patronize you, if you have AdSense on your website."
Who's Your Business Idol?
"Many of us have business idols whom we look up to and aspire to be like. So who's your business idol?"
Promoting A Wedding and Event Planning Business
"Since I officially opened my business, 2 women have each started their own wedding planning businesses. I have been working on this for a while, but I guess with all the TV shows on now it has become a fad. I am wondering if anyone has any unique ideas to help one promote a business differently and to stand out from the rest. I have done all the advertising and the normal things, but now am looking for something a little different."
The Illogical Use Of AdSense
"If you had a brick and mortar business, would you put your competitors ads in your store window? Of course you wouldn't. That wouldn't make any sense, would it? Well, by having AdSense on your website, you're essentially doing the same thing. That doesn't make any sense either. Not to mention the fact that there are some people who won't even patronize you, if you have AdSense on your website."
Who's Your Business Idol?
"Many of us have business idols whom we look up to and aspire to be like. So who's your business idol?"
Promoting A Wedding and Event Planning Business
"Since I officially opened my business, 2 women have each started their own wedding planning businesses. I have been working on this for a while, but I guess with all the TV shows on now it has become a fad. I am wondering if anyone has any unique ideas to help one promote a business differently and to stand out from the rest. I have done all the advertising and the normal things, but now am looking for something a little different."
Contact Information And Your Online Business
One of the biggest turnoffs is a website without contact information. Your customers must be able to reach you.
eBay to Display PayPal Financing Option on Eligible Listings
auctionbytes.com - eBay is changing the PayPal Promotional Financing program introduced 3 years ago that offers buyers the option to finance their eBay purchases through PayPal.
How to Sell Your Expertise
startupjournal.com - Internet users can now get paid for dispensing advice to strangers on virtually any subject -- from computers to calories.
The Lost Principle
clickz.com - What if we took an online ad banner, a top performing one from several years ago, and put it back online for the same or similar product? Would it do just as well as before?
Customer Service Tips for Online Businesses
morebusiness.com - When it comes to making a good impression you may not have another chance. Make good use of the one you have.
Radio Interview Of SBA Chief
smallbiztrends.com - Be sure to catch our most recent radio show. My guest was Steve Preston, Administrator of the U.S. Small Business Administration.
Latest Yahoo Tech Offers More Targeted Display Ads
internetnews.com - Yahoo announced a new ad delivery platform it says will help marketers better match consumers with the goods and services they're most interested in. The Internet giant said its patent-pending Yahoo SmartAds is powered by leading behavioral, demographic and geographic targeting capabilities.
eBay Watch: Groups, Google Checkout and iPhones Galore
ecommerce-guide.com - In company news this week, eBay has officially launched the U.S. version of its online classifieds network, Kijiji, which is available in more than 200 U.S. cities. What makes the launch of the U.S. version of Kijiji interesting is that it's a direct competitor with Craigslist, of which eBay owns a 25 percent share.
Cut Spam Out of Your Network's Diet
smallbusinesscomputing.com - Unless you're willing to forgo the use of e-mail entirely, eliminating spam from your life is next to impossible — there's just too many people sending too much of it. But this doesn't mean there aren't things you can do to help slow the seemingly endless torrent of spam directed at your inbox.
Get Out From Behind Your Computer
entrepreneur.com - Improve your online business by making the most of seminars, workshops and conferences.
Small Businesses Drive Job Growth
inc.com - Small businesses accounted for more than half of all private-sector jobs created in June, a new report shows.
Removing Adware From Your Computer
smallbusinessbrief.com - If you have been using the internet for awhile, you know all about adware. If you are new to the internet you will soon discover the horror of adware! Either way though at some time in your internet life you will need to remove adware from your computer.
Why Simple Landing Pages Work
smallbusinessbrief.com - Are you just getting started in Internet Marketing and you want to sell something? Not having your own product, you decide to try affiliate marketing (selling someone else’s product). OK, great…but how do you do it?
Get Marketing Feedback from Your Customers
businessknowhow.com - One of the best things you can do for your business is to ask new customers how they found out about you. But when you do this, don't expect to get accurate information.
Know the Rules Before Hiring Young Workers
nfib.com - Many businesses look forward to the end of the school year almost as much as students. Why? Because these companies see teenagers with three months of free time as a good match for summer job openings.
Reputation and Brand Management Tips
sitepronews.com - An advertising truism says the best promotion of a product or service comes from actual customers of that product or service. In some cases, brand evangelism comes in the form of lifestyle-adoption, as is the case with Harley Davidson, or Starbucks coffee. In other instances, consumer preference is shown through written testimonials, product placement and ultimately, repeat business.
Tightrope: Change your routine, even if it's just a little bit
usatoday.com - I hear and read everywhere that when you start a business it should be in something you love and have a passion for. But nowhere have I read how to discover what you love.
The importance of trust in the eCommerce segment
ecommercenews.org - Most online consumers are understandably hesitant and tend to wonder whether or not to make a specific purchase from an unfamiliar eCommerce merchant. In many cases, and even if this anxiety isn't fairly justified, the net effect on eTailers is just the same and tends to be very detrimental to their business.
How to Market A New Design
startupjournal.com - I invented a humorous logo and successfully applied for a trademark. Now, I would like to sell T-shirts and other products with this logo online, but I don't know how to do marketing. Could you give me any suggestions?
Resources for Marketing Your Blogs and RSS Feeds
powerhomebiz.com - Need help marketing your blogs and RSS feeds? We have compiled a list of blog directories and news aggregators that can help you reach a wider market for your content feeds.
How to Start an Internet Business
morebusiness.com - Individuals looking forward to launching a home-based internet business need to be familiar with the Internet and the entrepreneurship opportunities it offers. There are a considerable amount of business models present online and pursuing the right business is critical for short-term and long-term success.
Exploring Office 2007: PowerPoint 2007 Tips and Tricks
smallbusinesscomputing.com - PowerPoint 2007 is one of the Office 2007 applications that supports the new next-generation Office interface, complete with the new Ribbon layout and interactive galleries.
£50,000 disabled entrepreneur award launched
bytestart.co.uk - Leading disability charity Leonard Cheshire and easyGroup Chairman Sir Stelios Haji-Ioannou are today launching an annual award for an exceptional disabled entrepreneur.
Communicate Your Benefits
entrepreneur.com - Here's how to figure out what your benefits are and how to best relate them to your prospects.
How to Find Ideas for Writing Articles
smallbusinessbrief.com - Writing articles every couple of weeks or so is a great idea for your online business but it can sometimes be hard to find good subject matter for your article.
Work At Home Time Management
smallbusinessbrief.com - Are you finding lack of time for your online business becoming more and more evident?
Let Your Customers Build Your Business
ducttapemarketing.com - I read somewhere that Intuit, the makers of QuickBooks and Quicken, have a practice they call “follow me homes” that allow them to go into an actual customer’s home and watch them install their software and get it set-up. They find that often, the way they designed a screen or instruction may not be the way a user actually interacts with it.
eBay Gives 'Sneak Peek' into New Features - Change Is in the Air
auctionbytes.com -eBay has created a place where users can go and see previews of new features eBay is developing -"Change Is in the Air," the page states.
Flying Solo...With a Net
startupjournal.com - You don't need your own company to be in business for yourself.
Contextual Advertising: Why Are You Earning Only Pennies?
powerhomebiz.com - While there are many success stories with Google Adsense, there are also many others who are earning mere pennies per day. Learn when contextual advertising may not be for you.
Strategic Implementation - The Key to Business Success
morebusiness.com - To implement your business strategies and to get positive results out of them you need consider the following key factors.
Yahoo Helps You Target Your Display Ads
ecommerce-guide.com - Yahoo announced a new ad delivery platform it says will help e-marketers better match consumers with the goods and services they're most interested in. The Internet giant said its patent-pending Yahoo SmartAds is powered by leading behavioral, demographic and geographic targeting capabilities.
A powerful attraction – the ‘buzz’ of business
bytestart.co.uk - Running your own business exerts a powerful attraction and provides a real ‘buzz’ for most entrepreneurs, according to a monthly internet survey run by The University of Nottingham Institute for Enterprise and Innovation (UNIEI).
What's Your Story?
entrepreneur.com - Create emotionally invested customers by injecting your unique personality into every aspect of your business.
Creating a Legacy
businessweek.com - How estate and tax planning—started early—can protect your family and your business.
Questions Are The Answer
smallbusinessbrief.com - Questions are the answer when selling. If you ask the right questions, your potential clients will sell themselves on your products or services. You will not have to sell at all. How great is that? So why are questions the answer? Why will questions do the selling for you?
How To Find The Best Internet Marketing Training
smallbusinessbrief.com - So you want to be an Internet Marketer? You want to be your own boss. You want to set your own hours and work from the comfort of your own home, no matter where in the world you choose to live. You simply want the freedom working on the web gives you.
Ask an Expert: Marketing methods abound in the Tech Age
usatoday.com - What surprises me actually is just how many different ways there are to market yourself or your business today.
From a Home Business To Million-Dollar Firm
startupjournal.com - For Lindsay Holt, starting a business two years ago with her new husband already has paid off in an end run around maternal guilt.
Starting a Product-Based Business
powerhomebiz.com - Do you have a great product but don't know how to turn it into a winning venture? Learn the 12 steps of starting a business and become a successful small manufacturer.
Improve E-Mail Performance With Testing, Part 1
clickz.com - One of the easiest, least expensive, and most overlooked ways to make e-mail efforts more effective is testing. This is true no matter what type of e-mail you send, no matter what your e-mail business goals.
Benefits and Drawbacks of Multilevel Marketing
morebusiness.com - Multilevel marketing companies have a network of independent distributors, which serve as the means to get their products or services to customers. A good MLM company will have low startup costs and will provide you with the requisite training that you need for success.
Book Review: eBay Performance!
ecommerce-guide.com - The authors of this eBay selling primer are experts in their fields: Robin Cowie is president of WorldWidebrands, for years an eBay licensed provider of wholesale merchandise contacts for eBay sellers, as well a being a regular speaker at Ebay Live!
Start Your Small Business Engines
smallbusinesscomputing.com - You just got the best idea for a business – nothing more than a few lines scribbled on a damp napkin – but you just know it's going to take off. Now what? The road from inspiration to entrepreneur is long, bumpy and filled with questions.
Should You Offer A Free Trial?
forbes.com - I want to expand my customer base. Are free trials worth the investment?
Turning Disability into Opportunity
inc.com - From speech impediments to deafness, a growing number of people with disabilities are shunning the corporate world and starting their own companies.
Cutting Down Costs, Not Trees
entrepreneur.com - One entrepreneur is saving the environment--and your pocketbook--by eliminating wasted printer paper.
Small businesses should plan checkup
businessweek.com - Small business owners who are lucky enough to have some down time in the next few weeks should use it for a midyear financial checkup, and to tick some other chores off their to-do list.
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