Small Business Brief

Weekly Newsletter - Date

Hi All!

Here is this week's edition of our newsletter.

Keep in mind that what you are currently looking at is a template. Although it has the current news up until today's date, my actual opening remarks for this week are only available in the newsletter once it is delivered.

Just let me know if you have questions or comments.

See you next week!

Linda Riley
Editor - Small Business Brief
linda @ smallbusinessbrief.com

Be sure and drop by our Small Business Ideas Forum. It's a friendly community where we share knowledge, find help and encourage one another.

 

Our Sponsors

Best of the Web -- Sign Up for a FREE 60 Day Advertising Trial!
Sponsor a Category for Free for 60 Days. No Obligations. No Charges. No Kidding.

WoW Directory
Powerful world, local and regional website directory advertising.

New! Team Skaffe Directory from the editors of Skaffe.com
Up to 4 links per submission. Free non-commercial submissions.

Skaffe.com Directory
A long established quality directory to promote your website.

Professional Business Cards for Distinguished Entrepreneurs
Design color business cards online with instant print proofing.

Aviva Web Directory
Submit your website to increase your visibility on the internet.

 

Recent Conversations In Our Small Business Ideas Forum

Blogs Suspended On Wordpress.com
"I don't understand this at all. I write informative articles about dogs and dog products. I thought I was allowed to link to my web site and now I find out I'm not. I need help on this. What are my options. Are there any other sites like WordPress that will allow links and keywords?"

Squidoo Groups
"It's all about what's right for your business. If it's something you have the time for, and can properly promote your business through it, it's probably a nice option."

Article Submission – Receiving Articles?
"I'm wondering if anyone has any good resources or articles about receiving articles to display on your site. I'll be opening a business directory soon which will include business listings but it will also include business related articles. I'm just wondering if anyone has information on rules of etiquette, stand practice for receiving articles, archiving, time management on editing, where to edit or not, etc, etc."

 

Small Business News

Blogs Suspended On Wordpress.com
"I don't understand this at all. I write informative articles about dogs and dog products. I thought I was allowed to link to my web site and now I find out I'm not. I need help on this. What are my options. Are there any other sites like WordPress that will allow links and keywords?"

Squidoo Groups
"It's all about what's right for your business. If it's something you have the time for, and can properly promote your business through it, it's probably a nice option."

Article Submission – Receiving Articles?
"I'm wondering if anyone has any good resources or articles about receiving articles to display on your site. I'll be opening a business directory soon which will include business listings but it will also include business related articles. I'm just wondering if anyone has information on rules of etiquette, stand practice for receiving articles, archiving, time management on editing, where to edit or not, etc, etc."

Business/Product Publicity: Market To The Media First
As detailed as their marketing research might have been, very few business owners are as meticulous at determining their proper "media market" - that is, all those media outlets whose editorial profiles are a match to a product/business profile and would be appropriate for generating media exposure and publicity.

Selling to Your Best Prospects
entrepreneur.com - Don't worry about selling to everyone. Use these tips for identifying and targeting your best sales prospects.

Why do I need a Business Plan?
bytestart.co.uk - Do you run a business but believe that a business plan is just for starting up? Or are you one of those people who believe they just don’t have the time to plan?

How Small-Business Friendly Will U.S. Presidential Candidates Be?
smallbiztrends.com - Over at U.S. News and World Report’s Capital Commerce blog, James Pethokoukis is answering questions this week from Carnival of the Capitalist supporters. I submitted the following question, about whether the candidates in the U.S. Presidential elections next year will be small-business friendly. Here’s my question.

Chip and Dan Heath: Marketing Made Sticky
inc.com - Marketers have long wondered why simple campaigns sometimes have a greater impact than more sophisticated efforts. Brothers Chip and Dan Heath explore this conundrum in their new book Made to Stick.

The Advantages And Disadvantages Of Buying A Business
morebusiness.com - There are many advantages and disadvantages in buying an established business. They are listed below.

New ventures keep 118-year-old biz thriving, adding customers
bizjournals.com - The first thing to know about the Columbus Coal & Lime Co. is it doesn't sell coal or lime.

Finding Affiliate Programs -- Where To Start
devshed.com - When most people have a task to do, they usually do well once they get started,and finding affiliate programs for your site or blog is no exception — you just need a little kickstart to get your brain into the right mode.

Are You Killing Your Company?
entrepreneur.com - Businesses fail for lots of reasons. Sometimes, the reason is you. Find out how you could be killing your own company--and how to stop.

Why Do Some Ebay Members Have Private Feedback?
smallbusinessbrief.com - According to eBay, private feedback is designed for reputable buyers and sellers that have received an unfair or defamatory feedback comment. The trader can then choose to make the feedback private whilst eBay decides if they should remove the feedback comment or not.

Taking Your Business to the Next Level – When is it Time to Move Out of Your Home?
smallbusinessbrief.com - The best indicator you have a thriving business is that your home office is no longer the best alternative for your business.

Sitting pretty
bizjournals.com - Katherine Snedeker's bold choices and creative risk-taking have brought customers stampeding to her Western-themed furnishings stores.

Some things you can only learn through experience, so get out there
usatoday.com - Entrepreneurship is a constant state of discovery. That is one thing that makes it so exciting. You will become a master entrepreneur by learning something from each situation that comes up, as well as the many ways to solve those situations.

Free Small-Business Procurement Seminar
inc.com - The Georgia Tech Procurement Assistance Center, which helps businesses with government procurement markets, is offering a free seminar on small-business certifications.

Inspirational Women in Business
about.com - Women in business continue to be the shining light in the current market. According to the Center for Women's Business Research, female entrepreneurs generate $2.3 trillion to the American economy and employ more than 18 million people.

How to Get Free High Traffic Links to Your Website
devshed.com - Today I would like to talk about an easy way to get high traffic links to your site for free.This method is really simple and only requires a little of your time to see results. I have personally used this method to generate 260+ links and 392+ unique visits to my site in under a month. It also produced top ten rankings in Google, yahoo and AltaVista without even submitting my site to them! Sound exciting? Let’s get started.

Franchises Versus Nonfranchised Businesses
startupjournal.com - Conventional wisdom suggests franchises should fail less often than independent businesses. After all, franchisees get the luxury of inheriting an established brand and a tested business formula. Yet the research doesn't exactly bear this out. In fact, it leaves more questions than answers.

Be Fresh: Original Content Converts
ecommerce-guide.com - Your e-commerce store needs to stand out from every other store selling the same products. There are many facets of creating a powerful online business, including a clean design, simple-to-use catalog and shopping cart and competitive pricing, but one major aspect that is sometimes overlooked, however, is the content.

Where To Find Free Images For Your Web Marketing Campaign
devshed.com - Images are commodity on the Web. A right image at a right place and at a right time can bring thousands people to your websites. Thousands- millions users and pageviews; this is exactly what most (if not all) website’s owners are dreaming about.

Staying On Top Of Your Game
businessweek.com - How to keep a long sales cycle from derailing your company.

Handling Growth: It's All in the Transition
nfib.com - It's the stereotypical catch-22. Your personal involvement with your clients has contributed to your success, and growth seems inevitable. Yet, if you do take that leap, you jeopardize the face-to-face involvement you've built your business--and your success--on. How do you become less present without alienating your customers and risking your bottom line?

Stopping Reciprocal Link Fraud
ecommerce-guide.com - Reciprocal linking is a strategy that Web marketing specialists use for the purpose of generating higher search engine ranking and more site traffic. The practice is still an indispensable Web marketing strategy, but now fraudsters are manipulating the protocols for their gain - and your loss. Therefore, it's wise to watch out for unethical practices employed by bogus partners.

The Stairs Of Customer Loyalty
smallbusinessbrief.com - Many companies follow the same formulas for bringing them closer to what they think their customers really want. However, in today's ultra-competitive marketplace, if you're doing what everybody else is, you'll never get to where you want to be. It is incumbent for companies to set themselves apart from the rest of the competition.

How to Write Articles That Will Increase Traffic to Your Website
smallbusinessbrief.com - How can you write article that increase traffic to your website? Here are 10 strategies I am successfully using.

Young Entrepreneurs Face Higher Hurdles
startupjournal.com - Young entrepreneurs are again taking the startup plunge. And why not? It took only 21 months for two twentysomethings to launch and sell YouTube for $1.65 billion. Still, before the big payoff, many start-ups struggle to find enough funds or clients to get going.

Google: Judge, Jury and Executioner?
sitepronews.com - Your website has gone from being in the Google search results for several years to not even being included in Google's index.

Reliable, Redundant and Reasonable NAS
smallbusinesscomputing.com - When you want to easily add storage to your businesses network, choosing to go with a NAS device is practically a no-brainer. But from there the decision can get more complicated, because given that NAS products are seemingly a dime a dozen these days, figuring out what kind you need is often a challenge.

Small Business 101
nfib.com - Cheryl Sheen, owner of Sheen Financial Advisors in Plainwell,Mich., doesn't have a lot of free time in her day, but she takes the time to offer her expertise and insight to teachers in her local school system because she believes it's important.

Where the coffee shop meets the cubicle
msnbc.msn.com - In a recent report on the future of small business, the Silicon-Valley based Institute for the Future pegged co-working as a trend to watch over the next decade.

Tradeshows on a Shoestring Budget
marketingprofs.com - Tradeshows can be one of the most expensive forms of marketing. Paying to act as an event sponsor with a booth and travel for employees often runs into the tens of thousands of dollars. But there are options to tradeshow sponsorships that will still get you out in front of the same prospects but cost much less and provide more value.

Fraudulent Telephone Tax Refunds, Abusive Roth IRAs Top Off 2007 "Dirty Dozen" Tax Scams
businessknowhow.com - The Internal Revenue Service has identified 12 of the most blatant scams affecting American taxpayers and warned people not to fall for schemes peddled by scamsters.

Knowing When to Take the Technology Plunge
allbusiness.com - It's easy to identify the value IT brings to your business, but it's a lot harder to write a check for thousands of dollars to purchase new systems.

Companies Act 2006 - Implementation timetable
bytestart.co.uk - The full implementation timetable for the Companies Act 2006 - which introduces sweeping changes to company law especially for small businesses - has been announced by Industry and Regions Minister Margaret Hodge.

Low-Cost Way to Hire and Train Employees
smallbiztrends.com - Using non-profit employment-related organizations in your community can be a low-cost way to hire and train employees, and even provide benefits for them.

Avoiding an Audit
mybusinessmag.com - Chances are slim that you'll ever be audited. Of the more than 100 million tax returns submitted to the IRS each year, fewer than 2 million are subject to closer examination. But the more money you make, the more scrutiny you'll receive--and the fact that you're a small-business owner puts you at an even greater risk for a random audit.

A Matchmaker For Inventors
businessweek.com - UTEK is earning big bucks by pairing brainstorms with businesses

Tried and True
entrepreneur.com - Turn a classic business idea into your next big moneymaker.

Putting the Performance in Sales Performance
inc.com - Four pros share their secrets for winning over even the toughest critics.

Designing Good Passwords
fool.com - Everywhere you turn, it seems that you're being asked to create, remember, and regularly change a unique password. You know it's for your own good to do so, but it's just not so easy to do.

Rebate Marketing Program: Can It Work for Your Company?
about.com - Are rebate marketing programs an effective way to market your products?

Happy Landing (Pages)
smartbiz.com - So you’ve dutifully set up your pay-per-click (PPC) accounts and the campaigns are up and running. Maybe your results haven’t been quite what you hoped for, or perhaps you haven’t seen a difference at all. What happened? While there could be a number of answers to that question, you might want to start by taking a look at your landing pages.

How to Attract New Customers With Google AdWords
smallbizresource.com - AdWords lets you buy ads that directly target new customers. Your cost is as much or as little as you care to pay. Here's how to get started.

Google Syndicating Video Through AdSense
webpronews.com - Google is bringing video to AdSense, and they're doing it right now. Though there were sightings of the new contextual video ads, real buzz didn't develop until the New York Times confirmed Dow Jones, Conde Nast and Sony BMG were in on it.

How to Start Video Blogging?
smallbusinessbrief.com - Videoblogging is the next generation of posting ideas and products over the internet. Everybody knows about textblogging. Now they use videos for a better way of expression. This form of communication may entail a lot of resources, but it is all worth it. If pictures say a thousand words, videoblogging exceeds that by far.

4 Strategies To Help You To Make Money From Your Website
smallbusinessbrief.com- What has worked in the past for successful webmasters is still working today, and will likely continue to work into the foreseeable future. There are 4 primary areas that a webmaster must focus on to be successful. These four areas are important regardless of the type of website you run or the product or service that you sell.

Should You Build Your Own Opt-In Email List?
devshed.com - Creating a list from scratch is the more difficult and time-consuming solution, but at least it is a solution. Email lists rarely bring the desired results, so the money you spend on them might as well be flushed down the toilet.

Web Communication: "Sign, Sign, Everywhere A Sign"
sitepronews.com - Your business success depends on your ability to communicate effectively to an interested audience. Driving appropriate traffic to your site is important, but the tactics that generate visitors are not the same tactics that get visitors to stay on your site.

The Hidden Costs of Shipping Products
msnbc.msn.com - Are your eBay profits getting sucked up in paying for shipping costs? Trim your expenses with these helpful tips.

Wireless Internet Usage Continues To Increase
webpronews.com - The Pew Internet & American Life Project recently conducted a study gauging the increasing prevalence of wireless connectivity among Internet users as a whole.

Do You Need A Mission?
about.com - Scores of business planning and strategic experts will state a mission statement is mandatory for your company direction and fund raising.

Budget Marketing: Maximizing Your Exposure
devshed.com - Here’s a look at a couple of ideas to stretch your advertising dollars.

Think Global Act Global: Writing for Your Online Market
sitepronews.com - When you write web site content and design your pages, do you truly act with your target audience in mind? Or do you think global and act local? I am amazed at the number of web sites I see that claim to target a global market, yet design and write their content for a regionally-specific audience.

Ergo-Mouse Equals Wrist Relief
smallbusinesscomputing.com - We didn't feel comfortable with the Microsoft Natural Wireless Laser Mouse 6000 for four days. Then we felt very comfortable indeed.

Fraudulent Telephone Tax Refunds, Abusive Roth IRAs Top Off 2007 "Dirty Dozen" Tax Scams
businessknowhow.com - The Internal Revenue Service has identified 12 of the most blatant scams affecting American taxpayers and warned people not to fall for schemes peddled by scamsters.

Business Startup Show - Free event for budding entrepreneurs
bytestart.co.uk - It’s showtime for budding entrepreneurs! If you’re serious about starting a business visit the Business Startup Show at the NEC, Birmingham on 23-24 February. 100 exhibitors, 80 seminars, 14 in-show events – and it’s all free!

Tax crisis for small business? Get help
azstarnet.com - Compiling a small-business income tax return is rarely a pleasant experience, but for those company owners who have neglected their finances for the past year, it can be torture.

Coffin maker thinks outside the box
msnbc.msn.com - Some say death is no laughing matter, but one British casket maker is ready and willing to send you off to your eternal rest in a "crazy coffin." Vic Fearn & Company Limited say they are now doing a roaring business in customized caskets for people who want to go out in style.

The Basics of Local Online Advertising
entrepreneur.com - Need to drive more business to your door? Use our practical guide to rev up your local web strategy.

Resource CentersStart-Up
inc.com - A new report highlights the importance of making new businesses appear credible to employees and customers.

Smart Strategies: Landing New Clients
businessweek.com - Relying on referrals alone won't always keep a business in the black. But a focused marketing plan and a new advertising approach could help

You will absolutely love our ebook!

If you don't, I'll give you 100% of your money back with no questions asked.

"I'm finally reading your book, and it is amazing. You have done a marvelous job of explaining SEM in general, SEO, keyword research, copywriting, linking -- damn, you're good."

Claudia Bruemmer - Former Managing Editor, ClickZ


"After reading the Search Engine Guide I realized a lot of the mistakes I was making in regard to search engine placement. I also realized how effective proper placement can be."

Sean Adams - Owner, LawnSite.com & PlowSite.com


"Jen knows how to take the nuts and bolts of SEO and boil them down into words that every person can understand and strategies that can easily be implemented."

Stoney deGeyter - President, Pole Position Marketing

Yes, it's that good.
Get your copy today.



Small Business Ideas Forum
A friendly place to share knowledge and find help and encouragement.

Small Business Resources
Directory of tools and websites that are useful for small businesses.

Small Business Software
Software and scripts that will help you manage your business and website.

Small Business Articles
A categorized library of articles that have run on Small Business Brief.

Small Business Opportunities
Find small business brokers, franchises, and other opportunities.

 

Copyright © 2007 K. Clough, Inc. All Rights Reserved.