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Small Business Brief
Weekly Newsletter - Date
Hi All!
Here is this week's edition of our newsletter.
Keep in mind that what you are currently looking at is a template. Although it has the current news up until today's date, my actual opening remarks for this week are only available in the newsletter once it is delivered.
Just let me know if you have questions or comments.
See you next week!
Linda Riley
Editor - Small Business Brief
linda @ smallbusinessbrief.com
Be sure and drop by our Small Business Ideas Forum. It's a friendly community where we share knowledge, find help and encourage one another.
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Recent Conversations In Our Small Business Ideas Forum |
Develop Superior Online Customer Service
smallbusinessbrief.com - To achieve success, companies are looking to new technologies and techniques in key fundamentals. One of these fundamental areas is a solid foundation in the art of sales and customer care.
Top Ten Tips for Book Titles that Sell Well
smallbusinessbrief.com - A title is part of your book's front cover. Busy buyers including
bookstore buyers, wholesalers, distributors and your audiences
buy mainly because of the cover.
Boost Sales Through Inexpensive Press Releases
smallbusinessbrief.com - Inexpensive online press releases are a wonderful vehicle for getting your message out to the marketplace.
Carving Out a New Niche
homebusinessmag.com - Company Designs Software to Create 3D Sculptures.
Walking The Walk
workz.com - Values speak to the commitment a brand makes to society at large. Because a brand and its customers operate within society, the values a company assigns to a brand will have an impact on customer relationships. In fact, these values can strongly influence customer preference and loyalty.
Viral Link Building Through Link Baiting
businesstoolchest.com - Link building is one of the major keys in ranking effectively with the search engines. Many techniques have evolved to capitalize on the hidden gold from attaining top rankings and getting free search engine traffic. Of them all, link baiting has to be one of the best methods to build incoming links.
Can an email agreement be a binding contract?
allbusiness.com - Much of today's business is conducted over email, and it's possible to bind yourself to a contract through email, either deliberately or inadvertently.
Distributorship and Franchise Fraud
franchisetrade.com - Not all franchise opportunities are legitimate. Con artists seeking to capitalize on the franchise boom create their own "investment" opportunities, which they promote to inexperienced investors.
Picking Your Company's Ownership Structure
forbes.com - When you start a business, you must decide whether it will be a sole proprietorship, partnership, corporation or limited liability company (LLC).
How to lead your customer into temptation
money.cnn.com - According to Stanford marketing professor Baba Shiv, it all comes down to the choice between cake and fruit salad.
Why You Should Never, Ever...Ever Sign a Lease for Longer than 12 Months
inc.com - Who knows what can happen in 12 months' time? Even you don't! So why would you sign a lease for more than 1 year?
Use Webcasting to Grow
homebusinessmag.com - The Latest Innovation in Online Marketing & Business Development
Prepare for Takeoff
entrepreneur.com - Got a new product idea? Get the inside scoop on how to launch it into the stratosphere.
Tips for Starting a Childcare Business
smallbusinessbrief.com - If you have a genuine and deep love for children - and loads of patience, kindness, and understanding - a home daycare business might be perfect for you. Here are some of the many benefits of this type of business.
Keylogger Masquerades As Microsoft Alert
internetnews.com - Would-be identity thieves have turned loose another sneaky means for stealing users' personal information. It comes in the form of a fraudulent e-mail pretending to be from Microsoft that suckers users into installing a key logger.
Backing Up Your Web Site Data
homebusinessmag.com - An Overlooked and Underused Necessity That Could Destroy Your Business.
Is MLM a Scam?
morebusiness.com - Budding entrepreneurs looking for an idea to start a business will, at some point, stumble across MLM as a possible business. "MLM" -- Multi-Level Marketing -- also goes by the term Network marketing. Others will call their business a mentoring model, and try to separate themselves from the MLM label. And some call it a pyramid scheme.
The Ad Models That Matter On The Web
workz.com - How do you pay for the ads you buy on the Web? How do you charge for the ads you sell? These are the most common advertising models today.
Making your website search engine friendly
businesstoolchest.com - Search engines happen to be one of the fundamental ways that Internet users find web sites. That's the reason a web site with good search engine listings can see a dramatic increase in traffic.
What tools do I need before putting together an Internet marketing plan?
allbusiness.com - If you want to have an online presence, you need several basic technology tools at your disposal to guarantee that you will be successful with your Internet marketing plan.
Stamp Out the 10 Most Common Postcard Marketing Mistakes
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Using Your Nest Egg To Buy A Franchise
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Small Businesses Should Have Disaster Plan
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Onward, Upward
entrepreneur.com - Take the high road to success with these tips for positive progression.
Benchmarking Your Financial Ratios
about.com - How do you know if your small business is performing well?
How To Use Teleseminars To Build Your Business
smallbusinessbrief.com - Holding educational workshops has always been a very good way to build business. The problem with this strategy though is that it has become increasingly difficult to get prospects to come to workshop type events.
Secrets of Starting a Magazine
msn.com - Got a great idea for a magazine? Find out how you, too, can break into this challenging business.
What's Hot: Do-It-Yourself Meal Preparation Businesses
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Selecting an RSS Reader
smallbusinessbrief.com - While many have resisted the urge to decipher the meaning behind the acronym RSS, the vast majority of technically knowledgeable online surfers have begun incorporating RSS into their daily routines. Why go through the hassle of understanding something new, the novice might want to know? Because it saves time, and time is a precious commodity these days.
How to Develop Your Competitive Business Advantage
morebusiness.com - How do you differentiate yourself when you seem to offer exactly the same products to exactly the same niche as everyone else?
Unexpected Benefits
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CU Product Reviews
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Hiring Contractors Via The Web
workz.com - Hiring on the Web can be risky. You'll be dealing with strangers and, working with them from a distance, you won't have the benefit of encounters to build trust and communicate face-to-face. Despite these risks, Web hiring holds considerable benefits.
Marketing To Generation X
businesstoolchest.com - If you're trying to market to adults who are now in their thirties, then you need to understand the best method for reaching generation X.
Training Yourself to Work at Home
allbusiness.com - I was talking to a friend the other night who has just broken free of the bonds of the office and begun working out of his home. He is mostly enjoying his new work setting, but, like almost everyone who starts working where you live, he is finding himself tempted by all the joys and fun around him which seem, at times, to be more fun than work.
Are You Unknowingly Spreading Spam?
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Valuing a Business Is a Tricky Calculation
startupjournal.com - I'm considering purchasing an established business. Are there evaluation criteria that I should use or resources that I can access to help me determine its value?
SUBJ Research: Email Response Increases as Characters Decrease
emailuniverse.com - A recent subject line research article by Return Path identified that "click-through rates (CTR) for subject lines with 49 or fewer characters were 75 percent higher than for those with 50 or more."
Adobe Creative Suite 2 Premium
homebizjour.com - Having an all-in-one web development suite is somewhat of a recent phenomenon. Not long ago, web designers would need to coble together applications from a variety of companies to establish a suitable web production environment. Today, you can pick up a single shrink wrap box, that will handle not only all of your web, but traditional media publishing as well, in an attractive integrated cost effective package.
Running Out of Cash?
homebusinessmag.com - Running out of cash is one of the main reasons for business failure. Even if you have a great product, reliable service, and a long list of happy customers, your business can end if you don’t have enough cash to pay bills and continue working.
Google Helps you Trend Watch
allbusiness.com - Earlier this month, I posted this blog entry about how watching trends can help give you ideas for your home-based business. Another interesting trend watching tool is Google Trends.
How Customer Feedback Can Shape Your Business
msn.com - Your customers are your livelihood, so why don't you let them have their say?
Three Dumbest LLC Formation Mistakes
businessknowhow.com - Here are the three dumbest mistakes that I see people make again, and again, and again.
Investing In Your Own Customers: A Neglected Skill
businesshighlight.org - Spending the time to maintain strong relationships with customers will keep your core business healthy. Following up with them is essential to strengthen these bonds.
Billion Dollar Scam Sting
about.com - It started unknowingly as a call to a small business from a “Records Department” asking the business to confirm its name, address, and telephone number for a directory listing.
Attention, Shoppers
inc.com - Price-comparison ads help businesses lure consumers away from the sites of their rivals.
We're Running Out of IP Addresses
internetnews.com - The growing popularity of smartphones and other gadgets with Internet connectivity is sucking up all of the available IP addresses, and it's beginning to impede emerging Internet markets around the world.
Making Headlines
entrepreneur.com - Follow these smart tips to get PR coverage for your new business.
The Inns and Outs of Freebie Diplomacy
businessweek.com - Sometimes clients' requests for "favors" can off in goodwill and future business. But it pays to have a policy and stick to it.
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