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Small Business Brief
Weekly Newsletter - Date
Hi All!
Here is this week's edition of our newsletter.
Keep in mind that what you are currently looking at is a template. Although it has the current news up until today's date, my actual opening remarks for this week are only available in the newsletter once it is delivered.
Just let me know if you have questions or comments.
See you next week!
Linda Riley
Editor - Small Business Brief
linda @ smallbusinessbrief.com
Be sure and drop by our Small Business Ideas Forum. It's a friendly community where we share knowledge, find help and encourage one another.
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Recent Conversations In Our Small Business Ideas Forum |
How To Establish Business Credit
"I started a rehab business last year and would like to purchase the homes using my business not my personal credit. What would be the best way to establish my business credit to be able eventually to purchase the homes in my business name."
Using Blog Search Engines To Build Links
"One of the questions that often pops up when I teach small businesses about link building is where to go to find sites to request links from. While most businesses understand the idea of going to directories and search engines and finding sites that way, many don't yet understand the power of using blog search engines to seek out blogs to target with your link building campaign."
Does This Infringe Copyright?
"Beware the YouTube pitfall ... site disclaimers are not a replacement for copyright clearance. If you intend to distribute images (even mosaics) under another person's copyright, you need to get clearance to do so."
How To Establish Business Credit
"I started a rehab business last year and would like to purchase the homes using my business not my personal credit. What would be the best way to establish my business credit to be able eventually to purchase the homes in my business name."
Using Blog Search Engines To Build Links
"One of the questions that often pops up when I teach small businesses about link building is where to go to find sites to request links from. While most businesses understand the idea of going to directories and search engines and finding sites that way, many don't yet understand the power of using blog search engines to seek out blogs to target with your link building campaign."
Does This Infringe Copyright?
"Beware the YouTube pitfall ... site disclaimers are not a replacement for copyright clearance. If you intend to distribute images (even mosaics) under another person's copyright, you need to get clearance to do so."
How to Manage Windows Vista Application Compatibility
smallbizresource.com - Migrating to Vista means big changes in application support. Will your applications work in Vista? Here are some strategies and tools to mitigate the impact of moving to the new OS
How to Build a Niche Site with a BLOG
businessinfoguide.com - Building niche sites is all the rage these days. The basic strategy is very simple. Find a niche market that isn't oversaturated.
Online Marketing and the Importance of Diversifying Sources of Traffic
powerhomebiz.com - One of the most important things an online entrepreneur needs to do is to seek out various sources of traffic for their website. It is hard to rely on one major source of traffic alone. Learn the ways you can diversify your traffic sources.
7 smart ways to find new customers
money.cnn.com - Get the most from your mailings to potential customers using tips from a direct-marketing pro.
Will E-mail Authentication Trickle Down?
clickz.com- A tremendous proportion of AOTA's online safety and security efforts are dedicated to promoting e-mail authentication. Standards such as Sender ID and DKIM not only help e-mail carriers identify and squelch forged and deceptive messages, but also direct legitimate mail to the intended recipient.
How to Make Your Own RSS Feeds
smallbusinesscomputing.com - You have a Web site, an e-newsletter and perhaps even a full-blown e-mail marketing program. But you’re not done yet. One of the hottest buzzwords in Web 2.0 speak is RSS (Really Simple Syndication). With RSS, visitors to a Web site can elect to subscribe to a live feed from the site, receiving information they select in real-time in their browser or RSS reader utility.
New software tracks document output
reuters.com - Ever wonder how much the office printer is costing your bottom line? Ricoh Americas, a West Caldwell, N.J.-based office-automation firm, has launched a low-cost application that tracks document output from copiers, printers, fax machines, and scanners, the company announced Tuesday.
How To Run A Sale
forbes.com - I am in retail and need to move some older merchandise. How can I run an effective sale?
It's Easy Being Green
entrepreneur.com - There are more ways than ever for your business to save energy, money and the environment.
The Two-by-Four Closing Question
businessweek.com - Selling is a series of steps. One way to convince customers to take those steps is to whack them between the eyes with a simple question
Get Free Advertising With Articles!
devshed.com - How do you advertise your online business? Do you submit articles to e-zines?You should! Writing articles is a powerful and FREE marketing tool for your business. Certainly, you are being told to write articles to get free publicity and traffic for your website. You are wondering though if it really works.
The Legal Pitfalls of Email Marketing
smartbiz.com - If or when you decide to do any e-mail solicitations for your business, you first need to know what the legal ground rules are, to avoid incurring fines or massive legal liability to ISPs, either of which penalties could put you out of business in a hurry.
Strategies for Increasing the Income of Your Home Business
powerhomebiz.com - Many home business owners, who start a business to augment their resources, wish that their little "part-time job" could grow big enough to become their main source of income. The question remains though: how do you increase the revenues of your home business?
Think Your Web Site's Perfect? Think Again
clickz.com - You may recall that phrase, "practically perfect in every way" from the film "Mary Poppins." Although it was used to describe Mary, who was indeed quite perfect, it's a phrase I sometimes hear from Web site owners. Unfortunately, when they describe their sites this way, they may be swallowing a few too many spoonfuls of sugar to make the medicine go down.
WebAssist Helps You Build a Better Shopping Cart
ecommerce-guide.com - For years, Dreamweaver has been the choice for small businesses looking for a way to build a professional-looking Web site using a graphical approach that kept the coding requirements to a minimum. The only problem is that while Dreamweaver lets you make a great-looking site, if you want to sell products, the software lacks e-commerce features. That where WebAssist's eCart comes in.
Even small business gets into the green act
msnbc.msn.com - Environmentally friendly products and practices gaining momentum.
Protecting Your Brand with Trademarks
entrepreneur.com - Keep your brand's integrity intact by getting a trademark for your business' logo, name, tag line and more.
How to Create an HTML Newsletter (Ezine)
smallbusinessbrief.com - I get many compliments on my newsletter, and every so often I'm asked how I create my email newsletter (Ezine). It's not as tough as you might think.
4 Keys to Radio Advertising
entrepreneur.com - From the buy to the spot, get expert advice on how to run a successful radio ad campaign.
Advertising Tips For A Network Marketing Business
devshed.com - Once you have become an expert in network marketing, you will probably find yourself in the same position as others on the internet.Getting the word out to people that you are there and ready to help them make a bundle from their website. It will not matter how great your website looks, or how fantastic your product or service, if no one knows your site is there you will receive no business.
How to Market on YouTube
marketingprofs.com - Now that YouTube is more popular than all the sites of the TV networks combined, you may wonder whether broadcast TV's days are numbered. It may well become more important for your brand or company to be on YouTube than to be advertised on TV.
Using your Autoresponder to Generate Leads
devshed.com - Autoresponders are one of the most important marketing tools that you can have if you are doing business online.In fact, the only thing more important that the autoresponder is your opt-in list! But all autoresponders start out without a list – the list doesn’t
exist until your autoresponder mailing list starts filling up with names and email addresses!
The 7 Myths of Selling
businessknowhow.com - For more than a decade I have the opportunity to interact with thousands of salespeople and I have discovered a few myths that many of them have fallen prey to. Here are just a few.
How to Create Self Extracting Zip Files
smallbusinessbrief.com - A self-extracting zip file enables your computer to unzip zipped files without installing any new software.
Marketing Online Without Breaking The Bank
smallbusinessbrief.com - One of the most common questions I receive is, "How do I market my business online without breaking my budget?"
Keeping Your Costs Down
entrepreneur.com - Paring down expenses at startup and beyond can put your business on a firm foundation.
From Startup to Success Story
businessweek.com - Launching any venture means confronting the possibility of failure. We examine the strategies three businesses employed in the crucial early years.
Data Bytes: Hot-Selling Items on eBay this Spring
auctionbytes.com - We'll take a look at the ten hottest categories of the week on eBay.com and compare prices and sales with those of similar categories around the world.
Impressing Your Audience
inc.com - The first step is to find an audience for your great business idea. The second is being sure you make a great first impression.
Marketing Strategies For Home Based Businesses
devshed.com - The problem with home-based businesses is that they do not know how to market their businesses, their products or services.Many do not bother marketing their businesses at all. How they expect customers to turn up is a mystery.
Top 10 Vista Hacks
computerworld.com - Itching to make Windows Vista behave the way you want it to, not the way Microsoft does? Take these fun and useful hacks for a whirl.
Prescription for Workaholism
nfib.com - If there's one addiction rampant in workplaces today, it's workaholism. You know the symptoms: a constant mad rush to get more and more things done, perfectionism, irritability when things don't go right and a single-minded obsession with work-related issues.
Eight Ideas for Revitalizing Your Blog
marketingprofs.com - Before you give up and decide to pull the plug on your blogging experience, let's look at some ideas for revitalizing you blog so that both you and your customers can benefit from it.
How a Day Looks Like In the Life of an Affiliate
businesstoolchest.com - With the help of internet the job of an affiliate has been simplified because now he can do all his work by just sitting at his home. We can imagine a day when an affiliate will check out for new developments in the network while he is sitting at his home. The affiliates will have to keep themselves abreast with latest information and they will have to check the statistics at regular intervals.
Seven Deadly Web Copy Mistakes
allbusiness.com - Words on the web are a different animal than words in print. As a copywriter, I watch the trends. And YOU need to be aware of online behavior too. That is IF you want potential clients to read what's on your website. Studies show a full 79% of Internet users SCAN the page rather than read word for word. What does that mean to you? It means whatever they DO read had better be GOOD. Here are 7 web copy mistakes you need to avoid.
Using Your Homepage to Tell a Story
smallbusinessbrief.com - A website is more than a brochure; it is an opportunity to start building a relationship with your perspective client or customer. The best way to do this is tell a story.
Tips To Get More From Adsense
devshed.com - All webmasters and site owners who have been trying to earn from their sites must be aware of a monster called Adsense.
IRS Urges Taxpayers to Avoid Common Mistakes
businessknowhow.com - The Internal Revenue Service is urging taxpayers to review their tax returns for common errors that could delay the processing of their return and refund. Here are some ways to avoid common tax return errors.
Yahoo and PayPal Offer Streamlined Checkout
ecommerce-guide.com - Yahoo and eBay today announced a partnership in which Yahoo Sponsored Search results will feature a blue shopping cart icon linking to merchants that accept PayPal Express Checkout as a method of payment.
E-Commerce: 10 Tips for Success
There have been plenty of promises made to small businesses about how e-commerce can transform a poor business into a thriving success through simple technology. Before we go further, let's clarify something; e-commerce must be thought of as an extension to existing business models. What do I mean?
Tradeshows And Networking Is The Lifeblood Of Industry
smallbusinessbrief.com - Staying on the cutting edge of your industry is important to all business leaders. Having access to the latest technologies and innovations allows you to stay at the front of your field.
How To Evaluate Genuine Work From Home Opportunities
morebusiness.com - Parameters to examine before embarking on a work from home opportunity.
How to Locate Podsafe Music
smallbusinessbrief.com - Podsafe music refers to music specifically for podcasters. The music is licensed in such a way that podcasters can purchase a license to include the music in a podcast without incurring additional fees or expenses.
Marketing to Moms
entrepreneur.com - When trying to reach the "Mommy Market," keep their busy schedules and individuality in mind.
Three Hot New Trends in E-mail
clickz.com - Over the past few years, e-mail creativity has become somewhat stale. The good news is all that is changing and driving phenomenal results. As I looked into the marketplace, I uncovered three unique trends that put the spice back into e-mail and make it interesting and fun again.
From Startup to Success Story
businessweek.com - Launching any venture means confronting the possibility of failure. We examine the strategies three businesses employed in the crucial early years.
Auctiva Launches eBay Software Enhancements
auctionbytes.com - Auctiva has released new features and enhancements to its online-auction software for eBay sellers, including bulk campaign scheduling, pre-filled item information, customizable auto-emails and relisting capabilities.
Alternatives to eBay Express: Ecrater and OSCommerce
auctionbytes.com - In years past, alternatives to eBay had a low chance of success, particularly if they were free sites. However, in the market targeted by eBay Express (fixed-price items), it appears this is changing. There are a number of ecommerce sites that have become quite popular. We're going to look at a couple of them that have an added bonus - they're free.
Questions to Ask a Franchisor When Buying a Franchise
smallbusinessbrief.com - Buying into a franchise system seems to make a lot of sense for those who want to be in business for themselves but not by themselves. But how do you know what questions to ask franchisors as they present their franchise system to you with the ultimate goal of asking you for a commitment to join?
Building a Global Network
inc.com - Who you need to know and how to find them.
Clever Online Business Advertising
devshed.com - Creative and clever advertising - Internet marketing online businesses depend on it.Advertising is the key to any successful online business. Considering how many others are competing for your customer's money, it is not surprising that advertising, online marketing, and promoting on the Internet have become something that every entrepreneur who took an online business to the Internet has become familiar with.
Want Better Sales Copy? Take a Tip From Zig Ziglar
marketingprofs.com - In his keynotes and recordings, world-class motivational speaker and sales trainer Zig Ziglar often talks about the importance of having meaningful, specific goals. And he'll drive home his point with the rhetorical question, "What would you rather be in life, a meaningful specific or a wandering generality?" As marketers and business owners, if we want our sales copy to produce profitable results we would do well to heed Zig's admonition.
7 Easy Steps to Follow Up by Phone
businessknowhow.com - You know how critical it is to follow up your initial contacts or mailings with a personal phone call, but somehow your list of calls to make always seems to get longer instead of shorter. Days or even weeks go by before you place important calls, and there always seems to be something more important to do. Why not make this the month you get off the dime and get on the phone? Here are seven steps to make it easy for you.
Techniques for Selling Antiques and Collectibles
ecommerce-guide.com - Maybe it's time to start selling off some of the unwanted or unnecessary possessions that are crowding you. Heck, even if your living space is organized enough to make Felix Unger proud, you may be itching for a little more elbow room. nternet auctions, of course, have made the task of selling our "stuff" far simpler than in the prehistoric days of the 1980s and earlier.
eBay Sellers Concerned over Shipping Rate Changes, According to Survey
auctionbytes.com - Seventy-seven percent of eBay and online sellers are concerned about higher shipping costs when new USPS rates go into effect in May, and 26 percent are concerned that postal tools they use may not be ready when the changes go into effect, according to a recent AuctionBytes survey.
Ask an Expert: Tackling your tax bill
usatoday.com - I owed way too much in taxes this year, even though I follow all the "tips." Now I am stuck with a bill I can't pay. What do I do?
You're Not Alone Anymore!
inc.com - Building a better business could simply mean connecting in more effective ways with the businesses around you.
Advertising Your Home Business Online
devshed.com - One of the easiest ways of having a home business online, is through affiliate marketing.There are several companies with an online presence that are constantly looking for ways to get their name out and advertising can be effective as well as expensive.
Three Tips for Financing Your Franchise Purchase
startupjournal.com - Now is a good time to borrow the money to buy a franchise, say small-business lenders. Banks and finance companies are "flush with capital," which puts start-up franchisees in a good position, says Reginald Heard, national accounts manager for CIT Small Business Lending in Livingston, N.J.
How To Make Boring Businesses Exciting
sitepronews.com - Wouldn't it be nice if everyone got as excited about your company as you are? Unfortunately some businesses just aren't very sexy; in fact, some businesses are downright boring. As a consequence, companies that sell commodity products and routine services tend to rely on presentations that load-up on features, specifications, and statistics that may be relevant to anal-retentive types, but hardly compelling to the vast majority of your audience.
From the Forum: Talking about RSS Feeds
smallbusinesscomputing.com - You've taken a big step toward growing your small business by building a Web site and now, like an angler on a summer's day, you're just waiting for the fish to start biting. Of course, it takes more than a well-timed cast and a bit of tasty bait to land customers on the shore of your Web site.
10 Tips for Building a Better Web Site
marketingprofs.com - Making Web sites involves three very different kinds of skill—technical, visual, and editorial—and the three must work together, which is why it is so difficult.
3 Smart Ways Home Business Owners Handle the Unexpected
businessknowhow.com - Over the years, things change and if you've recently left your job to run your home-based business, or if there has been significant growth or change, it's important to make sure your personal and business protection reflects those changes.
Tax Answers for Home-Based Businesses
allbusiness.com - When you start your own business, your tax situation will change dramatically. Many new business owners get overwhelmed with the tax laws and regulations that govern their new venture. Luckily there are places you can go for answers to your home-based business tax questions.
Sales techniques - are these 3 common sales mistakes holding you back?
bytestart.co.uk - With the web becoming the preferred medium for business and social networking, many business owners and salespeople are using email to replace traditional phone calls and referring prospects to web sites instead of dealing with queries directly.
Resources for Marketing Your Blogs and RSS Feeds
powerhomebiz.com - Need help marketing your blogs and RSS feeds? We have compiled a list of blog directories and news aggregators that can help you reach a wider market for your content feeds.
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