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Small Business Brief
Weekly Newsletter - Date
Hi All!
Here is this week's edition of our newsletter.
Keep in mind that what you are currently looking at is a template. Although it has the current news up until today's date, my actual opening remarks for this week are only available in the newsletter once it is delivered.
Just let me know if you have questions or comments.
See you next week!
Linda Riley
Editor - Small Business Brief
linda @ smallbusinessbrief.com
Be sure and drop by our Small Business Ideas Forum. It's a friendly community where we share knowledge, find help and encourage one another.
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Recent Conversations In Our Small Business Ideas Forum |
Any Advice On Selling Office Supplies?
"...there are things an independent can do that a big box won't. For example, sending a rep physically into the office every week or two based on buying habits and then delivering the box of copy paper so its hassle free. At the same time, price is a factor and is the niche market big enough to stay in business?"
When Is It Time To Move Out Of Your Home?
"Years ago, I thought 'bigger was better,' rented office space, hired an assistant, and a salesperson. I cut my salary in half and worked my behind off to generate new business in order to pay the salaries of my new employees. Hey, wait a minute! Isn't the purpose of bringing in more people to generate more revenue? Long story short, I had more fun, made more money and worked fewer hours out of my home."
What If McDonald's Delivered?
"I've been thinking to myself for sometime now about this idea for a McDonald's delivery service. ...what if you want a 10 piece order of chicken nuggets and don't feel like leaving the house. This is where the delivery service would come in."
Any Advice On Selling Office Supplies?
"...there are things an independent can do that a big box won't. For example, sending a rep physically into the office every week or two based on buying habits and then delivering the box of copy paper so its hassle free. At the same time, price is a factor and is the niche market big enough to stay in business?"
When Is It Time To Move Out Of Your Home?
"Years ago, I thought 'bigger was better,' rented office space, hired an assistant, and a salesperson. I cut my salary in half and worked my behind off to generate new business in order to pay the salaries of my new employees. Hey, wait a minute! Isn't the purpose of bringing in more people to generate more revenue? Long story short, I had more fun, made more money and worked fewer hours out of my home."
What If McDonald's Delivered?
"I've been thinking to myself for sometime now about this idea for a McDonald's delivery service. ...what if you want a 10 piece order of chicken nuggets and don't feel like leaving the house. This is where the delivery service would come in."
Value of Viral Marketing
about.com - How is word of mouth marketing working for you? Is there a buzz in the air about your product or service? Are you reaping benefits from the viral marketing of your customers and clients. Viral marketing describes strategies that encourage individuals to pass your marketing message to others. This type of marketing creates the potential for exponential growth in your message's exposure and influence.
How to Locate Wholesale Suppliers
businessinfoguide.com - When setting up a retail business, one of the most daunting tasks can be locating and establishing accounts with wholesale suppliers. But this process doesn’t have to put a kink in your business plans. Here’s how to get going.
Create a small business website on a small budget
improvetheweb.com - The barriers to enter the online world are pretty low, but to actually make an impact, you may very well invest a reasonable amount of money in your website.
Tax Time: Check What You Can Deduct from Your Home Office
powerhomebiz.com - As tax time draws near, better start looking for those receipts and figure out those exemptions and deductions. Tax evasion is a crime but smart tax management is legal.
Domain Registration Increased 32 Percent in One Year
clickz.com - Registered domain names have grown to a base of 120 million worldwide across all top-level domains (TLD) (define) according to "The Domain Name Industry Brief, March 2007" published by VeriSign. The total number of domains comprises a 32 percent increase between 2005 and 2006. A total 11.6 million new domain names were registered in Q4 of last year.
Increase Sales and Customer Loyalty with Email Newsletters
morebusiness.com - Organizations and companies need to maintain an up-to-date list of customer names and email addresses. The potential ones can be turned into customers and relationships with present customers can be improved. It is said that it takes much more time to attract new customers than to sell products to existing ones. It is simpler and easier to improve relations with existing customers, since you know them well. You build strong customer loyalty if you deliver great customer service while selling a quality product.
Increase Sales and Customer Loyalty with Email Newsletters
morebusiness.com - Organizations and companies need to maintain an up-to-date list of customer names and email addresses. The potential ones can be turned into customers and relationships with present customers can be improved. It is said that it takes much more time to attract new customers than to sell products to existing ones. It is simpler and easier to improve relations with existing customers, since you know them well. You build strong customer loyalty if you deliver great customer service while selling a quality product.
More Vendors Offering Small Business Resources
smallbiztrends.com - More and more vendors are jumping on the bandwagon to support and help their small business customers through Web initiatives.
Is Your Shopping Cart Software Easy To Use
smallbusinessbrief.com - Customers leave shopping carts before completing the purchase for a number of reasons. You yourself may have done that. Here are a few reasons that having a shopping cart that is easy to use can make or break the sale.
How to Write Articles That Will Increase Traffic to Your Website
smallbusinessbrief.com - How can you write article that increase traffic to your website? Here are 10 strategies I am successfully using.
Do I need a blog?
cnn.com - It makes sense to combine your blog and your Web site because there is software available, including a free open-source tool called WordPress, that can handle both.
Run Profitable Contests Using Autoresponders
smallbusinessbrief.com - Running a contest for your e-zine subscribers or web site visitors is one way you can generate interest and give more exposure for products or services you want to promote.
Tealeaf Advances 'Customer Experience Management'
internetnews.com - Ready to click "Accept" on the shopping cart, customer X leaves the site altogether instead. What happened? Tealeaf said it can help figure out the answer to this and other questions related to customer's Web site experiences. San Francisco-based Tealeaf said this week's release of a new product, Tealeaf cxView, builds on its family of customer experience analytics applications.
In the News: AuctionAds, Personalized Search and Marketing Tools
ecommerce-guide.com - This week in e-commerce news brings a new affiliate program linked to eBay, upgrades to Constant Contact's e-mail marketing software, studies showing that online spending is still growing while customer satisfaction makes gains and a partnership between the Chamber of E-Commerce and Web2Corp that helps retailers set up storefronts. Finally, social commerce proponents weigh in on trends for 2007.
Symantec eCampus Offers Tech Training and Free Resources
smallbusinesscomputing.com - Three things you won’t find at eCampus, Symantec's new online education portal: keggers, homecoming, or pomp and circumstance. But what you will find promises to be a boon for time- and budget-strapped small business owners who want product-specific training or general information on security best practices.
Companies Act - FSB welcomes implementation plans
bytestart.co.uk - The Federation of Small Businesses has welcomed the announcement of a timetable for the implementation of the Companies Act, which will simplify procedures with Companies House for small businesses.
Guarding Against Online Identity Theft
msnbc.msn.com - As online shopping continues to grow in popularity, our expert shows you how to protect yourself and your website against identity theft.
Nine Easy Web-Based Collaboration Tools
forbes.com - Most workgroups are stuck in the stone-knives-and-bearskins stage of collaboration tools. Their entire collaboration toolset consists of passing documents back and forth by e-mail. But the Web offers a variety of choices for workgroups looking to implement more advanced technology.
Small companies that play big
money.cnn.com - How small companies are using new technologies to compete like champions.
Should You Start a Business Blog?
entrepreneur.com - Why you should consider a small-business blog--and how you can start one.
The Trap
inc.com - It was Chuck Howard's nature--his brash self-confidence, his willingness to take a risk--that allowed him to build one of the fastest-growing companies in America. As he's now telling anyone who will listen, those traits also helped him destroy it.
Is Cold-Calling Really Dead?
businessweek.com - A new survey of 700-plus leaders of service firms had some surprising results about generating sales leads.
Design Your Own Newspaper Ads
smallbusinessbrief.com - Many people in business lay-out (design) their own ads. That old adage "If It Is To Be It Is Up To Me" prevails. Do it yourself and you may get what you want.
Tips On Selling E-Books
morebusiness.com - The Following Are Some Tips For Selling Your E-Books.
MySpace Marketing: All the Cool Businesses Are Doing It
ecommerce-guide.com - If you think that MySpace is just a fad for the 20-something texting set, think again. Literally millions of members have set up a free MySpace page, so it's worth the effort to capitalize on the buzz of social networking, though advertising there naturally costs money.
Internet Audience up 10 Percent Worldwide
clickz.com - The Internet reaches 747 million people worldwide, 1.3 million of whom reside in the top 15 countries ranked by Internet population. The data are according to numbers released by comScore Networks's World Metrix service.
eBay Sellers Unable to Change Store Listings to Core due to Glitch
auctionbytes.com - eBay sellers are reporting that they cannot port their Store items to the core auction marketplace.
Should you get Office now, or wait till you buy a new computer?
usatoday.com - I want to discuss Office 2007 and whether it is worth the upgrade, and next week we'll do the same with Vista.
Surviving Tax Season
inc.com - Five New Rules You Shouldn't Miss.
Home Office Essentials
about.com - Being one of those fortunate people who gets to work at home most of the time, here’s my list of home office essentials and home office “nice-to-haves”.
Achieving Your Goals Means Being Present in Your Current Reality
smallbusinessbrief.com - The only reason you have not achieved your goals in the past is because somewhere along the way you lost your focus on them. Make this the year of your power and fulfillment where your heart opens, you contribute more, and you walk your road in a sacred way.
Link Popularity The Stepping Stone For Greater Online Presence
devshed.com - What exactly is link popularity? It is not Page Rank.Link popularity is the measure of how popular your page is and how many links are directed to your site; and the quality of the sites that are directed to your site.
'Text Mining': Shortening the Distance Between You and Your Customers
marketingprofs.com - Businesses are constantly on the prowl for better information that will reveal what their customers truly want and feel about their products and services. Current tools, however, limit a company's abilities to accurately discern sentiment and, in turn, close the gap between its operations and its customers.
How to Protect Your Mobile Device from Loss, Theft & Malware
smallbusinesscomputing.com - Most of us can admit to having lost a pair of sunglasses or an important business card during our busy daily business lives. How about a cell phone, smartphone or other digital PDA that, for whatever reason was never recovered?
Expired Domain Opportunities
smallbusinessbrief.com - What if you could recover existing web traffic that is currently being overlooked and basically being flushed down the drain?
Podcasting Do's and Don'ts
smallbusinessbrief.com - Consider following these simple podcasting tips to get the most from your podcast and make it stand out from other podcasts in the crowd.
In the Monet
bizjournals.com - In Your Space proves artists can make money.
How to Increase Sales with eBay Markdown Manager, Part 2
auctionbytes.com - eBay's new Markdown Manager for Store sellers can be a useful feature when used strategically, as I reviewed in Part 1 of "How to Increase Sales with Markdown Manager." Once you have decided on your Markdown strategy, you need to let buyers know that you are having a sale.
How To Dodge Your Own Traffic Accident
devshed.com - In my experience on the Internet, I have come across some major traffic disasters.I would like to point to some of these out to you and show you how you can avoid them and drive targeted traffic to your site.
Startups Cash In On Web-Video Ads
startupjournal.com - Several start-up companies are hoping to cash in on the exploding viewership for online video with systems that can match advertising to video content.
Troubleshooting Tips Before You Resort to a Reboot
smallbusinesscomputing.com - Many of us have experienced the following problem at least once, but probably a lot more often than that. It goes something like this.
Small Businesses Must Sell Security to Their Employees & Customers
businessknowhow.com - While giving crime prevention and security awareness talks to groups of small business people, I've often heard two complaints about security. One, they can't afford better security, and two, both their employees and customers complain about intrusive security measures.
Tradeshows on a Shoestring Budget
marketingprofs.com - Tradeshows can be one of the most expensive forms of marketing. Paying to act as an event sponsor with a booth and travel for employees often runs into the tens of thousands of dollars.
Free For You: Microsoft Office Live Webinar Series
smallbusinesscomputing.com - Sponsored by Microsoft Office Live, a set of Internet-based services and tools tailored to the needs of small businesses, the four-part, interactive Webinar series is designed to cover issues that small business owners face and to offer advice and guidance on growing your business.
Dirty Little Secrets: Five Things Trade Show Attendees Don't Want You To Know
businessknowhow.com - Successful selling at trade shows depends upon two things. One is your products and personnel: How good are your products and services, and how well do your people represent them. The second has nothing to do with you at all. It has everything to do with secrets.
Marketing a Green Product
businessweek.com - Make it your goal to show potential customers—environmentally conscious or otherwise—exactly how your offering provides practical value
The Original Rangoon Co. Inc.: Breaking out of its shell
bizjournals.com - Appetizer maker aims to improve brand identity as product demand grows.
How to Increase Sales with eBay Markdown Manager, Part 1
auctionbytes.com - I've taken a good hard look at eBay's new Markdown Manager for Store sellers and have come to the following conclusion.
Boost Your Business Now With Joint Ventures
about.com - A joint venture or strategic alliance is a form of partnership where businesses come together to share knowledge, markets, and profits. Joint ventures can take on various forms.
Web Promotion
devshed.com - The main methods of online marketing are the following.
EBay Bids For Younger Crowd
startupjournal.com - In its search for growth, eBay Inc. is starting to go after teenagers' wallets, teaming with social-networking sites to lure younger customers.
E-mail Archiving is for Small Firms, Too
smallbusinesscomputing.com - The majority of small business owners don't think about e-mail archiving, and if they do, it's mainly seen as a big business issue. Large corporations have the burden of retaining the e-mail of thousands of employees for posterity – or at least as long as the law requires it of them.
Yet such requirements apply to small businesses, too.
Being There
entrepreneur.com - Bring customers into your store and keep them there.
Three 'Secrets' to a Successful Networking Event
marketingprofs.com - Are you one of the millions of small business owners and professionals who have attended networking events held by the chamber of commerce or a business organization and found the experience to be far less than what you had hoped?
How to Become an Irresistible Sales Communicator with Integrity and Power
businessknowhow.com - Would you like to learn the secrets of the most influential, powerful people of all time? Attract more sales and negotiate more win/win outcomes? Become a masterful communicator and a magnet for endless referrals?
Working From Home - Starting Up and Stepping Out
bytestart.co.uk - As we are about to embark on our homeworking partnership with Bytestart, I thought it only right that the topic of this first article should be ‘How to start a home based business.’
So here are the Enterprise Nation four steps to start-up success.
Five Reasons For Small Business Owners To Blog
smallbiztrends.com - Why do small business owners write on blogs? With millions of people worldwide doing it, blogging has become a major phenomenon of our time.
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