Small Business Brief

Weekly Newsletter - Date

Hi All!

Here is this week's edition of our newsletter.

Keep in mind that what you are currently looking at is a template. Although it has the current news up until today's date, my actual opening remarks for this week are only available in the newsletter once it is delivered.

Just let me know if you have questions or comments.

See you next week!

Linda Riley
Editor - Small Business Brief
linda @ smallbusinessbrief.com

Be sure and drop by our Small Business Ideas Forum. It's a friendly community where we share knowledge, find help and encourage one another.

 

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Small Business News

Do Customers Want What You're Selling?
forbes.com - I want to start a business, but I want to prove that there is a market for my product first. How can I research my idea without spending piles of money?

Time Management For Your Online Business
devshed.com - One of the first things that I had to change was the way I used my time.When I first started doing affiliate marketing I thought I would learn how the big super affiliates did it so I went to all the forums and spent hours and hours reading. Although some information was useful my problem was I spent too many hours on a forum. Next thing I knew I had not built any web pages at all that day.

5 Steps To Ensuring Your Website Is Secure
businesstoolchest.com - Anyone who is doing business over the internet needs to have secure web hosting. There are many security threats, and anytime you're dealing with customer data you need to be sure it's safe from prying eyes. This is especially true if you're using a shared host, where multiple websites are hosted on a single server.

I need to find a good business lawyer. Where do I start?
allbusiness.com - With so many lawyers running around these days, you'd think it would be easy to find a great one. Unfortunately, a surplus of trained legal professionals doesn't mean they all have the expertise you need.

Need some PR? Focus on your news, get personal
usatoday.com - If you want to know how to get someone in the press to write about you or your business, then the letter above is Exhibit A of what NOT to do.

Sales Training - Six Powerful Prospecting Tips
bytestart.co.uk - Why is it that some sales reps consistently earn a six-figure annual income while other reps, putting in the same hours, selling the same products and trained by the same sales manager struggle each month financially to make ends meet?

The Virtual Handshake
about.com - Building a business today is more about collaboration, partnerships, contacts, and sources. The advent of the Internet age has brought about more tools and tactics to connect with experts, suppliers, mentors, and peers. Keeping current and knowing what online networking resources work best is beyond the time of many small business owners. Authors, David Teten and Scott Allen, have mastered the fine art of building business relationships online.

The Complexities of Owning a Family Franchise
msn.com - Love, money, relationships, contracts... learn to navigate the complexities of owning a family franchise.

Band of eBay Sellers Petition Google to Open Auction Site
auctionbytes.com - A small group of eBay sellers launched a discussion group on Google Groups to "beg" Google to consider opening an auction site.

Another look at creating a successful helpdesk
bizjournals.com - The paradox of a successful Helpdesk is that its success is not about having all the answers, as noted by the cartoonist and humorist, James Thurber. Instead, it is about predicting some of the questions and aggressively obviating them. As we continue to consider tools that empower your Helpdesk staff, the proactive focus should be on addressing potential questions.

Revved-Up Retail
entrepreneur.com - Traditional storefronts aren't your only retail option. Here's a crash course in the fastest ways to start selling.

Advantages And Disadvantages Of Using Tax Software
smallbusinessbrief.com - Before learning about the different advantages and disadvantages of tax software it is important that taxpayers learn the different types of software programs that are available.

How To Make The Most Of Your Ebay Auction
smallbusinessbrief.com - Though it is an easy way to unload your stuff, there are a few techniques involved with having a successful eBay auction.

Bringing Yourself Out of a Slump
entrepreneur.com - Four steps to getting the results you want in business--and in life

10 Ways to Market Your Article offline
smallbusinessbrief.com - So now you have a name and you’re ready to market it. There are many ways to market online, however you can market offline with much success. Here are some ideas to get you started

Never Give Up, Never Give Up, Never Give Up
smallbusinessbrief.com - If you're like most work at home Moms, your business journey will resemble a roller coaster ride long before it looks like a leisurely Sunday drive (in fact, it may never look like that at all!). But if you're thinking about giving it all up because you still haven't reached your goal after months (years!) of sweat, tears and a sore behind, think of Winston Churchill's words

Qualities of a Good Web Designer
smallbusinessbrief.com - In order to help you identify what to look for in a web designer, I have created the top 5 things to look for when searching for a web designer.

Ebay Feedback
smallbusinessbrief.com - Ebay feedback was designed to let you know a bit about who you are dealing with online. Is the seller ethical, does the buyer pay immediately or not at all?

You Asked - Why Write An E-book?
smallbusinessbrief.com - This is the perfect time to write an e-book. What the publishing industry needs are people who can tap into the world as it is today - innovative thinkers who can make the leap into the new millennium and figure out how to solve old problems in a new way.

eEnterprise: Web-Based Business Management Solutions Level Playing Field
businesstoolchest.com - Owners of small- and medium-sized businesses (SMBs) often underestimate the necessary expertise or the budget to implement and support a traditional on-site Information Technology business management solution.

Internet Fax guide- How to start with Internet Fax
devshed.com - Due to advancement of Internet a new option, Internet fax, is available for you.An online service that provides facility to send or receive faxes without fax machine is known as Internet fax.

Solving The Small-Biz Permit Puzzle
forbes.com - Before a small business can legally begin, it needs to take care of a number of pesky requirements with governmental agencies, from the city to the state to the federal government.

What's Your Business Really Worth?
inc.com - Before you try to sell, make sure you know what buyers want.

New Tool Seeks to Simplify Online Marketing
smallbusinesscomputing.com - Business owners who want to take advantage of Internet advertising, but aren't quite sure how it works, are the customers Affinity Internet had in mind when it created this paid search engine marketing tool, now available in a beta release.

Securing a Loan After Bankruptcy
businessweek.com - Small business hopefuls with shaky business histories must be prepared explain what happened in the past and why their future businesses will be profitiable

Battle of the Browsers
computeruser.com - After years of watching Firefox slowly chip away at their market share, Microsoft has finally released an updated browser that does (almost) everything that Firefox can do--but, if you've already switched to Firefox, is it worth switching back to Internet Explorer?

How to Be an Effective Entrepreneur
businesspundit.com - I recently re-read Peter Drucker's The Effective Executive. The book is fantastic and I would recommend it to anyone in any management position at any company yet as I read through the book, I realized that these ideas have largely been ignored in books on entrepreneurship.

eBay Sellers Turn to Teen Hangout 'MySpace,' Part 1
auctionbytes.com - Location, location, location: this old adage applies to eBay businesses in the virtual landscape as it does businesses in the brick-and-mortar world. Someone who runs an eBay Store or who simply wants to get more bidders for his or her auction sales needs to find the best location for attracting attention.

Automatically Add Marketing Content to Your Web Site
ducttapemarketing.com - For several years now I have been publishing small business marketing related articles to distribute to my newsletter subscribers. In addition, I submit many of these articles to article directories using a service that automates this process called Submit Your Article.

Privacy Protection Statements- Because we hate spam as much as you do!
emailuniverse.com - More than a few years ago, thanks to A/B split testing, many discovered (including my own results) that adding a privacy protection statement below your subscription button helps to increase conversions.

Sales requires the right kind of attitude, and effort
usatoday.com - Here are some sales tips that should hopefully help.

Should You Incorporate Your eBay Business?
auctionbytes.com - Running an eBay business may have developed by accident. You started by selling a few things, only to find that you could make money this way. Your sales volume has grown and now you want to know if it's time to take legal steps to formalize your business.

20 Tips for writing better articles
businesstoolchest.com - There are many articles around the web and many of them are not well written. Some are have so many problems with them that they are hardly any use at all. When you are writing articles for the web, there are a few ideas that you should keep in mind.

A Computer And Internet Glossary
devshed.com - When you use computers and the Internet in your business, it's all too easy to start feeling like you're drowning in a sea of nonsense.Computer-related things tend to have a language all their own, and while you don't need to know all of it, there are many confusing words and phrases that you're going to come across sooner or later. Here's a quick primer.

Ideas to Trim Costs
morebusiness.com - Profit is the amount of income left over after expenses. Unfortunately, expenses can be… expensive! How are your expenses? Is there a way you can decrease them? Here are some creative ideas.

How to Get a Gig As A Mystery Shopper
startupjournal.com - When Kim Keenum, 39, walks through the parking lot of a supermarket in Carol Stream, Ill., other customers may be searching for their lists, but she's counting abandoned carts and looking for trash.

Check Out Google Checkout
smallbusinesscomputing.com - Google Checkout is getting rave reviews from e-commerce vendors and industry watchers who advise merchants to get in the express lane and sign up now.

Looking for a Sign?
entrepreneur.com - A great logo can help make or break your startup. Here are the tools you need to create a memorable mark.

Yahoo! Streamlines Store Set-Up
ecommerce-guide.com - Yahoo! yesterday released the first part of a multi-stage upgrade to its e-commerce Merchant Solutions platform designed to simplify and streamline the process for opening a new store.

Knowing Which Business Email Account To Choose
smallbusinessbrief.com - Having a business email account is a necessity these days in any sector. One of the most low cost methods of marketing and advertising is through emails.

Ebay - The Power Of The Misspell
smallbusinessbrief.com - Believe it or not, some people still don’t know how to spell check. But, bless their little misspelled harts, because you can use their errors to profit on eBay.

3 Causes of Small Business Failure and How to Avoid Them
morebusiness.com - There are many reasons why a business might fail in its first one to two years. We are going to look at three of the most common reasons and help you to make sure that you put into place the right structures and functions to keep these from happening.

3 Management Skills You Want Before You Hire Your First Employee
morebusiness.com - Entrepreneurs make the best and worst kind of bosses. By comparison, an employee who has always been an employee and is promoted through the ranks to become a manager is probably going to be an average boss… sometimes a little better or sometimes a little worse, but generally they have learned from the people who came before them about how to be a manager.

Creating a Wireless Network — Part 1
smallbusinesscomputing.com - The good news is that putting together a wireless network can be simple. The key is to assess your needs, acquire the right equipment and proceed through a few basic steps.

List Building - What Is It?
smallbusinessbrief.com - We all know what an email list can do to our business. If you know how to manage your email list right, it can be your ultimate opportunity to upsell something, make big sales, gain more traffic and boost your popularity among others. So what does it really take to grow your email list?

Street Smarts: Listen Up!
inc.com - We all like to think we listen to our customers--but do we really hear them?

Lack Of Marketing Plan Can Be Fatal, Venture Capitalists Agree
businessknowhow.com - Dee Power and Brian Hill, authors of "Inside Secrets To Venture Capital" survey venture capitalists regularly to better help entrepreneurs. In their latest study, 28% of venture capitalists said the most frequent business plan mistake was a "Lack of Marketing Strategy. Entrepreneurs failed to specify who their customers would be and how they would communicate with them.

3D Printers Reshape World of Copying
startupjournal.com - Computer printing is going three-dimensional. In the past four years, designers of a variety of products, including shoes and cellphones, have been buying specialized office printers costing $20,000 to $50,000 that can quickly produce a plastic model using computer-aided-design, or CAD, software.

Flip and Switch
smallbusinesscomputing.com - While KVM products were once bulky and quite expensive, in recent years they've become smaller and more affordable. Belkin is a company known for its line of low-cost KVM products, but its latest offering — the $79.99 Flip Wireless — switches between two systems while endeavoring to be a bit more stylish and user-friendly than a typical KVM device.

Source of Strength
entrepreneur.comBolster your eBay business by being the first to find the products everyone wants.

eBay Watch: What's Hot, What's Not
ecommerce-guide.com - EBay is planning by mid-August to make multiple category changes. The list of categories with planned updates include Coins; Paper Money, Computers & Networking, DVD & Movies, eBay Motors, Sporting Goods, Stamps, Health & Beauty and Video games. A new Inventions category will also debut as part of the Business and Industrial sector.

Fastest-growing retailers tend to be smaller ones
usatoday.com - The biggest retailers aren't necessarily the fastest growing, according to a study to be released Tuesday by Stores, the monthly magazine of the National Retail Federation.

Secrets to becoming an eBay millionaire
money.cnn.com - 7 strategies to help you reach PowerSeller status on the online auction site

Web Site Content Theft: Part 1: What Exactly Is Copyright?
about.com - The hot topic on many business-related email discussion lists for the past while has been website content theft, both text and graphics.

4 Critical Elements of a Top Brand
msn.com - When it comes to your image, are you hitting hard or striking out? Cover all your bases with these 4 critical elements of a winning brand.

eBay Officially Launches New 'Sell Your Item' Form
auctionbytes.com - eBay has launched a new "Sell Your Item" (SYI) form, used by sellers to list items on eBay.com.

Sold on sleep
bizjournals.com - Entrepreneur literally finds money in -- luxury -- mattresses

Ten Customer Service Secrets To Win Back Customers
smallbusinessbrief.com - Let’s take a look at the ten secrets that will not only win back your customer in any situation, but have them referring new customers that will add more money to your bottom line revenue.

Benefits Of Interactive Engagement On An Internet Business
smallbusinessbrief.com - A live chat feature on a home business Web site can give an entrepreneur an incredible competitive advantage.

How to Start a Business for (Almost) Nothing
inc.com - Now more than ever, it's possible to start a great company for peanuts.

The Parts of a Business Plan: Financial Plan
morebusiness.com - Telling someone that you’re going to write some financials for a business may be enough to put them to sleep. If you just think of it as columns of numbers, then you might as well use it to help cure insomnia. However, the financial plan section of your business plan is so much more than that. In fact, let me encourage you to get excited about your financial plan. Let it motivate and inspire you.

Turn Cold Leads Into Hot New Sales
businessknowhow.com - You get a request for product literature or a sample of your product and you send it within a day or so of getting the request. A week or two goes by and the prospect hasn't placed an order. What do you do next? If you are like many small businesses the answer is "nothing" and that is a big mistake.

So You Want to Work
startupjournal.com - Less than a quarter of 2,000 U.S. employees polled in a recent survey say they work from home or have the option to work from home, reports Hudson, a New York-based recruiter.

E-Mail Marketing Services Fit Your Needs and Budget
smallbusinesscomputing.com - In this digital age, e-mail is the most cost-effective way to alert previous customers about special offers, promotions and new products. But sending out a personalized, attractively designed mailing to a large number of people via the tools in Outlook or with an Excel spreadsheet as your database is frustrating at best. Fortunately, a host of online services have sprung up to meet this challenge.

E-Mail Marketing Services Fit Your Needs and Budget
smallbusinesscomputing.com - In this digital age, e-mail is the most cost-effective way to alert previous customers about special offers, promotions and new products. But sending out a personalized, attractively designed mailing to a large number of people via the tools in Outlook or with an Excel spreadsheet as your database is frustrating at best. Fortunately, a host of online services have sprung up to meet this challenge.

Taking Business Concepts from Dreams to Reality
businessweek.com - Hard work, research and legal advice are key. So is testing your prototype. And watch for smooth scammers charging non-refundable fees.

Taking Business Concepts from Dreams to Reality
businessweek.com - Hard work, research and legal advice are key. So is testing your prototype. And watch for smooth scammers charging non-refundable fees.

Taking Business Concepts from Dreams to Reality
businessweek.com - Hard work, research and legal advice are key. So is testing your prototype. And watch for smooth scammers charging non-refundable fees.

Step Right Up
entrepreneur.com - Running low on motivation? It happens to the best of us. These 6 tips will help you get moving in the right direction.

Who's Your Buddy? PayPal
ecommerce-guide.com - With all the buzz about Google Checkout, PayPal is still the king of payment processing, especially for small online merchants who rely on its full array of tools and services to boost sales.

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