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Small Business Brief
Weekly Newsletter - Date
Hi All!
Here is this week's edition of our newsletter.
Keep in mind that what you are currently looking at is a template. Although it has the current news up until today's date, my actual opening remarks for this week are only available in the newsletter once it is delivered.
Just let me know if you have questions or comments.
See you next week!
Linda Riley
Editor - Small Business Brief
linda @ smallbusinessbrief.com
Be sure and drop by our Small Business Ideas Forum. It's a friendly community where we share knowledge, find help and encourage one another.
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Recent Conversations In Our Small Business Ideas Forum |
Dell Debuts Five Servers Designed for Small Biz
smallbusinesscomputing.com - The latest news out of Red Rock, Texas involves five new servers that Dell says offer small business owners more incentive to move from desktop-based computing to server-based computing.
PayPal Settles Suits For $5.2M
internetnews.com - Online payment specialist PayPal agreed to pay $5.2 million to settle two class-action suits and pledged to better explain how it protects users' financial data.
Tips on Choosing Your Home Business
powerhomebiz.com - You want your own business, maybe to be financially independent, be your own boss, work at your own time, and maybe, just maybe, retire as a multi-millionaire at the age of 35! But do you know what business you should start?
Manage for Success
homebusinessmag.com - Set Up Systems to Improve Your New Business's Operations
Biz Kids
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Sales Through Storytelling: Story Tell, Story Sell!
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Turning a Fad Product Into a Brand of Apparel
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The Best, Worst and Most Surprising Things About Being a Franchisee
franchisetrade.com - What have you personally found has been the best thing about being a franchise owner?
All-In-One Ezine Publishing System by Patsi Krakoff Reviewed
emailuniverse.com - Patsi Krakoff, Psy. D. and Denise Wakeman run something called the "Blog Squad" – and they also have recently released an All-In-One Ezine Publishing training system for $197 USD (at the time of this review). Is it worth it?
What a Blog Can Do For Your Small Business
about.com - The blogging movement is picking up speed as businesses begin to realize the benefits of blogging. Discover what a business blog can do for you.
My Emails Are Not Being Delivered. Black Lists and White Lists Explained
smallbusinessbrief.com - Over 40% of all emails within your marketing campaign are not being delivered. You may not even be aware of this, as many ISPs will not send back a bounce message. In fact if you are sending messages to AOL customers, AOL is now blocking over 80% of the messages that come into their servers.
Developing A Business Forum: Focus And Function
smallbusinessbrief.com - It doesn’t take long to discover the incredible diversity in online forums.
Finding The Right eBooks to Sell on eBay
smallbusinessbrief.com - Member name has been chosen, payment options have been arranged, and now you are ready to sell on eBay. This might be your first foray at eBay sales, or you might just be ready for a new product. Either way eBooks will surely help you make high profits while keeping costs astoundingly low.
Trends: Hook Your Business Wagon to a Shooting Star
The first step of smart business start-ups is to find a need to fill. If you have your finger on the pulse of popular trends, that part is already done for you and you can move on to the other aspects of your business.
Run The Numbers And Win
workz.com - Do you have a line on your site that reads, "Please allow X to Y days for shipping?" You should.
Pricing Strategies in Marketing
smallbusinessbrief.com - Price is an often overlooked marketing strategy, as many tend to focus on promotions or advertising. Pricing strategies, however, can have a large impact on sales and (more importantly) profit.
Selling Beyond eBay: New Ways to Make Big Money in Online Sales
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Promotions gone wild
cnn.com - As business owners think up new ways to get attention, their customers are taking notice.
Crafting a Compelling Text Message
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Amazon Seller: Change May Drive Sellers to eBay Stores
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Oh Soy
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Make Dreamweaver a Complete E-Commerce Package
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Renaming Your Business
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Privacy, Security and Compliance for SMBs: Part 2
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Spy on the Competition
smallbusinessbrief.com - The old adage, "keep your friends close, and your enemies closer", is applicable not only to personal relationships but business relationships as well. While I'm not suggesting that you befriend your competitors, it is important that you are cognizant of your competitors' business ventures and methods.
How to Increase Web Traffic
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The Low Down on Self Employed Quarterly Taxes
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Write Articles, Market Smarter
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Mystery Shopping: Learn How It Can Work For You
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Direct Mail Basics for Small Businesses
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200 Ways to Start A Business
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Puzzled about the steps to start a business? Get answers you need to succeed. What kind of business idea is the RIGHT idea? Virtually any idea that meets these criteria...
Running a family business is tricky, but you can do it
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Is a Shared Office Space in Your Future?
about.com - Building your small business takes many dedicated hours in your office. Your office serves as a place of business operations, client communications, and a daily reminder of your purpose. It makes sense to choose your office space like any business decision; look at the alternatives and determine your best course of action. One cost-effective alternative to traditional office leasing is the shared office space.
Privacy, Security and Compliance for SMBs: Part 1
smallbusinesscomputing.com - Here is a troubling statistic from the Privacy Rights Clearinghouse, a nonprofit consumer information and advocacy organization: Since February 2005, the data records of more than 93 million U.S. residents have been exposed due to security breaches.
Independence Boosters: Nine Ways to Build Employee Confidence
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CiCi's Franchisee Succeeds With Low-Cost Marketing
startupjournal.com - Randi Paporello, 43, opened her second CiCi's Pizza franchise in Des Moines, Iowa, this May. Ms. Paporello is a longtime pizza franchisee. She owned 10 Little Caesar's Pizza stores which she sold before buying a CiCi's franchise in 2004.
Strong Brands Always Have More Brand Credits Than Debits: A Starbucks Lesson
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Learning to Love Networking
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Small Business Banking - Companies missing out on £502m
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How To Keep Your Website Fresh With RSS
sitepronews.com - One of the biggest reasons people visit websites is to get information. If you can regularly provide fresh, quality content on your website you can expect to be rewarded by visitors and return visitors. What's more, you will be rewarded by the search engines. I recommend that you add new and original content to your site as often as possible, ideally once a day.
Trends: Hook Your Business Wagon to a Shooting Star
morebusiness.com - The first step of smart business start-ups is to find a need to fill. If you have your finger on the pulse of popular trends, that part is already done for you and you can move on to the other aspects of your business. So where do you find trends? How do you know what’s popular? How do you know what will be popular in the future? This will make your job a lot easier.
How To Make Procrastination Work For You
workz.com - I'm guessing that right now there are several tasks you've been putting off and that when you look at your “to do” list, you see some items day after day – perhaps even week after week. Maybe it’s redoing your website, figuring our your books, having a difficult conversation with a client, or kicking your marketing plan into high gear. What’s stopping you? Believe me, I deal with this same issue. But you know what I realized? Procrastination is not necessarily a bad thing.
4 Easy Ways to Get Advertisers on Your Site
entrepreneur.com - Pump up your profit margin with these simple tips for attracting advertisers.
eBay: Down But Not Out
ecommerce-guide.com - With eBay's stock price down over 50 percent in the last 20 months, with fees and seller defections rising and sell-through rates and prices realized down, with a perceived company arrogance and indifference to user problems, an increasingly heard call from eBay sellers is, "Bring us the head of Meg Whitman" and the rest of top management. Does this signal the beginning of the end for the Internet's most dynamic success story? Not yet.
Some Brilliant Mistakes
businessweek.com - Every entrepreneur errs, but these fumbles often provide a model for later success. Just ask Thomas Edison—or Bill Gates
Advertising Strategies: Calculating Banner Advertising Rates
smallbusinessbrief.com - There is no specified strategy that works smoothly for everyone, producing the best results. That is why you have to decide for yourself which way of advertising to choose. Before choosing, you need to get accustomed with all available advertising techniques. One of them is advertising using banners on the Internet.
eBay Affiliate Program
smallbusinessbrief.com - Learning about the eBay affiliate program and how it functions within eBay can be time well spent toward developing an effective affiliate program.
Saluting the Squawkers: Complaints Often Key to Improving Sales, Retention and Loyalty
businessknowhow.com - It's said nobody likes a complainer. I beg to differ. In customer service a complainer is doing you a favor. They are the extension of your research, testing and quality assurance departments. Although essentially unpaid, they're providing you with invaluable, often real-time feedback on what isn't working in your business or your relationship with them. Try to put a price tag on that!
Small businesses must plan well for vital 4Q
msn.com - It's the time to look ahead to next year, get a jumpstart on tax planning.
Getting Help to Build A Vibrant Web Presence
startupjournal.com - Mr. DiPadova is a co-owner of Due Maternity, a San Francisco purveyor of hip clothes for pregnant women. In the past six months, he has seen 24 new competitors emerge on the Web -- which makes it harder for his store to stand out in search-engine results and has driven up the price of ads on Yahoo and Google. So Mr. DiPadova decided on a new strategy to distinguish his business. He would supplement his online ads with a site makeover.
Intellectual Property – Your Ideas, Your Money, Your Loss
bytestart.co.uk - Intellectual Property – not the most exciting of subjects, but one which any business should take into consideration.
Landing Page Usability: More Than Just The Curiosity Factor
sitepronews.com - A landing page is the page that visitors first see after becoming curious enough to click on a link to your site. The link may be found on search engine results pages, within a specifically-targeted email, on the site's navigation toolbar or within another website.
Ways to Build Profit Back into Your Business
morebusiness.com - It’s all about the profit. Sure, we want to do something we love, get out of the “rat race”, and make customers happy. But we can do those things without owning our own business. Business ownership at some point needs to come down to earning a profit. That’s not meant to sound greedy, it’s meant to be a reality check. Are you running a business or a non-profit organization?
Email Content - What's Up With Filtering?
workz.com - You have your great-looking email all set to go and you hit the launch button. What happens after that? Hopefully your email gets through to the intended recipients, but this often depends on a few important factors.
Big Advertisers Chase Small Video Bloggers
clickz.com - The fledgling video blogging space is starting to attract the attention of mainstream Web advertisers.
AuctionBytes Survey Finds eBay Sellers in Transition
auctionbytes.com - The results of AuctionBytes reader survey are in and reveal some fascinating information about online auction sellers.
Looking Good?
entrepreneur.com - Ease of hiring improves, but SMB salaries are up.
eBay Watch: Amazon offers WebStores
ecommerce-guide.com - Dior Couture and Louis Vuitton (two brands owned by LVMH) filed a $47 million lawsuit against eBay, claiming the auction giant does not do enough to combat the sale of counterfeit goods on its site.
Travel Expenses Offer Small Tax Benefit
businessweek.com - An employer tells staffers who drive to clients' offices to deduct expenses and mileage on their personal tax returns. Is this legit?
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